Webbiquity

JUNE 21, 2010

Websites are one-way communication, a broadcast medium. This leads to coverage and quotes in a broader array of media, further enhancing the reputation of your blog and the image of your company as an industry leader. Create a dialogue. I write about my stuff, you read it. Share this on Bebo. Subscribe to the comments for this post?

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

Webbiquity

APRIL 19, 2010

Dialog vs. broadcast: in perhaps the biggest shift produced by the rise of social media, prospects now seek two-way communication with vendors rather than passively consuming marketing messages. Conversations are less expensive than broadcasting from a media standpoint, but much more costly in terms of time. Share this on del.icio.us.

Social Media 100

Social Media Social Marketing Media B2B Thought Leadership 100

Webbiquity

JUNE 23, 2010

Website: broadcast. One reason is the editing and review process; web copy often gets written, then reviewed by subject matter experts, then reviewed by management, then reviewed by upper management, then reviewed by legal, then proofread, then glanced over and fine-tuned once more before publishing. Blog: dialog. Share this on Bebo.

Enterprise Management 100

Enterprise Management Marketing Websites Marketing Management Tools 100

Webbiquity

NOVEMBER 2, 2010

She provides an excellent taxonomy of the social media landscape, categorizing the different types of social media tools into: • Social News Sites (Digg, Reddit, Kirtsy, etc.). Li addresses social media at all levels, from grand strategy to nitty gritty tactics. Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Events (e.g.,

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

JANUARY 12, 2010

From a historical perspective, the web a decade ago (or even a bit less) was still primarily a broadcast medium with limited inactivity. Future posts here will delve more deeply into the tools and tactics that can help you and your company “be everywhere online&# for your brand and industry discussions. Share this on del.icio.us.

Enterprise Management 100

Enterprise Management PR Social Networks SEM 100

Webbiquity

JUNE 15, 2010

Marketers who focus on relationship building and interaction rather than broadcasting and promotion will achieve the greatest returns. But it does have its own unique characteristics that provide its power. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed.

Social Media 100

Social Media Media Marketing Automation Services Budget Programs 100

Webbiquity

MAY 24, 2010

True, there are guidelines as to what works well (being sincere, helpful and knowledgeable) and what doesn’t (trying to use social media sites as one-way broadcasts of your marketing brochures), but the field is new enough that many of the “rules&# are still being written. Not really. Share this on Bebo. Share this on del.icio.us.

Social Media 100

Social Media Social Marketing Media Rules 100

readwrite

APRIL 9, 2008

The response has been unsurprising – users say they don’t want impersonal sales messages broadcast at them. ” Just ask Digg or Newsgator and they’ll tell you that there is. Broadcasting funny at people has been working so far in some media. They (we) want utility-based ad campaigns. .

Paid Search Agency 40

Paid Search Agency Advertising Agencies Banner Ads Planning 40

Webbiquity

FEBRUARY 28, 2011

Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Post on Google Buzz. Share this on LinkedIn. Share this on Mixx. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon.

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Buzz Marketing for Technology

JUNE 28, 2008

I understand the Canadian Football League Championship was broadcast across the globeâ?¦ Digg this Post to del.icio.us did anyone watch? How about that Carl Kidd dive over the top to stop Montreal on the goal line and essentially clinch the Grey Cup for the BC Lions. A huge congratz to Vancouver â??s Post to Slashdot.

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Hubspot

JULY 13, 2011

It’s not enough to be broadcasting promotional messages — brands should make an effort at engaging with their audiences. YouTube is a treasure trove of ‘em, and sharing sites like Reddit and Digg are great sources to discover stuff people like." - Linda Bustos, GetElastic. We couldn't have said it better ourselves!

Facebook 28

Facebook Tips Planning Work Management 28

Online Marketing Institute

OCTOBER 29, 2010

Sudha believes that a lot of B2B marketers are using it simply as a broadcast platform, when its real value is in making customers your partner. The true ROI of social media in B2B doesn’t come from broadcasting your message, but the engagement companies get in return. Her example was the PayPal Developer platform.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Hubspot

JUNE 23, 2010

Digg - Digg is a social news website that allows members to submit and vote for articles. L Lifecasting - Lifecasting is a continual broadcast of events in a person's life through digital media. Reddit - Reddit is similar to Digg and Newsvine. Like - A “Like” is an action that can be made by a Facebook user.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 30, 2011

Digg - Digg is a social news website that allows members to submit and vote for articles. Lifecasting - Lifecasting is a continual broadcast of events in a person's life through digital media. Reddit - Reddit is similar to Digg. and then provides every user with his or her Klout score.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Digital B2B Marketing

MARCH 28, 2011

In fact, they question if Twitter is more of a broadcast medium than a social medium. Broadcast networks account for nearly 30% of all television time (ABC, CBS, NBC, etc). It takes 20,000 twitter accounts to create just HALF of the content consumed via Twitter. 20,000 accounts! And in my book, that makes Twitter social media.

Twitter 100

Twitter Social Marketing B2B Marketing Broadcasting 100

Webbiquity

SEPTEMBER 30, 2010

Digg, StumbleUpon, Reddit, etc.). Twitter is a conversational platform, not a broadcasting medium. YouTube, SlideShare, Flickr, etc.). Forums and discussion boards. Microblogging sites (e.g. Twitter, identi.ca, Jaiku, etc.). Social bookmarking sites (e.g. Review sites (Epinions, Yelp, ChoiceVendor, etc.). Social Media Objectives.

Social Media 100

Social Media Media Guidelines Digg 100

Biznology

AUGUST 20, 2013

If you’re able to find a way to identify and engage your most natural (and plentiful) allies online, through finding them online, where they already live, and engage them; or, discover who they are — their names and emails — and reach out to them as if they were mainstream media (broadcast, TV, radio, print) with your message, your (..)

