Parse.ly

SEPTEMBER 5, 2019

Seeing the increase in traffic generated from aggregator apps from Asia in our network brings up an interesting point in market saturation and adoption. There’s a misconception that the Chinese push into the Western media tech market is to target new American users or to compete directly with U.S. Now, as Parse.ly tech companies.

Aggregators 74

Aggregators Curation Mobile Advertising Mobile Marketing 74

Webbiquity

MARCH 9, 2010

You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# While it may produce a lead now and then, it isn’t a very effective lead generation vehicle.

Facebook 100

Facebook B2B Marketing Effectiveness B2B 100

Buzz Marketing for Technology

MARCH 18, 2010

If you are focused on market research, or messaging effectiveness then you should work with a vendor that tracks social media and user-generated sources. But for true 360-degree brand tracking, you may require a vendor that also integrates offline sources such as the traditional press. Tweet This! Share this on Facebook.

Work Management 100

Work Management Social Media Marketing Management Social Marketing 100

Webbiquity

JULY 25, 2011

Social media, online PR and user-generated content sites open up a new world of places to be “found.&#. Don’t just “be there;&# make sure your profiles and content reflect a consistent brand message and value proposition. If you’re not there, searchers aren’t finding you there.

Optimization 100

Optimization Microsite Digg Work Management 100

Webbiquity

JULY 25, 2011

Social media, online PR and user-generated content sites open up a new world of places to be “found.&#. Don’t just “be there;&# make sure your profiles and content reflect a consistent brand message and value proposition. If you’re not there, searchers aren’t finding you there.

Optimization 100

Optimization Microsite Digg Ideal Customer Profiles 100

Webbiquity

JANUARY 12, 2010

Briefly, Webbiquity, or web presence optimization (WPO for those who prefer TLA’s), is the fusion of SEO, social media, interactive PR, online reputation management and other disciplines to make an individual or organization ubiquitous on the web for their name/brand and unique descriptive phrase. Share this on del.icio.us.

Enterprise Management 100

Enterprise Management PR Social Networks SEM 100

Webbiquity

OCTOBER 13, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. SM2 provides enough social media monitoring power to be relied upon by some fairly large brands, at a price point affordable to midsized and even socially active smaller companies. Budget: We don’t need no stinkin’ budget.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

JANUARY 10, 2010

How exactly did Dell generate so much revenue by Twittering? Sanity check: The four stages of a typical Twitter user by TechRepublic. but in the end concedes that “Twitter is ripe for experimentation,&# and advises marketers to “be true to your brand personality and ethos and play with this (not so) new tool.&#

Twitter 100

Twitter Tactics Tools Tips 100

B2B Marketing Savvy

JULY 27, 2009

MySpace = Slumber Party for Consumer Brands (Teens, young adults discussing preferences, trends). Facebook Profile = Social Reunion (the personal side of Facebook and the traditional audience of users. Digg = Cocktail Party (What’s the latest topic, hottest new trends).

Social Media 40

Social Media Digg Media PR 40

B2B Marketing Savvy

JULY 26, 2009

MySpace = Slumber Party for Consumer Brands (Teens, young adults discussing preferences, trends). Facebook Profile = Social Reunion (the personal side of Facebook and the traditional audience of users. Digg = Cocktail Party (What’s the latest topic, hottest new trends).

Social Media 40

Social Media Digg PR Media 40

Convince & Convert

MARCH 4, 2016

While most brands were churning out generic blog content to gain visibility, infographics combined vibrant imagery with succinct text to help educate audiences on a wide variety of topics. Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. Repurpose Old Content.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Webbiquity

FEBRUARY 23, 2010

Defining an outstanding corporate blog as “one that accomplishes the clearly articulated goals of the organization,&# Chris Baggott provides five examples, including Carhartt’s Tough Jobs blog (focused on user-generated content) and the Alerding Castor blog, targeted at attracting high-value clients. Post this on Diigo.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Buzz Marketing for Technology

JULY 7, 2008

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. I spent a long time in a very large brand. Go join that!

Social Media 100

Social Media Communities Wiki Work Management 100

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How To Use Linkedin To Generate Business by Search Engine Land. Share this on Bebo.

Linkedin 100

Linkedin Tactics Tips Work Management 100

LeadSquared

MAY 2, 2013

A small map locates the search according to the keywords users have punched in. Here are 5 lead generation websites in India for local businesses. Users/customers know of your new launches, products /services. Digg Delicious Reddit Bizsugar. Curating content also establishes your name/business as a brand.

Startups 52

Startups Marketing Websites Curation Ideal Customer Profiles 52

Adobe Experience Cloud Blog

JULY 15, 2010

We know it’s a necessary tool for seed nurturing and demand generation , but in many cases, B2B marketers are still not sure where to begin. What KPIs are important to your brand? Increase brand awareness? 7. Bookmarking Sites – These allow users to share websites and content they find interesting. Build a community.

Social Media 48

Social Media B2B Thought Leadership Linkbait Media 48

SnapApp

SEPTEMBER 12, 2011

Our business was centered on building great interactive content, driving traffic to that content, and generating advertising revenue from that traffic. SnapApp's built-in sharing functionality gives your user a personalized, first-person piece of content to share, which is like giving them a miniature blog post that they wrote.

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

LeadSquared

OCTOBER 24, 2013

Although creating blogs on Blogger is a breeze…they have a very user -friendly DIY drag-and-drop user interface and you need no HTML knowledge to set up blogs, but, in terms of website SEO, Blogger is not your best bet. This is a great way to not only generate traffic, but also means of expanding your content. Question 5.

