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How Personalized Brand Experiences Help Drive Customer Loyalty

Webbiquity

Beyond top-notch products, they expect quick customer service and tailored shopping experiences. A McKinsey report notes that 71% of customers expect brand personalization and 76% get frustrated if it’s not provided. Loyalty makes customers more willing to repeatedly purchase from that business instead of its competitors.

Loyalty 256
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Six Proven Strategies to Build Customer Relationships and Brand Loyalty

Webbiquity

But social media, review sites , and influencer marketing have exponentially amplified the voices of customers. Buyers now rely less on information provided by suppliers and industry analysts , and more on what they find about your brand through reviews and other online sources. It also decreases the likelihood of losing customers.

Loyalty 309
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InVideo Customization for Enhancing Brand Identity

Goodish Agency

Strengthen your brand identity using InVideo! Customize messages, analyze audience engagement, and uphold content consistency for a lasting impact.

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How Customer Advocacy Fuels Brand Loyalty and Growth

CMSWire

What your customers have to say matters. How you can unlock brand growth with key customer advocacy strategies. Continue reading.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

By attending this exclusive session, you'll gain valuable insight into: Why direct mail is consistently ranked among the top 5 online/offline media channels 📊 Why 45% of marketer panelists have said that customer acquisition is the most important use case DM fulfills for their organizations 🔑 How advances in technology and data are (..)

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4 Reasons Why Customers Should Be Your Brand Storyteller, Not You

Contently

But somehow brands still create elaborate marketing campaigns that don’t involve customers at all. However, there is a monumental piece that they’re not taking into consideration—the customer. There is a time and place for brands to tell their own stories and showcase their value props for the world to see.

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How to analyze customer reviews for brand insights

Sprout Social

The only way to grow and stay ahead is a keen eye on what your customers are saying about their interests and pain points. In a world where star ratings can make or break a brand, review analysis is your north star. Why should brands carry out review analysis? Let’s take a closer look.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty. Register today to save your seat!

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Why Gifting is the Secret to Successful ABM Campaigns

The digital landscape is getting more and more crowded, and marketers are looking for creative ways to reach customers. Instead of doing the same thing over and over again, however, you can use gifting to connect with customers and prospects. How to deliver brand affinity through gifting. Let’s introduce gifting.

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Win Sales Calls with Webinar Production

Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

You’ll come away with answers to the following: How to create brand-enhancing content that delivers value to your attendees and presenters. What are the best practices for marketing your webinars to attract the customers you’re looking for (hint: don’t spam your mailing list!). February 11, 2020 9:30 AM PST, 12:30 PM EST, 5:30 PM GMT

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Rebooting your Strategic Content and Communications: A Formula for an Evolved Enterprise

Speaker: Mat Zucker, Partner, Prophet

Content is a B2B brand’s currency to demonstrate relevance and, with emerging channels and interfaces like chat and voice, it’s bringing brands closer to their customers. But to succeed, company-driven content needs a more strategic approach that rebuilds a brand’s foundational and experiential elements.

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Delivering a More Human Marketing Experience

How do you make your brand stand out among the digital noise? Well, you have to meet your customers in real life. Whether it’s a branded cocktail kit that lets someone toast with a loved one, or a spa basket that helps them unwind, personalized gifts create real connections. So, send marketing that engages the senses.

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How to Level Up Your Marketing Strategy with Video

Building brand awareness and acquiring customers is never easy, but how can you improve your marketing strategy with limited resources? Vidyard has you covered with their 3-in-1 guide on how to use video across your marketing efforts without breaking the bank.

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The Marketer’s Guide to B2B Swag Strategy

It reinforces relationships with your brand and persists for years. Download Printfection’s latest swag ebook, packed with strategic ideas and customer case studies. Learn how you can effectively use branded swag to entice leads, engage customers, boost event ROI, and more. But smart swag is different.

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The Rise of the Customer Marketer

Fully engaged customers spend more and stay around longer. Ultimately, if you treat them right, they’ll turn into advocates for your brand.