Writing on the Web

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How to Write an Award Winning Expert Ebook

Writing on the Web

I read a ton of books on leadership, and study how the big sellers on Amazon are written in this category. 2015 Indie Excellence Awards : Accountability Leadership (Best Leadership Book 2015). 2015 Indie Excellence Awards: The Personal Accountability Code (Finalist for Best Career Book 2015). Congratulations, Di!

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5 Best Business Blog Goals for 2015- And 5 Steps to Get You There

Writing on the Web

Generate new business from current clients: There are effective ways to use your blog or website to engage your clients, generate more traffic and encourage referrals and repeat business. Create a course outline or a table of contents as if you were writing a book or teaching a class on this problem, i.e., your expertise.

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6 Content Marketing Rules for Professionals on the Web

Writing on the Web

Professionals on the Web" src="[link] width="292" height="284" title="6 Content Marketing Rules for Professionals on the Web" /> For busy professionals who want to get found on the Web, writing quality content that not only informs but generates business leads is a challenge. Many don’t even know what content marketing means.

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Content Marketing: How do you know if it???s working?

Writing on the Web

Phone calls and lead generations. Is it: Sales. Comments and email responses. Requests and inquiries. Subscriptions. Leave me a comment and tell me how you measure your content marketing efforts.

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Please Don’t Mistake Blog Writing for Book Writing

Writing on the Web

Blog writing isn’t the same as book writing. An interesting post from Jane Friedman called “ Please Don’t Blog Your Book ,” gives four reasons why you shouldn’t use your blog to write a book. She’s right about blog writing being different than book writing. Here’s why.

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Entering the World of Social Media: Better Late than Never

Writing on the Web

Better Late than Never" width="150" height="150" /> The younger generation is, without fail, the heaviest participant in social media. Born straight into the world of online dependency, the art of social media is considered just another common form of innate communication. Image by Nutdanai Apikhomboonwaroot, freedigitalphotos.net).

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What Drives Us? 4 Keys to Creating Compelling Content

Writing on the Web

Recently, I came across a fascinating book I read 10 years ago, based on evolutionary biology, sociology, and psychology: Driven: How Human Nature Shapes Our Choices by Paul R. Thus, the chosen behavior in turn will generate environmental responses with survival consequences (such as the spouse’s loving appreciation).

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