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How To Perform (and Ace) Competitor Content Analysis

Marketing Insider Group

Both diets and donuts compete in the quest to make a person feel good. Check beyond the “Blog” or “Case Studies” pages of a domain. Footers now commonly have links to robust long-form content, such as e-books and whitepapers. Book a free consultation with Marketing Insider Group for expert assistance.

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5 Ways to Personalize Your Prospecting Emails

Zoominfo

While it’s true that not every cold prospecting email can be personalized to that degree, they can at least be made less impersonal by following a few simple guidelines. How to Personalize Your Prospecting Emails 1. Meaningful CTA’s > Booking a meeting While booking a meeting is the end goal, it may be jumping the gun.

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Email Sender Name Best Practices for Marketing

Act-On

Make an exception if your brand is a person’s name, e.g., Charles Schwab. You might also make an exception if using a person’s name really fits your message. If you do use a person’s name, follow it with a comma and the company name anyway. Absolutely need to use a separate domain?

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5 Personal Branding Tips For You to Stand Out in 2024

SocialPilot

One of the best personal branding examples that I see happening everyday is, when one of my room mates asks me if I’ve seen their iPhone or if we have any band-aids. That, my friends, is the essence of building your personal brand. Essential Personal Branding Tips: How to Establish and Strengthen Your Brand 1.

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How to Establish a Powerful Personal Brand (to Boost Your SEO Efforts and More)

Sharpspring

Then it’s time to start working on your personal brand: Why Personal Branding Matters. One of the most common questions I get from clients and other agency founders: “Why would I spend time establishing my personal brand if all I need is to promote my business?”. Add a section listing the (e)books and whitepapers you release.

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E-A-T vs. YMYL: What You Need To Know for SEO and Content Marketing

Marketing Insider Group

YMYL takes it a step further with this idea of content that spreads inaccurate and untruthful information that can actually harm a person. The first component grades the writer or domain with the question, “Is the author an expert?”. Positive website and creator reputation (could correlate with domain authority). Image: Google.

SEO 331
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5 Ways to Make Your Prospecting Emails Less Impersonal

Zoominfo

While it’s true that not every cold prospecting email can be personalized to that degree, they can at least be made less impersonal by following a few simple guidelines. How to Personalize Your Prospecting Emails. Meaningful CTA’s > Booking a meeting. While booking a meeting is the end goal, it may be jumping the gun.