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Working with a Video Production Company: 9 Steps to Success

Vidyard

Video production companies (a.k.a. video production agencies) exist to make videos for companies like yours. Why Should You Hire a Video Production Company? That said, there are some cases when you might want to collaborate with an outside agency and the capable hands that come with a production company. It happens!

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Zero to Hero: How to Build a Sales Pipeline

Vidyard

Of course you’d like to have all this information—as accurate and early as possible—but how do you go about building a sales pipeline? That’s why we put together this list of the basic steps to building the sales pipeline of legends. The best salespeople are the ones who build authentic relationships.

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Promo Videos: How to Build Hype with Your Teasers

Vidyard

It’s all about building hype and making your audience want to learn more. The goal of a hype video isn’t to describe your product in great detail, but rather to provide an overview and build excitement. Slick product shots, on-screen text, and a great song choice go a long way to building hype. Choose a Style.

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How to Create Company Culture Videos That Delight Audiences

Vidyard

That swift video journey through a company’s storied history. They’re all company culture videos. Some of the more common benefits of culture videos are: Increasing team morale Improving recruitment results and fit Expanding your audience Building brand loyalty Basically, it all comes down to increasing brand affinity.

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How to Create Company Culture Videos That Delight Audiences

Vidyard

That swift video journey through a company’s storied history. They’re all company culture videos. Building brand loyalty. Where can you share your company culture videos for maximum effect? That wacky video with the cows in the airport. That holiday video about the animated cat. What is a Culture Video?

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Zero to Hero: How to Build a Sales Pipeline

Vidyard

Of course you’d like to have all this information—as accurate and early as possible—but how do you go about building a sales pipeline? That’s why we put together this list of the basic steps to building the sales pipeline of legends. The best salespeople are the ones who build authentic relationships. Sounds obvious, right?

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4 Tips for Building Your Brand on Social Media

Vidyard

Between shooting selfie videos for LinkedIn, crafting Instagram stories, and replying to Tweets, it’s easy to get overwhelmed building a social media presence. It’s a bit of an ‘if you build it they will come’ scenario. Be fearless in how you present your company. Quality isn’t objective.