KoMarketing Associates

OCTOBER 19, 2017

It is even harder to leverage Weibo to drive business value. To give you some ideas, here are nine examples of impactful B2B Weibo profiles for the China market. . Weibo is used as a channel to broadcast these events and, as a result, Citrix attracts many tech experts with these interests to follow and like their Weibo profile. .

Profiling 120

Profiling Examples Enterprise Management B2B 120

SendX

FEBRUARY 21, 2020

So, if you’ve been waiting for a sign to help you decide whether or not you should use B2B email marketing to boost your business, this might be it. How can you unlock its full potential and use it to grow your business? However, wanting to leverage B2B emails and knowing how to do it are two completely different things.

Email Marketing 203

Email Marketing B2B Marketing B2B Planning 203

Hubspot

OCTOBER 26, 2018

A memo (also known as a memorandum, or "reminder") is used for internal communications regarding procedures or official business within an organization. You might need to write a memo to inform staff of upcoming events, or broadcast internal changes. Business Memo Template. Memo Examples. MEMORANDUM.

Template 94

Template Examples Broadcasting Video Marketing 94

Webbiquity

FEBRUARY 28, 2023

For example, best email marketing practices have long included using different mailing lists for different types of prospects or existing clients who share certain characteristics. By delivering a more tailored purchasing experience to clients, companies can improve customer engagement, build brand loyalty, and drive repeat business.

eCommerce 270

eCommerce Marketing AI B2B Marketing Trends 270

Salesforce Marketing Cloud

JUNE 21, 2022

At Salesforce, events help us build our customer base and accelerate business. For example, TrailblazerDX is a Salesforce event for our developer and admin users. Since day one, we’ve let our customers own the spotlight, speaking to how our products and services have changed their businesses. Not for registration numbers.

Planning 98

Planning Lead Scoring Lead Ranking Business 98

Biznology

APRIL 30, 2020

When you think negative thoughts, lower frequencies are produced and broadcasted (figure 1), and when you are thinking positive thoughts higher frequencies are created and emitted (figure 2). A physical example of this: When you click the garage remote, a signal emits. The opportunity for businesses and their workforce.

Broadcasting 104

Broadcasting Business Fulfillment Intent 104

Marketing Insider Group

OCTOBER 28, 2020

As a marketer or B2B business owner, it is extremely important to take advantage of visual communications to accommodate this portion of society. Believe it or not, there are many movies that have a lot to teach us about the world of business and the essential traits needed in order to become a successful marketer. Who are you?

Planning 363

Planning Forrester Work Management Storytelling 363

Scoop.it

APRIL 11, 2024

These digital sessions can be pre-recorded messages or live events broadcast to educate a specific audience. For example, participants can engage a brand representative in real-time Q&A sessions and give opinions that shape product branding. A webinar is a virtual seminar.

Webinar Metrics 85

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 85

SpotMe Blog

JULY 25, 2021

Read on to learn more about hybrid events, examples to get you inspired, and tips to help you transition from virtual to hybrid. . Hybrid Event Examples That Knock It Out of the Park. A live-streamed product reveal presented in front of a limited physical audience broadcasted to millions of people, also with an event app.

Examples 111

Examples Enterprise Management Work Management Conference 111

Sprout Social

APRIL 29, 2021

But how have they changed, and how will it affect your business? A new survey, “ The State of Social Media Investment ,” conducted by The Harris Poll on behalf of Sprout Social has shown how the events of the last year have accelerated both American consumers’ and business’ use and expectations of social media.

Social Media 106

Social Media Media Word of Mouth Business 106

Sprout Social

APRIL 5, 2022

For example, a view count of 1,000 may be low for a brand with 10,000 followers. For example, people may swipe up to “Shop Now.” You can expand on this metric to see a graph of how this viewer count changes throughout the live broadcast. Or you may have broadcasted at a time when people were too busy to watch the entire thing.

Advertising Benchmark 129

Advertising Benchmark Facebook Video Marketing Cost Per Click 129

Walker Sands

MAY 5, 2021

Today for example, I had somebody offer me a VP as a guest. Sarah went on to note that pitching a CEO is especially helpful for booking small businesses or companies with a smaller market cap. Most recently, stories about how small businesses have evolved since the pandemic have also been popular.

Broadcasting 52

Broadcasting PR Media Public Relations 52

Televerde

SEPTEMBER 28, 2021

The business world is constantly evolving. Profit once drove businesses. Follow this strategic guide to building a business case for purpose and stand apart from your competition. Identify your company type, understand the benefits of purpose, recognize areas of your business to shape, and define your purpose.

