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The Marketing Book Podcast: “The Sale Is In The Tale” by John Livesay

The Forward Observer

The Sale Is In The Tale by John Livesay About the Book John Livesay, a keynote speaker and author of the business book Better Selling Through Storytelling , presents us with a business fable set in Austin, Texas. It is about a sales representative whose old ways of selling are not working anymore.

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The Marketing Book Podcast: “Unforgettable” by Phil Mershon

The Forward Observer

Unforgettable: The Art and Science of Creating Memorable Experiences by Phil Mershon About the Book Are you struggling to create memorable and valuable experiences for your customers? Inside this book, you’ll: Discover how to create life-changing experiences that leave a lasting impact on your audience.

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33 Top Personal Development and Self-Improvement Books for 2024

Lead Forensics

Whether it’s acquiring valuable habits, kicking undesirable ones, or boosting your productivity, these books are packed with wisdom accumulated over years of experience. They act as shortcuts to success, packed with valuable guidance to help you chart a course towards your personal goals. Creativity & Personal Growth: 17.

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21 books every senior marketer should read or listen to

Tomorrow People

Like in our series, The New Rules of Content Marketing for 2020 and Beyond, we’re focusing on what we see as the four key areas to optimize: Your Audience, Your People, Your Technology, and Your Success. Wallman criticises the prevalence of gurus and big personalities, and takes aim at jargon and pseudoscience. Your Audience.

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The New Rules of Social Marketing and PR

Convince & Convert

An internationally acclaimed strategist, David Meerman Scott is the author or co-author of ten books, three of which are international bestsellers and one that is currently being made into a major motion picture. David’s marketing insights helped transform one of his books into a staple of the marketing canon. TapInfluence.

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Book Review: Content Rules

Webbiquity

And so it is that Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business has arrived at at opportune time. Content Rules is a must-read for anyone who wants to create compelling, useful information for their target audiences. Ann Handley and C.C.

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10 rules for successful metaverse marketing

Martech

Despres and I eventually met several times in person and became fast friends. Ten rules of the road for metaverse marketing. What are the community norms, rules and regulations? I am involved with the VRAR Association , Augmented World Expo, Despres SL Life Book Club , and I host my own XR Pub Crawl.

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