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Reduce your Twitter followers bloat with @manageflitter @socialoomph @crowdfire


I’ve said it many times before: if you want your Twitter profile to be strong and if you want to develop both influence and clout, you’ll need to prune your Twitter following as rigorously as you would a prize Bonsai. Unlike Crowdfire and SocialOomph, ManageFlitter has found the best Twitter TOS loophole: Remote Action Management. ManageFlitter. Simple. Crowdfire.

Do I need two Twitter accounts?

grow - Practical Marketing Solutions

Do I need to have two Twitter accounts?” What is the proper balance between personal and professional outreach on Twitter?  If you are using an account to promote company and client content, is it also appropriate to carry on conversations on a personal level about sports, a great recipe or your favorite charity? Twitter can work exactly the same way. No, of course not.

12 Ways to Avoid Being a Dork on Twitter


Note: a version of this original post appeared previously on the B2B Twitterer of the Year (B2BTOTY) blog. If you regularly read blogs like this, you’re probably already a Twitter pro. Complete your Twitter bio. Again, seems like a no-brainer, but it’s surprising how many people use photos that look like Nick Nolte’s mug shot , or worse – the default Twitter egg. Say “please” and “thank you.” It’s common courtesy, something people learn from grandma , but not always common on Twitter. This post will be review for you. You know the type. Plus a link. Use it.

This is why you must use Twitter

grow - Practical Marketing Solutions

If you’re like me, you probably hated Twitter when you first tried it. In fact, it took me months to “get” it and unless you’re immersed in this platform, it’s pretty difficult to explain to another person.  If I told you Twitter helped keep you safe, would you believe it? Youth Forum broadcast from Korea. Solve tech problems? Tweets, of course!

The Twitter Book that changed everything

grow - Practical Marketing Solutions

I have been working in business for 30 years and I’ve had a lot of great accomplishments but when I reach the twilight of my career, what people may remember me for is a little Twitter book I wrote in 2011. What does Twitter mean today? In fact, I really had to consider whether Twitter is still the hub of human connection it was when I fell in love with it many years ago.

Who Do CMOs Mention Most on Twitter?

It's All About Revenue

Each month we deliver to you - along with Leadtail , a social strategy firm that has built a panel of over 1,000 B2B and B2C CMOs and marketing executives located in North America and active on Twitter that develops social insights reports on CMOs and other decision makers - a social stat which is based on data from the previous month. CMO Corner

15 People Every B2B Marketer Should Follow On Twitter

Digital B2B Marketing

As a B2B marketer, it is easy to find people to follow on Twitter, right? They will add the variety and perspective your Twitter stream just may be missing. Nearly all of them will engage in a discussion on Twitter and not just broadcast the same links you already see from everyone else. New media entrepreneur, Duke fan, Mediocre Twitter-er. Ryan Skinner @rskin11.

12 Examples of B2B Companies Managing Impactful Twitter Profiles

KoMarketing Associates

Nowadays, Twitter, its tweets, and hashtags seem to be everywhere around us. An impressive amount of individuals as well as groups and brands are leveraging Twitter to deliver messages (in 140 characters or less!) to the masses. Additional research shows us that Twitter outperforms LinkedIn and Facebook 9 to 1 for lead generation. Twitter Profile :  @Intel. Enjoy! . 1.

Tweet like Guy Kawasaki for Twitter success


Here are some of the least flattering blog posts, including Dear Guy Kawasaki, You Tweet Too Much , Guy Kawasaki is too ‘popular’ to stop autotweets during Boston bombings , Andrew Goodman to Guy Kawasaki: You are Ruining Twitter! ,  Is Guy Kawasaki Singlehandedly Ruining Twitter? Too many people mistake Twitter to be geographically-limited — and maybe it is.

