Webbiquity

MARCH 12, 2012

What is the distinction between “traditional” public relations (PR) and online / interactive / social PR? How can PR pros optimize their use of social media tools? Find the answers to these questions and more here in a dozen of the best social PR guides of the past year.

PR 100

PR Blogger Tips Best Practices 100

SnapApp

SEPTEMBER 4, 2012

If your business is online, you need social media - end of story. A recent study found that 60% of consumers worldwide expect brands to respond on social media channels when questioned. Another report shows that 90 of the world's top 100 brands use Facebook. divisions, but social media touches all departments.

Social Media 48

Social Media Cost Media Conference 48

Hubspot

AUGUST 13, 2014

It’s just making sure content is optimized for the search engines, sent to an appropriate email list, and then broadcast it socially, right? Media Relations. if it’s prudent to the audience of the publication. Native Advertising (Content Discovery Networks). Native Social.

Paid Content 28

Paid Content Promotion Advertorials Advertising Agencies 28

Webbiquity

OCTOBER 4, 2022

Broadcast media. But again, only one of the lead sources above relates to digital marketing, so let’s next ask… Why don’t we have enough website traffic? Organic social media: Traffic to your site from links in your social media profiles and posts on LinkedIn, Twitter, Facebook, Pinterest, and other social networks.

Paid Content 325

Paid Content Paid Search Agency Advertising Agencies Planning 325

Convince & Convert

AUGUST 18, 2010

But, under pressure from digital and advertising agencies each looking to be the driver of the social media express, PR firms are sometimes turning over inquisitional rocks that do not portray them as strategic caretakers of brands’ social presences. What’s the hot new trend in social media that we can bring to our clients?

PR 161

PR Social Media Paid Content Media 161

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. million followers on Twitter?

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook) 3.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Social media is by definition slow. Absolutely.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Hubspot

FEBRUARY 17, 2011

In this episode of Inbound Now, Tamar Weinberg, of Techipedia & Mashable , joins us to talk about the ins and outs of social media marketing on the web. How social media is not just a one off campaign but a constant in your marketing mix. We dive into some of Tamar's Favorite social media resources. Think mini social CRM.

Communities 28

Communities Blogger Long Tail Marketing Work Management 28

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. I don’t believe Twitter and Facebook will always dominate. First, figure out how you’re going to be social, and then worry about how you’re going to do social. Facebook fan pages are email newsletters 2.0

Social Media 135

Social Media Media Paid Search Agency Video Marketing 135

Zoominfo

SEPTEMBER 17, 2018

The iTunes description for this podcast reads as follows: The Influencer Podcast is an innovative podcast that explores the secrets behind the ever-changing trends of influencer marketing and the careers of today’s top social influencers. Listen for real insight on the real people doing real work in social media. Listen here.

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Vidyard

OCTOBER 27, 2019

Combining newly recorded live action footage with clips from news broadcasts and other video, the ad is accompanied by a voice over that takes a stance on a current issue. Social media users often view video without sound; as much as 85% of Facebook video is watched silently. Learn From the Pros. Text Overlay Video.

Video Marketing 68

Video Marketing Broadcasting Work Management Classified Ads 68

Convince & Convert

AUGUST 11, 2010

I will continue to have the same clients, and perform the same social media strategic planning and coaching services that I do today. In social media, and in life you have to embrace a simple concept: Nothing Ventured, Nothing Gained. But for now, I want greener, quieter pastures with suffocating humidity. Definitely.

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116

ClearVoice

MARCH 8, 2019

After honing some early networking skills, I had landed a weekly column in a tiny newspaper for a small town in North Carolina. Rachel Sobel didn’t start in journalism, but rather on what’s often considered the darker side of content: public relations. Locke Hughes: “Network.”.

Advertorials 110

Advertorials Paid Search Agency Lock-In Burn Rate 110

Single Grain

APRIL 29, 2021

million in the Ethereum blockchain network: Blake Jamieson , a 36-year old Brooklyn artist, made over $46,000 in six weeks selling NFTs of his artworks: Just a few hours left on this @SuperRare auction! It is a blockchain game powered by the Ethereum blockchain network. It is built on the Ethereum network and supports ERC-721.

Demand Generation Agencies 113

Demand Generation Agencies Paid Search Agency Advertising Agencies Marketing Agencies 1 113

Convince & Convert

AUGUST 31, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth?

