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How to Effectively Use Twitter Influencer Marketing?

SocialPilot

Among this vast landscape of social media platforms, Twitter stands out prominently. With nearly 556 million monthly active users, Twitter influencer marketing has emerged as a focal point for connecting brands with their audience. This figure demonstrates the effectiveness of Twitter influencer marketing.

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10 Infographics to Inform Your 2018 B2B Content Marketing Strategy

KoMarketing Associates

Recent data from the Content Marketing Institute backs up this claim, as 91 percent of respondents to the “2018 Benchmarks, Budgets, and Trends” report say they use content marketing. With this in mind, we’ve put together a short list of graphics that can help inform your content strategy as it launches and matures.

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How to Leverage Twitter Lists for B2B Digital Marketing

KoMarketing Associates

Twitter lists are curated lists of Twitter profiles, kept in one location in a user’s profile. When viewing a Twitter lists’ unique timeline, users only see the updates associated with profiles in that list. In past blog posts we have referenced using Twitter lists for both social media and SEO program initiatives.

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How to Write Effective Twitter Ad Copy

Anyword

As an advertising platform, Twitter has a lot of advantages, but there’s one particular drawback: Twitter ad copy specs are quite limited. Twitter is actually the original when it comes to limited character counts; they were famous for their “ 140 characters at a time ” approach. A Short Twitter Ads Guide?

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Top Tips for Creating a Budget for your Email Marketing Campaign

Adobe Experience Cloud Blog

Email, although a conventional mode of marketing and communication, has weathered the storms of Twitter, Facebook, Slack, Mobile, and even RSS. Keeping a budget for professional handling of email marketing can go a long way for your business. What has helped email become a valuable medium over time is its periodic evolution.

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5 Things To Consider When Planning Your Advertising Budget

Stevens & Tate

New technologies and trends are emerging rapidly and existing platforms continue to evolve, providing more ways to spend your advertising budget. How do you find the most effective balance with an advertising budget and media plan that make sense now? Does your budget have a line item for social media? Know your make or break.

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Twitter Offers Advantages in PR for B2B Brands Willing to Put in the Effort

Sword and the Script | B2B

A survey of 2,500 journalists finds Twitter is still their favorite social media network – here are time tested PR tips for B2B to earn some traction on the platform. There are things brands can do if PR is important to them: turn your Twitter handle over to a capable PR person and let them get to work.

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