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How to identify your ideal customer profile (ICP)

Lenny's Newsletter

” — Tomer London , co-founder and CPO The founders of Gong landed on three highly nuanced attributes: “We tried to narrow it down as much as possible. And exactly like the book Crossing the Chasm suggests, we thought, let’s get this small group working and get them excited. Art by Natalie Harney.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web.

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