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Live Desktop Broadcasts, Mid-Roll Video Ads & More: 7 Facebook Changes You May Have Missed

Hubspot

Facebook Live Broadcasts From Computers. Facebook Live, which lets users broadcast live video from their mobile phones directly onto the News Feed, launched in May 2016. It quickly experienced rapid growth , and Facebook recently announced that Pages will now be able to broadcast live video from computers in addition to mobile phones. January 2017. Facebook Journalism Project.

Google+ Hangouts: The Future of Live Broadcasting [Event Summary] #SMWNYC #SMWGoogle

Ad Your Comment Here

You may have used Google+ Hangouts to connect with friends online, but did you know that you can broadcast Hangouts to a live global audience, record them to YouTube to broadcast later, and even develop apps to run within Hangouts? Google has been working to make Hangouts a 21st-century broadcast platform that anyone can use to live stream conversations to the world. And some of the most innovative organizations on the web are redefining the future of live broadcasting on Hangouts. We’re here at Social Media Week 2014 in NYC! Panel Description: .

The Facebook Live Broadcast That Will Ruin Your Childhood

Contently

News outlets have used the tool to broadcast breaking news (RIP Prince), celebs have used it to connect with fans, and BuzzFeed got 800,000 people to watch someone  blow up  a watermelon with rubber bands. The post The Facebook Live Broadcast That Will Ruin Your Childhood appeared first on The Content Strategist. Did you stare at the window and wonder if there was any way to escape?

Terminus Featured on Georgia Public Broadcasting

Terminus

Terminus CEO and founder, Eric Spett , was interviewed on Georgia Public Broadcasting. The post Terminus Featured on Georgia Public Broadcasting appeared first on Terminus. In this Future Perfect Podcast , GPB’s sci-tech correspondent Renay San Miguel asks Spett about various topics including: How Atlanta has become a technology hub. Terminus recently announced our $1.8

Add For Immediate Release to your podcast queue

Biznology

In 2013, Congress passed legislation that effectively ended the ban on Radio Free Europe and Voice of America broadcasting within the U.S., a prohibition that went back to the 1940s. It was fun and I really hope to be included again in the future, both on FIR and on podcasts and broadcasts in general in 2016. So, it was an honor to be included. Does the new structure make sense?

My online influencer research and engagement process

Biznology

Content Marketing Influencer Marketing Internet Marketing Social Media Marketing 37signals American Broadcasting Company Arthur Ashe Courage Award Author Autopilot basecamp British Summer Time Customer relationship management Facebook Facebook features Google Google Search Highrise linkedin Salesforce.com twitter YouTubeAt least, right now, it’s a one man band. Really big. Got it?

12 Ways to Avoid Being a Dork on Twitter

Webbiquity

In other words, unless you really are a broadcaster (i.e., it’s your job to tweet on behalf of CNN or Fox News)—don’t be just a broadcaster. Social Media Marketing Twitter automated DM broadcasting on Twitter default Twitter egg Nick Nolte pre-schedule tweets retweet Twitter apps Twitter bio Twitter follower following ratio ways to avoid being a dork on TwitterNote: a version of this original post appeared previously on the B2B Twitterer of the Year (B2BTOTY) blog. If you regularly read blogs like this, you’re probably already a Twitter pro. You know the type. Plus a link.

Building and spending social media equity

Biznology

Commercial broadcast television does this a little bit in the form of needing to create television programing compelling enough — equity build — that you’ll forgive the 10 minutes-per-helf-hour of commercials that are needed to make that programing viable. Admit that you’re a company and organization that needs to make money in order to thrive.

Vote Farming and Cheating in Social Media Contests

WindMill Networking

Social Media and the Law Boston Contest FM broadcasting Horace Mann School Horace Mann School for the Deaf and Hard of Hearing KISS Papa John''s Pizza Radio broadcasting Reddit Taylor Swift Last month, Boston’s Kiss FM radio station terminated its “Taylor Swift’s Biggest fan” contest after the public chose a “creepy” potential winner who wanted to smell Taylor Swift’s hair in public. See more here.) Featuring Contributions from Global Thinkers. Comments Thanks for that clear definition. guess, with strict rules. by Belinda Summers (@belindasummers) Great post Kyle.

