Feeding Sales Is a Process, Not a Project.
Sales Engine
AUGUST 23, 2016
In fact, Forrester says that as much as 90 percent of the buying process is complete before the prospect engages with a vendor. And now there’s a budget cut. They freeze the budget. But finally, the budget is approved and, YOU WIN! But finally, the budget is approved and, YOU WIN! Your project is tabled.
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