Adobe Experience Cloud Blog

JUNE 24, 2010

The bi-annual BtoB Leading Edge Virtual Event is one of the best thought leadership events for marketers focused on driving leads and accerlerating deals for their company. But by creating a different model powered by social media, you can harness the impact of customer-generated word of mouth, reviews and referrals.

BtoB 48

BtoB Lead Ranking B2B Thought Leadership Top of Funnel 48

Webbiquity

FEBRUARY 14, 2010

Marketing automation / demand generation software provider Manticore today announced the release of Manticore Technology VII, which includes a fully customizable user interface, email and landing page folders, an email delivery wizard, and drag-and-drop list building functionality. Share this on FriendFeed.

Manticore 100

Manticore Marketing Automation Services Lead Generation Marketing Automation 100

Marketing Insider Group

JANUARY 24, 2013

Marketo – Marketo.com – Marketing software. Account run by @ erincnelson and @ dreckbaerfrau. # BtoBmagazine – BtoB Online – The resource for # marketing strategists. Find New Customers www.findnewcustomers.com. 20+ years in B2B direct marketing, demand gen, and lead management.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

The ROI Guy

AUGUST 3, 2011

Alinean today announced the addition of three new customers and four new strategic partners during the second quarter of 2011. Alinean has been selected to develop and power value-based marketing and sales tool campaigns for customers including Quest Software, Polycom and Finlistics.

Peer-to-peer 40

Peer-to-peer BtoB Budget Programs Demand Generation Agencies 40

Adobe Experience Cloud Blog

FEBRUARY 9, 2012

The report found that almost two-thirds of B2B marketing executives view social media as an “important” channel to interact with customers, partners, and stakeholders. Indeed, more than 800 million users listing professional-related preferences is no lead pool to scoff at! There’s too much money being left on the table otherwise.

Social Media 48

Social Media B2B Marketing Social Marketing Advertising Agencies 48

Adobe Experience Cloud Blog

DECEMBER 3, 2009

Integrate social media into your marketing automation to make social marketing automation (I like this one because Marketo kicks butt with B2B social media marketing.). ckburgess : Hotel websites are built around product |so are most BtoB websites | build around buyer personas instead. Think big, start small, move quickly!

B2B Marketing 48

B2B Marketing Buyer Personas B2B Lead Scoring 48

Ambal's Amusings

AUGUST 27, 2009

B2B marketers are producing, managing, and distributing marketing content to reach prospects and turn them into customers. We have invited B2B Experts to shed light on the following question: How to use content effectively for demand generation? Brian Carroll's blog B2B Lead Generation Blog. Get Customers.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100