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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. Charlene Li and Josh Bernoff, Groundswell , pg.

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13 Brands Using LinkedIn Company Page Features the Right Way

Hubspot

I was a little bitter and, frankly, slightly disappointed in the social media marketers of the world. The option to enable news mentions to be displayed on your page is right below the option to add your blog's RSS feed while you're in edit mode of the Overview tab. What can I say? Company Status Updates. No way, Jose!

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The 16 Most Important Social Media Updates of 2012

Hubspot

Many of them were just little tweaks, but a lot -- 16 in our estimation -- had a huge impact on marketers' jobs. The latter are the ones we want to highlight; not just to show how much can change in a year, but to emphasize how critical it is to remain agile as an inbound marketer so you can keep up with all these updates.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Entries are commonly displayed in reverse-chronological order. On the web today, things change fast.

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Conversion, Touching the Point

Magisto

What are the most frequently sales and marketing touchpoint strategies used to convert a target from awareness to engagement? Email (outbound email and inbound marketing email) 59% of B2B marketers say email is their most effective channel in terms of revenue generation. 42% of recipients read or scanned the mail pieces.

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What Is B2B Content Marketing? Definition, Channels, Best Practices with Examples

Martech Advisor

It is an essential part of B2B content marketing that helps marketers generate leads and qualify them for the next stage of the funnel. Gated content includes e-books, whitepapers, case studies/success stories, buyers guides, webinars, exclusive courses, and product demos. Paid Media. through programmatic advertising).

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Hubspot

Header image - A header image refers to the large photo displayed at the top of your profile on Twitter. You can name these chats, watch YouTube videos during them, open a Google Doc with colleagues, and much more. The service allows users to connect various social accounts such as Facebook, Flickr, YouTube, etc.,