Twitter and TV: Broadcaster Best Practices

Client Bridge

This video from the Twitter blog shows how broadcasters are using Twitter to drive viewer engagement. These practices include: #Hashtags. UserNames. Curated Tweets. Live-Tweeting. View Original Article

Social Media and Your Job Search Strategy: 5 Ways to Stop Broadcasting and Start Contributing

WindMill Networking

Just like many Internet marketers, who only see social media as another “channel&# to start broadcasting their advertisements and self-promoting messages, I see some job seekers doing the same thing by  blasting the message that they are unemployed in their LinkedIn profile name and status update or mass sending of their resumes to everyone in their network. Still not convinced?

The Four Stages of Social Media

PR Meets Marketing

As I think back to these program, I believe there are four key stages intrinsic to the evolution of a successful social media program: broadcast, inquisitive, participatory, and conversation. As such, the first phase will mainly be broadcasting – upcoming events, new blog postings, product announcements, etc. Marketing Social media broadcast media

Tom Pisello: The ROI Guy: Do White Papers Still Engage? They do if.

Tom Pisello

New digital marketing channels have made it more efficient than ever to broadcast marketing messages to prospects, but are the current strategies effective at connecting with and educating ever more skeptical and frugal buyers ? Tuesday, September 28, 2010 Do White Papers Still Engage? They do if they are Interactive! Do White Papers Still Rule? How Do You Get Started in Content Marketing?

Accelerating Waves of Marketing Technology: My Interview on Scott Brinker's ChiefmartechTV

Customer Experience Matrix

I had the pleasure last week of appearing as the first guest on Scott Brinker's chiefmartechTV , an internet broadcast that will features interviews on marketing technology topics. You can view the broadcast here. The official topic was accelerating waves of marketing technology , although we did manage to sneak in Personalized Mona Lisa. See if you can count how many times my cat forces her way into the picture. marketing software marketing technology martech personalization soctt brinker

Here’s What New Media Broadcasting Looks Like

Marketing Edge

Interview with Danny Schreiber of Silicon Prairie News(download video here or play it below on the page). Silicon Prairie News Spotlights Midwest Innovators, Business, & Culture In a couple of. Hitting on a single topic in marketing, social media and business communications. Quick and to the point. Its founders, Jeff Slobotski and Dusty Davidson, and [.].

Hashtags for Listening, Collecting, Broadcasting and Conversations

Aggregage

Broadcasting / Conversation. Overuse. I’m a bit worried by the potential for overuse, especially in the Broadcasting scenario.  Great idea came from a different conversation.  Mike Sansone asked me if there was a hashtag for Social Media Informer.  While we have created a twitter account ( @SocialMediaInf ) that currently sends out links to posts and eventually will be sending out links to only the best posts from the day, week, month.  We can listen to existing hashtags that relate to our hubs and potentially use that to bring in additional material for inclusion in the site. 

Twitter Unveils Live Video: Here's What You Need to Know

Hubspot

On December 14th, Twitter announced that users would be able to broadcast live video directly from Twitter on iOS and Android mobile devices. Now, Twitter users can broadcast live video directly from Twitter without having to create a Periscope account first. Starting a live broadcast on Twitter couldn’t be easier. How to Go Live on Twitter. https://t.co/y3dJS6bygD That's it.

Twitter IS Social « Digital B2B Marketing

Digital B2B Marketing

In fact, they question if Twitter is more of a broadcast medium than a social medium. Broadcast networks account for nearly 30% of all television time (ABC, CBS, NBC, etc). The elite, the top 0.05% of twitter users, create 50% of all content consumed on Twitter. Sound impressive? It’s not. Flip the statistic around. 20,000 accounts! Twitter creates brand new social connections.

5 Quick Tips for Using Periscope, Twitter's New Live Video Streaming App

Hubspot

In the last month or so, there''s been a big surge in live video broadcasting. Because video broadcasting apps like Periscope (and its slightly older competitor, Meerkat) aren''t just good for silly, just-for-fun clips like that one. As for the length of your video broadcasts, remember that most people''s attention spans are fairly short -- especially on mobile. Exclusive.