Ad Building 69

Ad Building Fulfillment Business Lead Ranking 69

Sharpspring

NOVEMBER 5, 2020

Over the years, inbound marketing has become a staple in many businesses. Business owners and marketers have turned to inbound marketing strategies for small businesses to ensure they remain competitive. In this blog, we’ll discuss the possible reasons why you should adopt inbound marketing for your small business.

Small Business Marketing 72

Small Business Marketing Inbound Marketing Marketing Strategy Marketing & Strategy 72

ConvertKit

JULY 14, 2021

Let's explore an example to see how the difference between email personalization and segmentation plays out in real life. Then, each time the pet photographer releases a new course or event about a particular pet, they can send a broadcast to everyone with the relevant tag. 3 email personalization examples to try.

Personalization 139

Personalization Landing Pages Top of Funnel Business 139

Content Marketing Institute

JANUARY 31, 2018

For example, during PNR’s 211-episode run, Joe estimates the podcast generated approximately $500,000 in direct revenue for CMI via sponsorship support. Podcasts offer great versatility in terms of their storytelling approach, business purpose, show format, creative features, and even how they are produced and distributed.

Examples 108

Examples Brand Identity Branding Paid Search Agency 108

Zoominfo

OCTOBER 13, 2023

Between the GDPR and ePrivacy guidelines, there is a lot to consider to ensure your business remains compliant. For example, signing up to a mailing list on a website is the first action, and affirming that consent through a confirmation email link is the second action. Double opt-in is a two-stage process.

Marketing Analytics Tools 130

Marketing Analytics Tools Telemarketing Zoominfo Effectiveness 130

Biznology

MARCH 9, 2021

Businesses have become so dependent on Zoom, Google Hangouts, and the like, the “Zoom fatigue” is a more common than the common cold. Broadcast-quality live videos, across multiple sites, can be shot using contactless camera systems, remote video communication, autofocus facial detection, and professional sound and lighting.

Trends 180

Trends Video Marketing Broadcasting Verticals 180

Martech

JULY 24, 2023

The soccer organization expects to earn $807 billion this year from ticket sales, television broadcasting, marketing, hospitality and licensing rights. All this explains why FIFA, which expected to get $300 million for the tournament’s broadcast rights, “will settle for closer to $200 million,” according to The Wall Street Journal.

Broadcasting 72

Broadcasting Paid Search Agency Television marketing Marketing 72

Tomorrow People

APRIL 27, 2022

It’s also why we marketers avoid broadcasting the same message to every customer segment; doing so signifies a generic approach, which wastes time and money. Let’s use a small software firm as an example. To manage customer heterogeneity, it’s important to have a clearly defined target market.

Work Management 288

Work Management Tips Marketing Management Marketing Analytics Tools 288

ConvertKit

JANUARY 10, 2022

Setting up email automation to grow your coaching business is the definition of working smarter and helping people, though. 7 email automations coaches can add to their business. For example, Jessica Abel ‘s welcome email automation gives new readers a copy of a worksheet. 1 – Welcome new subscribers.

Template 75

Template Automation Business Landing Pages 75

Moz

APRIL 9, 2020

Even the smallest acts that a local business does to support physical and mental health can be events customers remember for years to come. Inspirational local business pivots and plans. Everyone at Moz is full of admiration for the way different industries are responding in a time that’s not business-as-usual.

Paid Content 76

Paid Content Business Work Management Paid Search Agency 76

Martech

FEBRUARY 9, 2024

By tapping into insights from small-group conversations (and perhaps even integrating a micro-community strategy for your business), marketers can reach a deeply committed audience segment, offering a ton of benefits we’ll explore below. Some examples of micro-communities that come to mind: MidJourney’s community Discord server.

Communities 103

Communities Top of Funnel Enterprise Management Word of Mouth 103

Zoominfo

JUNE 19, 2018

If your business offers many different products and services, you can host several live demos throughout the year, with each video focused on a specific product. Broadcast keynote speeches to your followers so they can feel like they’re right there in the audience. You can also broadcast a product demo hosted by an influencer.

Video Marketing 207

Video Marketing B2B B2B Thought Leadership Broadcasting 207

Stevens & Tate

FEBRUARY 3, 2023

Businesses are still having a lot of success with outbound marketing, especially TV advertising. Live sports games broadcast on TV are still an enormous draw and an excellent way to reach certain audiences. Just take for example the Super Bowl, which allows a 30-second ad to reach roughly 100 million viewers.

