recency 
Webbiquity
OCTOBER 9, 2018
Today, personalization is more important than ever, as consumers and business decision makers alike are overloaded with content. While a lot of information gets ignored, personalized content tends to hit home. A similar reaction takes place in the brain when people receive personalized content. without any personalization.
Litmus
MARCH 16, 2022
If you haven’t noticed, we’re excited about email personalization and we think you should be too. Email personalization will continue to grow in importance because it’s what consumers want – and it’s been proven to convert. Email personalization starts with data. Dynamic content for email personalization.
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Heinz Marketing
JULY 11, 2022
Today is absolutely no different, very excited to have with us the author of the book The Spirit of Selling, founder of 3×5 Coaching, Rhonda Petit. And in your book you talk about the mechanics as being 5%, and you talk about how important mindset is. And how this book came about is I started my coaching business in 2019.
DotDigital
OCTOBER 25, 2021
This strategy has seen positive traction, with an increasing number of customers updating their profiles, enabling the team to use the data to craft personalized campaigns. In the near future, we plan to run loyalty and rewards strategies using the dotdigital Recency, Frequency, and Monetary (RFM) value modeling tool.
Martech
SEPTEMBER 14, 2023
Today’,’s prospects are still heavily influenced by the people around them, by companies they can trust, and by the recency of the wealth of information available. In Howard Marks’ book “The Most Important Thing, which I highly recommend, refers to “first order” thinking, which solves an immediate problem.
PureB2B
MAY 19, 2022
The first step in any lead generation strategy is to create detailed buyer personas that help businesses deliver personalized marketing campaigns. B2B leads are more likely to convert into paying customers if vendors can provide them with personalized experiences that address their specific needs. or book a free demo today.?.
The Marketing Blender
AUGUST 23, 2022
There’s a fascinating book called “Small Giants.” Strangely enough, this also means you must fight your brain, especially since our brain has a recency bias: Everything in front of us becomes a priority. What do you ultimately get out of your relationships on the personal, business, and relationship sides?
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