Twitter will be transformed by The Olympics

grow - Practical Marketing Solutions

And while I have been training to best my personal mark, I’m also guessing another hallowed record is about to fall — Twitter volume. In fact, I think it is safe to say that Twitter may be transformed during this sustained period of athletic activity that captivates every corner of the world. The Olympics will transform Twitter. The excitement is building!

Finding the balance between personal and professional on Twitter

grow - Practical Marketing Solutions

Here was a particularly interesting one: What is the proper balance between personal and professional outreach on Twitter? At its heart, Twitter is a business networking tool … which is what many companies and individuals don’t understand. They view the platform as just another way to broadcast company press releases. Twitter can work exactly the same way.

The Top #Nifty50 Women in Technology on Twitter for 2012


A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. She’s a rock star on Twitter and also speaks French. sacevero.

The 5 types of company Twitter accounts: What’s right for you?

grow - Practical Marketing Solutions

Did you know there are five different types of Twitter business accounts? In some cases it is entirely appropriate to “broadcast” over Twitter. Here’s an example: IBM has a site (@IBMJobsGlobal) that only broadcasts job openings and career news. This is simply a broadcast channel, and that’s OK. 2) Tweeting under cover. It’s that simple. Yankee Fan.

How B2B brands approach Twitter

The B2B Research Blog

Analysing the number of Twitter followers reported in this study reveals five types of corporate account based on success: Most (43 per cent) are Dabblers (<250 followers). Analysing the Twitter activity of the top two hundred B2B Super Brands reveals some useful quality related benchmarks for us mere mortals. Gain a Klout score above 44 and you’re out-performing half of these Twitter accounts. Not only did these Twitter accounts differ in their quality, but they differed in purpose and style. B2B marcomms B2B Marketing Magazine column B2B social media Twitter

7 New Twitter Features You May Have Missed


And Twitter, whether it likes it or not, has been sounding a lot of them lately. Over the last six months, Twitter has made a collection of changes, small and big, to drive user engagement and improve the overall onboarding and experience of the platform. Marketers, take note. 7 New Twitter Features You May Have Missed. 1) The 140-Character Count Loophole. No small portion.

Finding Local Twitter Users


People can brag all they want about their number of followers on social media sites like Twitter but if you’re a business looking to convert followers into customers, it’s not going to matter much if all the followers you amass are located outside of your market. Be sure to insert a Twitter icon into print advertisements to let people know that you’re out there.

Twitter for B2B Marketing

MI6 Marketing Agency

Every Thursday night Jeremy Victor and a group of B2B marketers hold a B2B Twitter Chat session. In a later posts we will share with you our own experiences using Twitter for marketing Mi6 and some of our clients (successes AND failures). Twitter for B2B Marketing. Here is the full transcript which shows you who participated with links to their Twitter profiles. Q1: What are the best and/or worst reasons to make Twitter part of a B2B marketing plan? Best reason to incorporate Twitter into B2B: to Shut Up (about “you&# ) and Listen instead. People.

Meerkat Brings Live Video Streaming to Twitter (and beyond)


For those of you scratching your head, Meerkat is a live video streaming app that has made quite a splash on Twitter in recent weeks and, more importantly, may represent the next stage in the evolution of social media. Just download the Meerkat app, enter in your Twitter credentials, and start streaming away. Why Didn’t Twitter Build It? The Next Big Thing? How Meerkat Works.

5 Brands That Are Crushing the Twitter Marketing Game in 2016

Content Standard

But one such older platform is far from becoming extinct: Twitter. Want proof that Twitter’s still a top contender among social platforms in 2016? Look no further than the countless resources hundreds of brands invest into perfecting their Twitter marketing strategies. Is there another brand that has a Twitter strategy you admire? consistent and tailored cadence.

5 Quick Tips for Using Periscope, Twitter's New Live Video Streaming App


In the last month or so, there''s been a big surge in live video broadcasting. She shared a link to the live stream on Twitter, and a few of her followers clicked through and watched her walk her dog in real time. Because video broadcasting apps like Periscope (and its slightly older competitor, Meerkat) aren''t just good for silly, just-for-fun clips like that one. Exclusive.

