Remove keyword long-tail
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You’re doing SEO wrong: it’s all about authority

Biznology

Most people get the theory of SEO: You find the keywords and phrases that compose the search queries of your target audience, and you build content that answers the questions implicit in those queries. But a lot of marketers I talk to are skeptical about how to do it. They did the keyword research. They built the content.

SEO 217
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The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

Despite some misleading chatter to the contrary, SEO is not dead , and keywords still matter. And of course, keyword stuffing, as an SEO tactic, is long dead. But keywords (more precisely, keyword phrases) still matter in the sense they reveal searcher intent. That’s where keyword research comes in.

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Use Frequently Asked Questions to Your SEO Advantage

Biznology

Image via Wikipedia. Successful search marketers take the time to think about how every facet of the business can improve SEO efforts. Therefore, frequently asked questions should be used as a resource to create additional web content. The key to successful search engine optimization is to always have it “on the brain.”

FAQ 80
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Use Frequently Asked Questions to Your SEO Advantage

Biznology

Image via Wikipedia. Successful search marketers take the time to think about how every facet of the business can improve SEO efforts. Therefore, frequently asked questions should be used as a resource to create additional web content. The key to successful search engine optimization is to always have it “on the brain.”

FAQ 80
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5 SEO Lessons for the Modern Content Creator

Zoominfo

But in our digital era, every modern content marketer must understand the basics of search engine optimization. Just consider these statistics: SEO/SEM marketing is the eighth most in-demand hard skill wanted by companies in 2018, according to a LinkedIn study ( source ). Review this content regularly to identify new keywords.

SEO 180
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How to Write for SEO: A Guide to SEO Copywriting

seo.co

Combine phenomenal copywriting skills with SEO , and your content marketing strategy will be on the road to gaining highly targeted readers that instantly become hot leads and customers. But how do you come up with persuasive blog and content copy that’s also highly optimized for search ? Keyword search volume analysis.

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What Is the Google BERT Search Algorithm Update?

Single Grain

In another example, the query is “math practice book for adults” where the searcher is looking to buy math books for adults: Before BERT, Google returned results suggesting books for grades 6-8, which is incorrect. Dive Deeper: How Machine Learning Is Transforming Content Marketing. Get A Free Consultation.

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