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What a Trifecta of a Year!

Buzz Marketing for Technology

Last year I wrote about how some weeks are hard to top and how lucky I was to have launched my first book – Facebook Marketing for Dummies (Wiley) with my co-author Rich Krueger, and I was nominated for BtoB Marketing Magazine’s (a Crain’s publication) list of the Top 25 BtoB Marketers of the Year 2009. Not a shabby list.

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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

He is East Coast Bureau Chief for BtoB Magazine. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”

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PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

He is East Coast Bureau Chief for BtoB Magazine. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”

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32 Influential B2B Social Media Profiles (People) to Follow on Twitter

KoMarketing Associates

Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Kipp Bodnar (@kippbodnar) : “Inbound Marketing @HubSpot. BtoB Online (@btobmagazine) : “The resource for #marketing strategists” Follow BtoB Online at https://twitter.com/btobmagazine.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

HubspotHubSpotHubspot in all-in-one marketing software that brings your whole marketing world together in one powerful, integrated system. BtoBmagazine – BtoB Online – The resource for # marketing strategists. Cambridege, MA – [link]. Presenters of Inbound Conference. New York, NY.

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How to Use Social Media Intel to Prep for a Sales Call

Hubspot

As a HubSpot marketer, I'm a firm believer in the use of social media as a powerful tool for not only driving traffic to a company's website but also generating leads for your business. Does he/she have accounts on Twitter, Facebook, LinkedIn, or another social network or community popular for your industry? Connect with HubSpot :

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7 Reasons You're Not Generating Leads From Social Media

Hubspot

And a good chunk of B2B marketers are on top of this: According to BtoB Magazine , 48.9% If someone is following your brand on Facebook, it’s probably to see what valuable content and offers you can offer them. Create special offers for Twitter followers that are different from your offers to your Facebook fans.