Report: More Leading Marketers are Adopting an Agile Approach to Budgeting
KoMarketing Associates
NOVEMBER 22, 2022
As marketers look to improve upon the return-on-investment (ROI) of their various tactics, new research suggests that many are taking a more agile approach to budgeting. Kantar and Google recently partnered to conduct a survey to determine how marketers are budgeting for various channels to achieve their top objectives.
Let's personalize your content