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Content Marketing Examples: The Best Company Blogs from Lesser-known Brands

Marketing Insider Group

These days, a blog is pretty much a must-have for any business. The creators behind the best company blogs take the time to understand the needs of their audience before crafting content to fit, as these content marketing examples show. The Do List is aimed at freelancers rather than the businesses buying these services.

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Build Trust and Loyalty: The Importance of Brand Authenticity for Your Business

Vision Edge Marketing

Building a brand is like building a house. When you have an authentic brand, you have the foundation for building trust and loyalty with your customers, employees, and partners. But, without authenticity, your brand is like a house of cards, ready to come tumbling down at the slightest gust of wind.

Loyalty 198
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8 Great Examples of User Onboarding Emails From Top Brands

SendX

For easy reference, here are a few great examples of user onboarding emails by top brands and companies: #1 Groove What says ‘Welcome’ better than a personalized email from the CEO of the company? Source : Groovehq The importance of assigning a humane tone to the brand can not possibly be overstated.

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How Personalized Brand Experiences Help Drive Customer Loyalty

Webbiquity

A McKinsey report notes that 71% of customers expect brand personalization and 76% get frustrated if it’s not provided. Image credit: cottonbro studio on Pexels B2C brands (and B2B companies increasingly, as well) focus on personalizing their services to build recognition in a cutthroat market. Personalization can help.

Loyalty 255
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B2B Guide to Brand Storytelling (With 9 Great Examples)

Zoominfo

Brand storytelling in particular uses this narrative to share company values while connecting customers to a company. Marketers often employ brand storytelling in campaigns containing creative narratives, showcasing a brand or its product in more relatable, human contexts. What Is Brand Storytelling? Keep reading!

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14 Examples of Socially Responsible Business Leaders

Zoominfo

Many high-profile businesses have taken big leaps in their focus on climate change, workplace diversity, employee benefits, and more. These innovators didn’t just impact their own businesses — they made a permanent impact on their industries at large. For example, Apple is issuing $2.5

Examples 130
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Metaverse examples: The brands to watch across industries

Sprout Social

The metaverse is the new internet frontier and popular brands are taking advantage of this evolving technology. In this article, we’ll discuss how top brands are approaching metaverse brand activations and industries making the largest strides. Metaverse brand activations: What they look like today.

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