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Brands as Broadcasters: The Future of Content Production

Content Science Review

Video production expert Nick Francis weighs in on the trends shaping the future of multimedia content, including brands as broadcasters.

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How to Enhance Your Media Placements with Brandpoint’s New Broadcast Coverage

Brandpoint

With this in mind, we’re excited to announce that we have a new and improved addition to our industry-leading distribution network: broadcast TV websites. What does the updated broadcast distribution network mean for PR professionals? What does the updated broadcast distribution network mean for PR professionals?

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#48 Broadcast Attribution with Brent Lightfoot from iHeart Media

LeadsRX

Learn from Brent Lightfoot, Vice President Research at iHeartMedia, as he discusses exactly how broadcast attribution is working in today’s landscape. ” Applying measurement tools, such as attribution, across all channels (including measuring lift from broadcast channels), and why it is so important.

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How to Get More From Your Livestream After the Broadcast

Content Marketing Institute

Continue reading → The post How to Get More From Your Livestream After the Broadcast appeared first on Content Marketing Institute. The valuable asset can be converted multiple ways to get your content in front of more people and deliver even better results for your brand. Here’s how to do it.

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LeadsRx Gives Advertisers Analytics Tools to Finally Measure National Television Commercials, Including Live, Broadcast, and Dual-Feed Cable Programming

LeadsRX

November 9, 2021 – Marketing analytics company LeadsRx today announced its LeadsRx Attribution product now supports multi-touch attribution (MTA) for national television commercials, including live, broadcast, and dual-feed cable programming. on broadcast networks (such as the big three of ABC, CBS, and NBC), or on cable networks.

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How to Get More From Your Livestream After the Broadcast

Content Marketing Institute

As soon as the live broadcast stops, make sure it’s readily available for replay. In the settings, choose to automatically share your Facebook Live broadcast on your Instagram account and vice versa. Saving your live video gives you the chance to take more editorial control over the broadcast to make changes and improve the quality.

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Most viewed video ads: When the commercials are more entertaining than the broadcast – Super Bowl LV

illumin

The post Most viewed video ads: When the commercials are more entertaining than the broadcast – Super Bowl LV appeared first on AcuityAds Inc. In fact, the Super Bowl’s Most Viewed Video Ads were ruled by the winners of the pandemic, who swept it under the rug to […].