Remove Books Remove Buzz Remove Digg Remove Leads Remove Online Marketing
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How NOT to Do Social Media - Three Disastrous Social Media C**k Ups

Tomorrow People

The recent sale of former social media darling Digg for $500,000 (it was valued at $175m four years ago) is a timely reminder that in the world of social media , nothing is forever. So how did Ryanair respond in the blog comments to someone letting them know there was a bug in the booking form? you're an idiot and a liar!!

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3 Biggest Challenges for Online Content Marketing?

Writing on the Web

Get found, get known, get clients … there’s a lot that goes into creating content on the Web that leads to results , and each marketing task, each piece of content, each program you offer, falls into one of these categories or challenges. Post on Google Buzz. Top 3 Content Marketing Challenges: Survey Results.

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Writing Web Content: 5 Simple Steps for Results

Writing on the Web

This will keep you on task, and lead your readers through to action. Her blueprint for creating simple copy that works to market your products and services is clear. This is why it’s a good idea to lead off with your headline and first paragraph addressing readers’ problems and pain. Post on Google Buzz.

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Content Rules: Insight and Originality Attracts Clients

Writing on the Web

In their book Content Rules , Handley and Chapman lump two concepts into rule #2: Know yourself. I’m leading a free webinar next Wednesday April 20 at 5 p.m. ET on content marketing for coaches and other small business professionals. Post on Google Buzz. Content Rule #2: Insight inspires originality.

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4 Content Marketing Goals for a Coach Website

Writing on the Web

More specifically, if you’re a professional service provider, like an executive coach , a consultant, a lawyer, health care or financial adviser… how do you create a website that attracts clients and gets potential new leads? Post on Google Buzz. No matter what business you’re in, your content must achieve 4 things.

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7 Ways All B2B Marketers Should Be Using Social Media (But Probably Aren’t)

Adobe Experience Cloud Blog

by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right? These channels are just the places where we network with others online, not the best ways to do it. Doing all 7? Need to improve?

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Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Post on Google Buzz. What new features should you get familiar with?

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