Crimson Marketing

DECEMBER 16, 2013

Budget Will Be As Important As Ever. The aftermath of the recent economic downturn is still having it’s effects, forcing buyers to stay within and better yet, ahead of budgets. Negotiation of pricing will also come in to play with almost every interaction. Whether it is a subscription service or rentals.

Buy 100

Buy B2B Vendors Budget Programs 100

Crimson Marketing

DECEMBER 11, 2013

As stated in the Acquity Group study, it takes a few hours for up-and-comers to find the best prices before they settle on their final purchase. 37% of corporate buyers plan on increasing their budgets to accommodate online purchases. Ages 18-35. Up-and-comers spend a lengthy amount of time conducting web research. Established buyers.

Amazon 100

Amazon B2B Purchase Pricing 100

Crimson Marketing

OCTOBER 21, 2014

The best part is that you can scale the price of your social media ads to suit your budget, so you’ll never have to pay more than you can afford. Not all of the techniques require you to spend money, but if you hope to reach a wider audience paid amplification might be the way to go. Image: Courtesy of The American Genius.

Social Media 100

Social Media Media Word of Mouth Content 100

Crimson Marketing

JULY 9, 2015

Paychex can justify its paid search ad budget with insight – not intuition. Paychex has also been able to develop a Paychex Attrition Model that proactively identifies clients that are most likely to leave, arming sales with targeted messages and carefully designed pricing. Purpose-Built Big Data IT Infrastructure is the Foundation.

Cost per Acquisition 100

Cost per Acquisition Paid Search Agency CPA Planning 100