The Marketer's Guide to Facebook Live [Free Guide]

Hubspot

Mashable has promised to stream 35 hours of live video per month, and The New York Times is streaming four live broadcasts every day, according to Advertising Age. But there are a few best practices for live streaming, promoting your event, and driving engagement that will ensure your broadcast impresses your audience and drives new fans to your brand. Social Media Video Daily Promo

Do I need two Twitter accounts?

grow - Practical Marketing Solutions

They view the platform as just another way to broadcast company advertising and press releases. By trying to force-fit old “broadcast” media thinking into this new platform they are sub-optimizing Twitter at best and hurting their brand at worst. In some cases it is entirely appropriate to “broadcast” over Twitter. Do I need to have two Twitter accounts?” Yankee Fan.

How to Use Facebook Live: A Complete Guide

Hubspot

In their continued effort to promote video content in the News Feed, Facebook recently launched Facebook Live , a live video streaming service that lets anyone broadcast live videos from their mobile device straight to their Facebook News Feed. How to Broadcast on Facebook Live. Historically, you've only been able to broadcast live videos from iOS or Android mobile devices.

B2B Email Marketing: Batch and blast, mobile and other challenges

B2B Lead Generation Blog

” A successful program relies on a combination of elements – broadcast, automated triggered emails and segmentation. First, a well-designed broadcast email program makes sense because you will always have email messages that you should send to everyone on your list. Recipients value these messages because they’re more relevant than most broadcast emails. Automated messaging helps you capture incremental dollars on top of the revenue you’re driving already with your broadcast emails. You have to be responsible with your broadcast program.

How Online & Offline Marketing Can Work Together [Infographic]

Hubspot

But for many companies, there's still a place for outbound marketing tactics (like print advertising, broadcasting, and so on) alongside those inbound tactics. Inbound marketing is shown to be incredibly effective for attracting website visitors and generating leads. So how can offline marketing work hand-in-hand with your online marketing efforts?

30 Brilliant Content Marketing Podcasts You Need to Hear

ScribbleLive

Sure, you can’t pop your headphones in during a meeting, but you can listen to these portable broadcasts while you workout at the gym, run errands, or commute to work. By 8 a.m. every morning, chances are pretty good your inbox is flooded with emails about content marketing. We’re talking, of course, about podcasts. Agents of Change. 2. Claim Your Fame. 3. Six Pixels of Separation. 4.

VIDEO: Social Media's Multiplier Effect

Client Bridge

From Entrepreneur.com, here's a video with entrepreneur and author Gary Vaynerchuk in which he explains how customers broadcasting their experiences on social media can amplify the impact of your company's interactions. View Original Article

7 of the Best Facebook Live Videos We've Ever Seen

Hubspot

This week, Facebook announced grand plans to take their already successful live broadcasting platform to great heights. The announcement included product updates like two-person broadcasts, waiting rooms for viewers, and Snapchat-esque f ilters all in the works. To help you shake the nerves, we put together a list of some of the best Facebook Live broadcasts we've ever seen.

A Quick Guide to Live Streaming on Social Media

Fathom

If you are considering live streaming, you’ll first want to consider the several live broadcasting options out there. While users have been able to live broadcast on Google Hangouts for a while now, Periscope and Meerkat (both tied to Twitter) emerged in 2014. Next, you will need to decide what you are going to broadcast. Promote the live broadcast beforehand! Training.

Email marketing: Overcoming message overload

The B2B Research Blog

Remarkably, amongst those doing so almost one half (44%) broadcast emails once a week or more often. The Benchmark Report reveals that the best time to broadcast emails to a B2B audience is Tuesday between 10am and 1pm.  I’ve always felt my groaning inbox bore testament to the popularity of email marketing.  Now my suspicions are confirmed. . Click for enlarged infographic.

Email 109

5 Critical things you need to know about Periscope now

grow - Practical Marketing Solutions

Don’t use Periscope to broadcast, use it to interact. Although the broadcast starts immediately for Twitter, the live audience doesn’t hop on for 3-6 seconds, and will miss any introduction you provide. real limitation is that Twitter squares your “broadcast” so what you see may not be what the world sees. By Kiki Schirr, {grow} Contributing Columnist.