Paid Content 52

Paid Content FAQ Webinar Metrics SEO 52

WebMarketCentral

JANUARY 18, 2008

7 Reasons Why Niche Social Media Outlets are Better Than Digg by AjaxNinja After noting that "Digg has an immense amount of traffic and getting landed on the front page will send a tsunami of new readers to your blog or website, but getting onto the front page is incredibly difficult.

Linkbait 20

Linkbait Social Media Ning PageRank 20

Hubspot

JUNE 23, 2010

is a free URL shortening service that provides statistics for the links users share online. Example: yourblogname.blogspot.com Blog Talk Radio - Blog Talk Radio is a free web application that allows users to host live online radio shows. Users can share and watch videos from a variety of online videos sources for free.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

OCTOBER 29, 2010

Promoting a brand through social media is no longer unique or novel — it’s simply the norm. On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. Learn more.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

NOVEMBER 8, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Let us know how your brand uses social media for B2B marketing in the comments below. Social is not an isolated activity.&#

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

JANUARY 2, 2013

Google said this would only affect about 11% of searches, but the truth of the matter is the number is much greater than that, and is only continuing to increase as Google's user base grows. It's important to keep this curveball in mind when evaluating organic search as a traffic and lead generation source. Good job, branding team!

Traffic 28

Traffic Marketing Websites Work Management PPC 28

WebMarketCentral

AUGUST 17, 2009

How can you generate more clicks even when your site isn't in one of the top three spots in search results? StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated. What common mistakes should you avoid when optimizing a site for search? Social traffic (e.g.

SEO 20

SEO Best Practices Adwords Copywriting 20

WebMarketCentral

MAY 18, 2007

social tagging site, sort of company-sponsored version of Digg. One intriguing concept is to build your own industry-specific Web 2.0 The platform includes contact tools such as click-to-chat, so vendors can reach out to prospects when they are ready for interaction.

Enterprise Management 20

Enterprise Management Loyalty Marketing Management Web 2.0 20

Buzz Marketing for Technology

JUNE 27, 2008

In the next generation elearning tools, you’ll be able to build Flash animations in what I like to call “PowerPoint comfort.&# The Branding Issue. A big issue with the presentation template is that they’re branded with logos or company brand elements. Create a branded elearning player.

Work Management 100

Work Management Budget Programs Enterprise Management Template 100

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Convince & Convert

SEPTEMBER 21, 2010

That’s the brand engagement holy grail that we’re all seeking. Too often, the humanization part gets overlooked in an effort to create a “user-generated video contest widget that we’ll launch on Facebook with support from Ustream.&# Use technology to be yourself, and don’t overthink it.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Buzz Marketing for Technology

APRIL 15, 2010

In a world where User Generated Content has surpassed that of Publisher Content (ie marketers like you and me) I would argue that Word of Mouth (WOM ) is really your last frontier as a marketer and that outstanding customer service is not only the new marketing it’s your only marketing! So why not treat it that way now? Tweet This!

WOM 100

WOM Service Word of Mouth Paid Search Agency 100

Online Marketing Institute

DECEMBER 23, 2010

Tapping the deep expertise of its team, 360i keeps its Facebook Page updated with industry insights on topics that matter to the brand marketing audience, such as how businesses are taking advantage of Google Places or new trends with Foursquare. 2 The Total Lunar Eclipse As Seen By Twitter User. 3 Double Rainbow Appears Over L.A.,

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Webbiquity

NOVEMBER 10, 2010

Traditionally, big brands used TV and print advertising, while their smaller counterparts employed direct mail and telemarketing, to reach consumers directly through interruption marketing. Key point #4: In today’s world, a brand is what consumers say it is. This diagram from HubSpot illustrates the relationship visually.

Social Media 100

Social Media Media Telemarketing Banner Ads 100

Buzz Marketing for Technology

MAY 26, 2010

Sharing is how you build a Brand In a recent BusinessWeek article featuring Tony Hsieh from Zappos. Tags: Blogging Branding Content Marketing Interactive Marketing Lead Generation Podcasting Thought Leadership Twitter User Generated Content. Share this on del.icio.us. Share this on Reddit. Share it on StumbleUpon.

Paper 100

Paper B2B Marketing B2B Thought Leadership Thought Leadership 100

Webbiquity

JANUARY 10, 2010

Facebook Lets Users Open Up Profiles by MediaPost Online Media Daily. Facebook’s InsideFacebook blog reports that in February and March of this year, the number of Facebook users age 35 and over doubled. Top 10 Free Tools for Monitoring Your Brand’s Reputation by Mashable. Top 25 Social Networks by Navel Marketing.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Hubspot

JULY 29, 2018

But with new social media networks and innovative software cropping up almost daily, even seasoned social media users are bound to run into a term or acronym that leaves them thinking, "WTF?". Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Example: yourblogname.blogspot.com.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Webbiquity

JULY 26, 2010

B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) B2B Sales Lead Generation using SMM , Monday, July 19, 2010. Ad Your Comment Here ( Barriers User-Generated Ads Article Outreach Product Channel Relationship ). B2Bs, The Purchasing Patterns of Your Buyers Are Dramatically Changing. March 18, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Digital B2B Marketing

MARCH 28, 2011

The statistic circulating through Twitter (by the way, being shared between connections on Twitter, but I won’t belabor the point) is that 50% of all content consumed on Twitter is generated by only 20,000 users. The elite, the top 0.05% of twitter users, create 50% of all content consumed on Twitter. Sound impressive?

Twitter 100

Twitter Social Marketing B2B Marketing Broadcasting 100