What Are Experts Prioritizing in 2018 B2B Marketing Budgets?
KoMarketing Associates
DECEMBER 5, 2017
We reached out to B2B marketers across different industries and asked them the following question: What are B2B marketers prioritizing in their 2018 budget? Some of the priorities we see across companies for 2018 are: Managing GDPR requirements. Improving personalization through the refinement of buyer personas and customer journeys.
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