Instagram Launches Live Video & Ephemeral Messages: Here's What You Need to Know

Hubspot

The key difference between live video on Instagram Stories and Facebook Live is that live Instagram video disappears once the publisher finishes the broadcast, creating the transient experience offered by Snapchat. “It’s a bi-directional experience, and you only get that when you’re actually live with someone,” Instagram's Head of Product Kevin Weil told Recode. just to name a few.

Achieve Real-Time, Real Engagement with Live Streaming Video [Infographic]

Modern B2B Marketing

Broadcast Your Brand. Check out our infographic Live Stream Like a Pro: How to Captivate Your Audience and Broadcast Your Brand with Live Video  to learn why you should consider live video for your brand, which platforms to consider, and what formats to explore. Author: Elaine Ip Live streaming is all the buzz lately. Captivate Your Buyers. That’s some serious engagement!

Digital Display Advertising in the Data Analytics Age (with Jennifer Davis, VP Marketing and Product Strategy at Planar Systems)

Crimson Marketing

What’s more, she shares how customized content is being broadcast according to the individuals viewing the display and how viewers are encouraged to engage further with social and mobile campaigns. The practice of using data analytics in go to market strategy, already par for the course online and in mobile, is finding its way into channel marketing and real world engagement.

The 5 types of company Twitter accounts: What’s right for you?

grow - Practical Marketing Solutions

In some cases it is entirely appropriate to “broadcast” over Twitter. Here’s an example: IBM has a site (@IBMJobsGlobal) that only broadcasts job openings and career news. This is simply a broadcast channel, and that’s OK. 2) Tweeting under cover. In some cases it is entirely appropriate to “broadcast” over Twitter. It’s that simple. Yankee Fan. Web Analytics Geek.

How to Get Website Traffic from Periscope

WindMill Networking

The app, which is owned by Twitter, allows users to stream and watch live video broadcasts. If you haven’t hopped on the Periscope bandwagon yet, I encourage you to create an account and start watching broadcasts to see if it could work for […]. Periscope is the hot new social network on everyone’s lips right now. Author information. Leah Mazur. Leah Mazur contributes a monthly column on Social Media Traffic Generation. With over a decade of web design experience and an education in marketing, Leah knows what it takes to help your business succeed on the web.

Getting Started with Live Streaming

Vidyard

However, webcams aren’t perfect, and lack a lot of the advanced features you might be looking for in high quality broadcast. Broadcasting Software. Now that you’ve got your cameras set up and feeding into a video capture card, you need a program to actually manage the broadcast and distribute it from your computer. XSplit Broadcaster. Well, worry no more. These are: 1.

Marketing Grader Live: Watch Experts Critique Real Websites

Hubspot

That's why we've decided to show you, by way of an entertaining video broadcast , how we analyse websites like yours and make them perform better. Have you ever visited someone else's website and felt confused about what the company did and where they wanted you to go on their site? An experience like that can really make you wonder about visitors' experiences on your own website.

These 6 Marketing Automation Statistics Show Where Marketers Really Are

It's All About Revenue

The time of scattershot marketing, or even broadcast marketing, is long past. Marketing automation is a core technology that all marketers, especially B2B marketers need to implement to connect with prospects and generate the right leads for their sales team. Marketers need to focus on prospects that have a higher likelihood of becoming customers. We are all guilty of this one.

The State of Social Media Engagement and 3 Proven Ways to Boost It

Act-On

Just publishing more and more content, broadcast style, won’t cut it, either. It’s not the old “broadcast” model of publishing so many social media marketers still use. It focuses on quality more than quantity, and thus requires a lot more sophistication than just broadcasting more content out to your followers. Social media is growing up. First, some clarification. Use “RT”!”

Who Do CMOs Mention Most on Twitter?

It's All About Revenue

She's also very approachable and engages with others on Twitter vs just broadcasting. We're back with another CMO Social Stat of the Month. Presenting the CMO Social Stat of the Month for November 2015 - Who Do CMOs Mention Most? She's a one woman master class on how to build an awesome personal brand!" CMO Corner