Advertisements 118

Advertisements Advertising Effectiveness Television marketing 118

Webbiquity

AUGUST 27, 2019

Of the 800 vendors studied, 124 have gone out of business, been acquired, or changed Twitter accounts since 2016. So, for example, if a company has 2,000 followers and is following back 1,600, it would have a social ratio of 1.25 (2000/1600). When a business is just getting started on Twitter, it may have a ratio of less than one (i.e.,

Enterprise Management 223

Enterprise Management Twitter Marketing Management Research 223

Marketing Insider Group

AUGUST 7, 2023

We need to make business personal again. You wouldn’t just walk up to someone and start spewing out facts and figures about your business, right? You’d start with a friendly hello, ask about their day, and gradually steer the conversation towards business. Buyers want information, and they want it now.

Conversion 214

Conversion Top of Funnel Content Lead Nurturing 214

EveryoneSocial

SEPTEMBER 29, 2020

And utilizing employee expertise and employee-generated content can drive real brand awareness, business results, and internal innovation. It’s often an overlooked aspect to driving business results, but can have a profound impact on your company and the employees’ personal brand. . In the world of content noise, standing out is key.

Business 98

Business Distribution Social Media Work Management 98

SmartBug Media

MARCH 15, 2024

Businesses must keep pace with the latest developments to stay ahead of the competition. The rise of influencer marketing is one example of this trend. Consider running a poll to invite people to express their opinions or broadcasting a live video to announce a new offering in real time.

Marketing AI 59

Marketing AI Trends Advertising Agencies Work Management 59

Hubspot

APRIL 16, 2020

Does your business offer international services, but you've found it hard to connect with global customers in a personalized, cost-effective way? He continues by noting that, "Businesses always want to build relationships and meet customers where they are. For instance, just over 7% of marketers use WhatsApp for business.

Work Management 100

Work Management Marketing Management Business Ideal Customer Profiles 100

Biznology

OCTOBER 15, 2018

That desire has been incited by popular social media platforms, such as Instagram and Facebook, which have introduced new functions for video broadcast. In April 2016, Land Rover decided to make a step in the right direction and start broadcasting test drives on Periscope and Facebook Live. Land Rover. Weight Watchers.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

ConvertKit

JULY 15, 2020

For online creators and business owners, they're a valuable tool for everything from brand education and marketing to researching your market and creating launch buzz. Over 60% of businesses on Instagram Stories use interactive Stickers like hashtags , @mentions, or polls every month. An example Poll sticker on Instagram.

Webinar Metrics 78

Webinar Metrics Creativity Business Landing Pages 78

Onalytica B2B

NOVEMBER 15, 2018

Broadcasters. Broadcast less and appreciate feedback more. For example, it is ambitious to get an ‘inactive’ employee to go from having no audience and no social media activity to increasing both of these things simultaneously. Large network on LinkedIn and always know someone who knows someone else who can help.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Top of Funnel 279

Vidyard

JUNE 8, 2017

Whether the topic is Business , Health , Science & Medicine , or the top-level TED Talks: Ideas Worth Spreading, the innovative video and live event series showcasing thought leaders has long been one of the most popular YouTube channels in history. Business was separated from Health, which was separated from Education.

Video Marketing 67

Video Marketing B2B Thought Leadership Business Thought Leadership 67

Marketing Insider Group

FEBRUARY 1, 2021

Individual users and businesses are becoming increasingly dependent on the internet as a research portal. Similarly, your business can benefit from understanding the age-old yet somehow underutilized buyer intent concept. Buyer intent comes down to understanding what makes an excellent lead for your business. Source: G2.

Buyer Intent 361

Buyer Intent Intent Work Management Marketing Management 361

Choozle

MARCH 5, 2024

Meet Ben Isaacson, Choozle’s Fractional Privacy Officer When navigating the amended CCPA and its expanded Regulations, it’s critical for businesses to be clear about all their data uses and vendor relationships, and take necessary steps to meet the Regulations’ prescriptions.

Privacy 76

Privacy Privacy Policies Advertising Agencies Paid Search Agency 76

Outbrain

JANUARY 1, 2019

Some of these stood out in the last year as great examples of native ads, for all kinds of reasons. Promoted on social media, it uses a storytelling approach to broadcast the values of the Land Rover brand (excellence, daring, success), for an unforgettable native experience. #2 Native ads are everywhere because they work. Land Rover.

Paid Search Agency 55

Paid Search Agency Marketing AI Examples Ads 55