Paid Content 80

Paid Content Google De-duplication Digg 80

Webbiquity

NOVEMBER 10, 2010

In the old days (pre-2003 or so), brands were carefully crafted by agencies, creatively packaged, and presented to the public via one-way broadcast communications (TV, magazines, direct mail). Key point #4: In today’s world, a brand is what consumers say it is. And email marketing. So why should social media be any different?

Social Media 100

Social Media Media Telemarketing Banner Ads 100

Webbiquity

JULY 26, 2010

Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). James Wood ( @earnestagency ) + others. Vital statistics for every B2B marketer , March 16, 2010. Vital Statistics for B2B Marketers – the video , June 10, 2010. Rob Leavitt ( @robleavitt ). Share this on Bebo. Share this on Facebook.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hubspot

JUNE 29, 2016

9) Save the day's most Dugg story from Digg to your Instapaper. 10) Get an email whenever Digg publishes a new story featuring a specific keyword. 15) Get an email with the most Dugg video on Digg every day. 29) Automatically tweet your Diggs. 29) Automatically tweet your Diggs.

Digg 50

Digg Trends Work Management Curation 50

Webbiquity

OCTOBER 27, 2010

What’s most important, however, is to treat social media as an engagement channel rather than a broadcast medium, and structure measurement appropriately. Many marketers may find these analytical models difficult to implement and the results of even a successful exercise somewhat fuzzy. Share this on Bebo. Share this on del.icio.us.

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Adobe Experience Cloud Blog

OCTOBER 17, 2011

Digg: The most popular social news site named for the ability of users to ‘digg’ articles they agree with and ‘bury’ articles they don’t. Broadcaster : Allows people to upload their own video clips, participate in video chats and distribute video e-mails.

Social Networks 48

Social Networks Ning Digg Emarketing 48

Hubspot

JULY 29, 2018

Digg - Digg is a social news website that allows members to submit and vote for articles. Periscope - Periscope is a social video app that allows users to broadcast live video from wherever they are. Permalink - A permalink is an address or URL of a particular post within a blog or website that remains indefinitely unchanged.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Webbiquity

AUGUST 2, 2010

The book will explain why old-school broadcast practices are waning and new conversational methods are on the rise. Yes, as Shel Israel writes in the foreword, “It had to happen—an entire book, one tweet a time, and yet it is a real book that will help you understand what SM is about. This is the way it should be. Share this on Bebo.

Social Media 100

Social Media Marketing Report Social Marketing Paid Search Agency 100

Convince & Convert

SEPTEMBER 21, 2010

These bullets should be on the walls of all executives who think they understand social media because they have the ‘tools’ to broadcast their message and that their consumers will automatically listen. link] Sonny Gill Wow – fantastic points. link] Sonny Gill Wow – fantastic points.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Online Marketing Institute

NOVEMBER 2, 2010

Sudha believes that a lot of B2B marketers are using it simply as a broadcast platform, when its real value is in making customers your partner. The true ROI of social media in B2B doesn’t come from broadcasting your message, but the engagement companies get in return. Her example was the PayPal Developer platform.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Biznology

APRIL 9, 2013

That, as we laugh and our shoulders relax and we let some of our daily stress disperse into the Interwebs, we also click Share To: Twitter, Facebook, Google+, Pinterest, Reddit, Digg, Vine, StumbleUpon , Tumblr and everywhere else. Final caveat: please go as far as your line in the sand — but no further.

Social Media 80

Social Media Viral Marketing Media Youtube 80

Convince & Convert

MARCH 9, 2010

Over time I'm sure we'll see more segmentation of social networks just like we did in the 20th century with print and broadcast. link] [link] Marcomé Digg your public! (: [link] AlexKaris Are You Taking Social Media Shortcuts? Oakley running an ad in Surfer says it's a product for athletes.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

B2B Marketing Zone Posts

NOVEMBER 2, 2010

You can broadcast messages on their Facebook homepage newsfeed, spark conversations that can provide your company with valuable feedback, and encourage fans to upload their own content. Duplicate your Twitter Strategy on Facebook. Google (116). Online Marketing (52). Facebook (128). Event (105). Marketo (37). Sales (224). Audience (104).

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

AUGUST 3, 2010

Sure, it sounds weird at first, but “simulcast” – a portmanteau of “simultaneous and broadcast” – probably sounded funny when it first hit the national lexicon in the late 1940s. The Sweet Spot: We’re all ‘smarketers’ now - Follow the Lead , July 8, 2010 Sam Zales. Simms Jenkins ( @SimmsJenkins ). Tamara Gielen ( @tamaragielen ). Tweet This!

Ning 40

Ning Paid Content Facebook Sales Management 40

Online Marketing Institute

APRIL 11, 2011

Digital DirecTV Series Mocks College Sports Broadcast Deals. Can’t Watch Online Video in HD [REPORT]. Like Tweet. Top Related Stories. Tablets Are Just 5.8% of Android Activations [STATS]. Like Tweet. Like Tweet. Comments are closed. Subscribe To Mashable. Recommend on Google. Follow @mashable. RSS Feed 606,630+ Subscribers. FriendFeed.

Social Media 40

Social Media Media Advertising Agencies Mobile Advertising 40

Webbiquity

AUGUST 26, 2010

Sometimes doing what’s easy trumps common sense…Facebook is not just another broadcast media outlet where marketers can buy inventory and interrupt consumers. Do your research (particularly for b2b marketing) and pursue audience quality over quantity. Share this on Bebo. Subscribe to the comments for this post? Share this on Facebook.

Facebook 100

Facebook Search Marketing Advertisements Advertising 100