Remove broadcast
Remove Facebook Remove Information Remove Multi-Channel Remove Twitter
article thumbnail

LeadsRx Gives Advertisers Analytics Tools to Finally Measure National Television Commercials, Including Live, Broadcast, and Dual-Feed Cable Programming

LeadsRX

Capability solves decades-old problem advertisers experience of not being able to accurately measure complex national TV spotIT has full data governance over consumer data within standard SaaS architecture Solution leads to greater accuracy in multi-touch attribution results for the types of feeds and the times commercials air nationally.

Cable 93
article thumbnail

LeadsRx Announces the Compatibility of their Multi-Touch Attribution Solution with Triton Digital’s Podcast and Advertising Solutions

LeadsRX

LeadsRx can be Leveraged by Triton’s clients to Measure Podcast Advertising Data alongside other Channels including Digital, OTT, Television, Radio, Mobile, and More. LeadsRx technology is second to none and it has grown to be the leading provider of multi-channel attribution for agencies, brands broadcasters, and other companies worldwide.”.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

LeadsRx Attribution Gives Marketers Impartial Performance Marketing Data to Compare Podcast Ads Vs. Other Ad Channels

LeadsRX

Understanding podcast advertising’s interaction with other channels is critical for impartial insights and accurate measurement of return on ad spend,” said AJ Brown, founder and CEO of LeadsRx. Connect with LeadsRx on Twitter , LinkedIn and Facebook. For more information. Jeff Fishburn. Fishburn PR for LeadsRx.

article thumbnail

Account Based Marketing Framework: A Beginner’s Guide to Account-Centric Strategies

Only B2B

Imagine a world where marketing isn’t about broadcasting your message to the masses, but rather crafting an exclusive experience for select accounts. Must Read: Best Account Based Marketing Tactics: Dominate B2B Marketing in 2023 Leveraging Multi-Channel Engagement A. That’s the essence of Account-Based Marketing.

article thumbnail

Data-Driven Mindset Powers Marketers to Greater Success with LeadsRx

LeadsRX

In our 30 years in business, Steel City Media has evolved from a radio broadcast company with market-leading media outlets in both Pittsburgh and Kansas City to become a full-service, multi-platform marketing company serving as the agency of record for advertising clients,” said Michael Frischling, Co-Owner, Vice President for Steel City Media.

article thumbnail

12 (of the) Best Social PR Guides, Tips and Techniques of 2011

Webbiquity

PR pros now use tools like Twitter, PitchEngine , PRWeb and Vocus in place of fax machines, media packets, wire services and Bacon’s , but the fundamental skills of storytelling and relationship-building remain crucial. And some multi-author blogs have morphed into hybrid portal/news/blog sites that are difficult to categorize.

PR 100
article thumbnail

Is Multi-Channel Marketing right for your Business? Why and Why not?

Excelsior Research

Is Multi-Channel Marketing Right For Your Business? A blog giving a short overview of Multi-Channel Marketing. The Covid situation has made businesses realize the importance of multi-channel marketing. It is no secret that businesses have integrated multi-mode marketing. QUANTITATIVE MARKET RESEARCH.