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Chris Koch

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Why Lead Management Automation Really Matters

Chris Koch

Indeed, research by Forbes and Google found that 80% of C-level executives perform at least three web searches per day. And finally, the trade press and general business media are dying. This content must be like what the press used to provide, objective, idea-based, and educational—not selling. Tweet This Post.

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We’re missing the real social media revolution

Chris Koch

We all like to share relevant, credible content through social media, and until now, most of that content has come through traditional media sources—mostly print publications that are pretending to have a viable business model online. Our traditional business model for media is imploding. The destructive side of revolutions.