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Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

This lets people easily send a Tweet, post to a Facebook wall or create a LinkedIn article that points to the original content. It analyzes the results to identify key events and to build consolidated profiles with its best guess at the correct current information. add social media data to prospect profiles.

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How to Excel With the Most Underused Marketing Automation Features

Hubspot

From the results of its Marketing Automation Survey last year, Loopfuse released some interesting data about the adoption of advanced marketing automation features. Middle of the Funnel Content: content suitable for leads when they know who you are, are familiar with your company, and are interested in learning more.

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Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010

B2B Marketing Zone Posts

Lead Gen Tips: Find LinkedIn Names That Aren’t In Your Network - Smashmouth Marketing , April 29, 2010. With this checklist, you can build a compelling landing page - B2B Web Strategy , March 11, 2010. Loopfuse , June 30, 2010. Why Companies Need to F-R-E-E Their Case Studies - Stories that Sell , November 11, 2010.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. Lead nurturing in fact becomes an integral part of the Lead Management process for those companies which use Marketing Automation solutions. Conditions Apply.