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). B2B Social Media: Why Do Business Professionals Use Social Media? Why Use Twitter, Facebook & LinkedIn for Content Marketing? Measuring Outcomes in B2B Social Media – It’s Time to Start , May 9, 2010. What’s a Facebook fan worth?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Biznology

AUGUST 20, 2013

Online marketplaces that have historically been very profitable in the past have dropped off a cliff for many companies, be it direct sales eCommerce or public relations campaigns. Digital PR and social media marketing may well be the new SEO. People are freaking out about the new Google Search. Let me explain.

Paid Content 80

Paid Content Google Digg De-duplication 80

Biznology

MAY 1, 2012

Not because I had some sort of amazing Klout-gaming strategy but because I have been honestly and openly sharing my grief at the sudden loss of my mother on Google+ , Twitter , but mostly on Facebook. In social media, you will always be rewarded my giving ’til it hurts. You received exactly what you put out there. Zits and all.

Social Networks 80

Social Networks Public Relations Social Media Network Marketing 80

Content Marketing Institute

NOVEMBER 19, 2017

The Lead Machine: The Small Business Guide to Digital Marketing : Everything Entrepreneurs Need to Know About SEO, Social Media, Email Marketing, and Generating Leads Online by Rich Brooks. Evaluate your website analytics, email reports, and social media to see what’s working and what’s not working. JohnHall Click To Tweet.

Enterprise Management 110

Enterprise Management Content Marketing Work Management Marketing Management 110

Online Marketing Institute

NOVEMBER 2, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Promoting a brand through social media is no longer unique or novel — it’s simply the norm.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

B2B Marketing Zone Posts

AUGUST 3, 2010

The following are the top items from featured sources based on social signals. True Confession: I Don’t Have a Social Media Strategy - Dianna Huff - B2B MarCom , July 22, 2010 Social media gurus tell you to have a strategy. 8220;You must have a strategy before you begin social media,&# I say at my talks. Dead wrong.

Ning 40

Ning Paid Content Facebook Sales Management 40

Convince & Convert

JULY 1, 2016

Zignal provides an incredibly powerful suite of social listening tools to social media marketers. Forget surface-level data and broad-strokes reporting—Zignal is social listening on steroids. I think anybody who’s listening to Marketing Marvels either live or recorded has a sense for what social media listening is.

Marketing Automation Services 113

Marketing Automation Services Work Management Paid Search Agency Ideal Customer Profiles 113

Webbiquity

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Vidyard

OCTOBER 27, 2019

Combining newly recorded live action footage with clips from news broadcasts and other video, the ad is accompanied by a voice over that takes a stance on a current issue. Text Overlay Video Social media users often view video without sound; as much as 85% of Facebook video is watched silently.

Video Marketing 65

Video Marketing Broadcasting Work Management Classified Ads 65

Hubspot

SEPTEMBER 21, 2016

The last time I went on vacation, Facebook and Instagram announced two big product changes that I was left scrambling to catch up on when I returned. If you work in social media marketing, my guess is you know it all too well. Social media is constantly evolving, making today an exciting time to work in marketing. The solution?

Social Media 28

Social Media Social Marketing Media Planning 28

SnapApp

DECEMBER 14, 2016

Social shares and inbound links to the page are strong indicators of quality to Google, as are click-through rate (from organic search) and possibly even bounce rate. So, be sure to make your content easily shareable, so it can get plenty of social shares, and get lots of inbound links to your content. Back to top. Mandy McEwen.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Convince & Convert

APRIL 7, 2010

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. I chose geo-location apps as the topic for my session. Go for it in the comments.

Analysis 152

Analysis Social Media Work Management Mobile Marketing 152

Webbiquity

JUNE 6, 2011

Experts tell us the number one networking tip is to help others and they’ll return the favor — large or small. Social Networking: Like Falling In Love. Contributor to the Social Media Marketing Magazine – B2B Column. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Hubspot

JANUARY 16, 2014

Digital and social media kicked up quite a bit of dust when they first joyrode through marketers’ once-tidy offices. The thinking goes a little something like this: Owned media consists of your company’s website, landing pages and social media outposts. Credible earned media doesn’t require payment.

Media 28

Media Class PR Public Relations 28

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Twitter 147

Twitter CRM Business Paid Search Agency 147

Contify

NOVEMBER 18, 2018

A real-world analysis to understand the content posted by companies on their social media sites and its comparative analysis with their coverage in traditional media. Occasionally, they supplemented this data with primary research through their network. And then came social media. Background. And that was difficult.

Media 40

Media Sample Broadcasting Social Media 40

Contify

AUGUST 2, 2017

A real-world analysis to understand the content posted by companies on their social media sites and its comparative analysis with their coverage in traditional media. Occasionally, they supplemented this data with primary research through their network. And of course, marketing messages made the bulk of volume. And that was difficult.

Media 40

Media Sample Broadcasting Social Media 40