Your company’s single biggest mistake on Twitter

grow - Practical Marketing Solutions

Let’s start this post with a little quiz.  I’ve assembled a few Twitter avatars from my Twitter stream.  If all you want to do is broadcast press releases, than go ahead and “go logo.&# But if you want to create some authentic connection with your audience, I strongly recommend you put a face on the account. Your company is not choosing just a picture.

The 2011 #Nifty50 Top Twitter Men Reprise


Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web. Today, Twitter posts 50 million tweets per day. Adam L.

Why I Hope the IPO Doesn’t Ruin Twitter

B2B Marketing Traction

A long time ago I heard a marketing expert tell an audience of marketers to think of Twitter as an online radio show. On this online radio show called Twitter, your broadcasts are free. Broadcasting messages on Twitter is free. like using Twitter. participate in a great Twitter chat for B2B marketers every Thursday at 5 PM PST. And it was true.

Why do you want Twitter followers?


In that article, Patricio Robles wondered if your Twitter followers are silent or fake. It’s a well-sourced article that links to several studies and articles and well worth the read. (Go read it now. I’ll wait right here for you.) As I read it, it started to make me wonder why we all want Twitter followers. We got on Twitter so that we could broadcast things we knew to audiences that wanted to hear from us and to hear back from them. Google paid attention to Twitter trends for realtime search (until Twitter pulled the plug). Follower envy.

The Top #Nifty50 Women in Technology on Twitter for 2012


A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. She’s a rock star on Twitter and also speaks French. sacevero.

Twitter and TV: Broadcaster Best Practices

Client Bridge

This video from the Twitter blog shows how broadcasters are using Twitter to drive viewer engagement. These practices include: #Hashtags. UserNames. Curated Tweets. Live-Tweeting. View Original Article

NYC Sanitation, Scotch Tape & More: 10 Companies With Unexpectedly Good Twitter Content


Back when I was in business school, just a wee lass interning for a consulting firm, one of my first assignments was to deliver a presentation on the value of social media. I had to prove why something like Twitter was actually of any use in this industry, and explain how we would leverage it to promote our company. The people we want to reach aren’t on Twitter.”. Info:

Master the Chatter: 8 Tips to Get Your Event Trending on Twitter


It's every event marketer's dream: Pulling up your phone during your event and quickly peeking at Twitter, only to discover that your event's hashtag is trending. So how do you prepare for your event so you have a better chance of trending on Twitter? To help you make the most of the chatter on Twitter, we put together the following tips. This saves times and energy.

Twitter IS Social « Digital B2B Marketing

Digital B2B Marketing

In fact, they question if Twitter is more of a broadcast medium than a social medium. The statistic circulating through Twitter (by the way, being shared between connections on Twitter, but I won’t belabor the point) is that 50% of all content consumed on Twitter is generated by only 20,000 users. Twitter creates brand new social connections.

B2B 10

7 Factors To Consider Before You Follow Someone On Twitter


About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter 7 Factors To Consider Before You Follow Someone On Twitter June 9th, 2010 | By Jeremy Victor Two of the most common questions asked when some begins using Twitter are, “Who should I follow?

5 Critical things you need to know about Periscope now

grow - Practical Marketing Solutions

This month Twitter started autoplaying Periscope streams within its feed. While some marketers had previously been able to overlook the importance of livestreaming apps like Periscope, any brand with a strong Twitter presence is scurrying to catch up … As am I! Here are some key tips for using Periscope in combination with Twitter. 1. Golberg. On Periscope, Geoff has 6.3

2011 #Nifty50 Top Twitter Men

Blue Focus Marketing

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 )  present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list.  These men are indeed using Twitter to rewire and reorient the Web.  Today, Twitter posts 50 million tweets per day.

