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Top Trends in B2B Marketing

Biznology

Stevens about the key B to B marketing trends you need to pay attention to right now. You’ll find out what’s trending in content, account-based marketing, prospecting data, predictive modeling, social data, influencer marketing, and more. Crain’s BtoB magazine named Ruth one of the 100 Most Influential People in Business Marketing.

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BtoB 2010 Lead Generation Guide

markempa

BtoB Magazine just published their 2010 Lead Generation Guide. The guide contains information about trends, expert columns, market statistics and vendor lists. BtoB: 2010 Lead Generation Guide. I recommend you check it out.

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Trends and Predictions On The Future of Content Marketing [Slides]

Marketing Insider Group

This week I presented at the BtoB Magazine’s Digital Live conference in New York. And I walked the audience through the trends and some of my own predictions related to content marketing, marketing and even the future of business itself. So there you have it, some of my top trends and predictions. Click to Tweet ).

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Bulls, Bears, Bernanke and BtoB Lead Generation

ViewPoint

Here are the results for Q1, 2001 through Q2, 2012: The numbers say the following to me: Leads trend in the direction of GDP. Overall lead rates trended down in 2002 and from 2008 – Q3 2009—yep, just as the economy did. Overall lead rates trended down in 2002 and from 2008 – Q3 2009—yep, just as the economy did.

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New Infographic: B2B Lead Generation & Content Marketing Trends

NuSpark Consulting

The infographic summarizes key data from a variety of research reports covering B2B and technology lead generation, media strategy, and content marketing trends, from initial solution research to lead nurturing. BtoB magazine: Emerging Trends in B2B Social Marketing, April 2011.

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Alinean recognized by BtoB Magazine’s as one of Top Agencies for 2011

The ROI Guy

With the economic recovery in 2010, top advertising firms and interactive agencies were finally able to report the return of healthy growth, according to BtoB Magazine's 2011 Top Agency Report. At Alinean, we were very pleased to be recognized by BtoB Magazine as one of the Top Agencies for 2011.

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8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

Why it’s great: This group primarily focuses on the technological aspects of digital marketing, including investment and assessment, implementation, and future trends as it pertains to campaign execution. Future trends. BtoB Marketing. Google Analytics. Salesforce.com. From the group introduction: Salesforce.com.

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