What Are Experts Prioritizing in 2018 B2B Marketing Budgets?
KoMarketing Associates
DECEMBER 5, 2017
We reached out to B2B marketers across different industries and asked them the following question: What are B2B marketers prioritizing in their 2018 budget? Improving personalization through the refinement of buyer personas and customer journeys. Some of the priorities we see across companies for 2018 are: Managing GDPR requirements.
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