Why Teens Don’t Use Twitter: A Teenager’s Point of View

It's All About Revenue

But in the case of Twitter, this young crowd seems to have been left behind. According to Pew Research users, only 8 percent of online teens use Twitter. If Twitter wants to keep growing, it needs to reach out to this key demographic. What can Twitter do to appeal to teens? Facebook and Twitter might both be social networking sites, but that is where there similarities end. Twitter is more like going to a singles club. Twitter isn’t very conducive to these more direct connections. But Twitter has a unique advantage mimicking a text message.

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10 Brands' Twitter Marketing You Can't Help But Love


Rather than broadcasting messages, users and brands are engaging in more direct communication. And the most prominent social channel for these one-to-one conversations is Twitter. Ten brands that are totally rocking modern-day Twitter marketing. 1) @SocialSamosa and @Mallikarjunan. For anyone who has seen Mean Girls, this Twitter moment is too epic for words.

Is Twitter “social?”

Chris Koch

Majority opinion seems to be that Twitter isn’t really a social platform it’s a broadcast medium. For these reasons, pundits say that Twitter isn’t much use for reaching B2B customers. But I treasure this “eliteness,” and while older, high-level executive technology buyers are not on Twitter, the younger ones (and those that wannabe C-level executives) are. Twitter isn’t for conversation, it’s for learning. So I treat Twitter like a reporter rather than a cocktail party host. These days, my audience is B2B marketers and my goal is to help you learn.

B2B 16

A complete strategy for effective scheduled tweets

grow - Practical Marketing Solutions

Which is to say that sites like this one are always producers of amazing content and I trust them enough to automatically share their new posts to my Twitter stream. So for the non-responders, doesn’t that mean they’re using Twitter as a broadcast platform? Shouldn’t you be doing more than simply broadcasting? Scheduled tweets are my jam. Not scalable.

Thank You For Tweeting! Highlights From the “Targeting” Twitter Chat

It's All About Revenue

by Eloqua | Tweet this Oracle Marketing Cloud is hosting five Twitter chats to help marketers around the world can get personal answers to their questions from the experts at Oracle Marketing Cloud and Topliners. Here are the highlights from the first Twitter chat, on ‘Targeting’. Here are some highlights from the Targeting Twitter chat: (Q)  @paul_stevenson  How important is having buyer profiles nailed down before you start looking at campaign development and targeting? More Twitter chatter: (Q)  @StefBeser  what’s a better target – persona or industry?

The Top 20 Twitter Clients being Used in 2012

WindMill Networking

I recently changed my main Twitter client (more information on that below) and decided to create a new LinkedIn Poll for Groups  in my Social Media Strategies for Business LinkedIn Group  to find out what others use. asked my 2,500 group members: What Twitter client do you use for business ? CIBO (@cibostudios) January 15, 2012. I am assuming that Cibo pulled in this data directly from the Twitter API, so I believe these results are a good enough sampling to be pretty indicative as to the top 20 Twitter clients being used in 2012. TwitterSproutSocial. Thanks!

List of Brand-Side Corporate Social Strategists: Twitter Edition


It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! It’s also possible there may be errors in my list; please let me know in the comments or through my Twitter if you find any, and I will correct them. Here you go. Serious disconnect there.). Followers range from less than 10 (no, that’s not a typo) to more than 10,000. Anyway, on to the list! link]. Share this on Bebo. Digg this!

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@fearlesscomp congratulates the Nifty 50 Men of Twitter

Fearless Competitor

The Nifty50 Men of Twitter. Cheryl Burgess of BlueFocus360 and Tom Pick of KC Associates (both good friends of the Fearless Competitor , President of the B2B lead generation consultancy, Find New Customers ) recently announced the Nifty 50 men of Twitter on the Blue Focus Marketing Blog. And I also strongly suggest you check out the Nifty50 Women of Twitter too. Cheryl.