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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

B2C and B2B companies were just as likely to be monitoring user reviews (B2B: 49%, B2C: 51%) and manage a community dedicated to customers (B2B: 49%, B2C: 51%). According to a study analyzed by eMarketer , the majority of B2B marketers (60%) said they use social media to provide “thought leadership&# for their brand.

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9 Podcast Trends You Can’t Ignore in 2020

Single Grain

Speaking of Google , “companies with massive reach and powerful ad-targeting platforms like Facebook, Google, LinkedIn or Twitter begin seriously entering the audio space.” Podcast Movement , a community of podcasters that provides news, resources and events in podcasting, is one company that organizes such events.

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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

B2C and B2B companies were just as likely to be monitoring user reviews (B2B: 49%, B2C: 51%) and manage a community dedicated to customers (B2B: 49%, B2C: 51%). According to a study analyzed by eMarketer , the majority of B2B marketers (60%) said they use social media to provide “thought leadership&# for their brand.