Why Twitter Needs to Change to Keep Up with Social Media Marketing
Webbiquity
APRIL 30, 2012
A Lack of Community. Google+ allows you to post similarly to Twitter, posting short ideas and jokes and links, but they also encourage a sense of community with comments threads and Circles. An ad on Facebook or an affiliate link on Blogspot will pay off immediately. You don’t have friends on Twitter, you have followers.
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