Four Ways that B2B Social Media Marketing Builds Brands and Generates Leads
Adobe Experience Cloud Blog
NOVEMBER 24, 2009
As I wrote in 5 Ways B2B Marketing Professionals Can Leverage Social Media , social media lets you publish your company’s best practices and expertise without the need to get past gatekeepers such as editors and traditional media. Social media can help people share the “remarkable expectation-beating experiences” they have with your company.
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