Chris Koch

MAY 30, 2014

That’s because our new content providers, Hulu and Amazon Prime, are as easy to watch on a computer, an iPad, or, in a real pinch, a phone, as they are through the Roku device attached to the former TV. cities watch live broadcasts on Internet-connected devices and store shows in the cloud to watch later. It’s All About Screens Now.

Cable 100

Cable Television marketing Broadcasting Copyright 100

Chris Koch

SEPTEMBER 23, 2011

Majority opinion seems to be that Twitter isn’t really a social platform it’s a broadcast medium. 99% of the time, they’re sharing links to content—blogs, research papers, news stories, etc.—that Then I click through to see if the content is something that I think B2B marketers might learn from. that they think is relevant.

Twitter 100

Twitter Broadcasting Social Media Advertising Mediums 100

Chris Koch

SEPTEMBER 23, 2011

Majority opinion seems to be that Twitter isn’t really a social platform it’s a broadcast medium. 99% of the time, they’re sharing links to content—blogs, research papers, news stories, etc.—that Then I click through to see if the content is something that I think B2B marketers might learn from. that they think is relevant.

Twitter 100

Twitter Broadcasting Social Media B2B Marketing 100

Chris Koch

APRIL 3, 2014

Fantasy league members generally view about seven times more content – text, video, and data – on NFL.com than non-fantasy users. . Web/mobile content. Fan bases aren’t just becoming more global – they’re also becoming more mobile.

Planning 100

Planning Paid Search Agency Work Management Marketing & Strategy 100

Chris Koch

AUGUST 5, 2011

So I think B2B businesses should have a Facebook page that shares whatever content the company is already producing. It’s yet another channel for reaching customers and the effort required to set up a Facebook page and create RSS feeds of your content to update it is pretty small. But let’s put this all in context.

Facebook 100

Facebook B2B Marketing B2B Thought Leadership B2B 100

Chris Koch

NOVEMBER 24, 2009

Social media is not just a place for broadcasting opinions. Employees should be encouraged to become part of the community by doing research and linking to other relevant content—not just their own. Require employees to disclose their affiliation with the company at all times and avoid using aliases. Separate opinion from fact.

Social Media 100

Social Media Media Guidelines B2B 100

Chris Koch

SEPTEMBER 18, 2009

It’s a way to broadcast messages for sure, but you can do that better through your own channels. Content is also viral in this model, passed on and on by people to their various networks of followers, which means that good content producers have another avenue to grow their relationships exponentially.

Social Media 100

Social Media Viral Marketing Tools Media 100