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  • DELICIOUS B2BMARKETING  |  TUESDAY, JUNE 30, 2009
    [Blogger, Writing] Rick Short Explains How to Turn Staff Into Prolific Bloggers
    Werent you worried about a shortage of readers and topics to write about? My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. Writing and grammar seem to be a forgotten art in communication. Wrong. They quickly get it. Move on.
  • WRITING ON THE WEB  |  TUESDAY, AUGUST 24, 2010
    [Blogger, Writing] Blogger’s Block Strikes Blog Squad…Blogger Bites Back
    I’ve been sitting at the computer for the last 2-3 hours wondering what to write about. And I call myself The Blog Squad…I’ve even got a great little package you can have called Time Saving Tips for Smart Bloggers , audio, transcript, PDF handouts. Just do it, just start writing and see what comes out. So what?
  • B2B MEMES  |  THURSDAY, DECEMBER 2, 2010
    [Blogger, Writing] Improve Your Blog Posts with Nut Graphs
    may have to cut and paste a few sentences from the beginning, middle, and end of the piece to indicate the main point, or, in the worst cases, write my own summary statement. Though the nut graph originates in journalism, it can benefit all business bloggers.  Most business bloggers, I think, get that much. So far so good.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 22, 2010
    [Blogger, Writing] Writing Better Content: An Emotional Pathway
    Writing quality content that markets your products and services online follows a logical progression, but it also follows an emotional pathway. been reviewing basic steps for writing quality content for the web that works to get you found, get known and get clients. Blog this on Blogger. Curiosity , desire , imagination.
  • ENGAGE  |  FRIDAY, FEBRUARY 24, 2012
    [Blogger, Writing] Think Like a Startup, Act Like a Blogger
    The best bloggers focus intensely on another thing: participating and publishing in social media. Act like a blogger: How can I earn the attention of the community to let them know? Good bloggers understand the daunting reality of how much stamina is needed to take part in this mara-sprint (marathon length at sprint pace.
  • WRITING ON THE WEB  |  WEDNESDAY, JULY 17, 2013
    [Blogger, Writing] Blog Content: 4 Ways to Make Your Blog Unique
    Depending on how you construct the wording surrounding the example statement, you could make yourself sound like an Eco-friendly reporter, an unbiased blogger, or a conspiracy theorist. 'Want to make your blog stand out? Try finding unusual facts and weird blog content. Give your blog a unique look and feel by publishing unusual blog content.
  • B2BBLOGGERS  |  WEDNESDAY, APRIL 11, 2012
    [Blogger, Writing] 10 Ways To Put Old Blog Posts To Good Use
    For those truly timeless posts, or ones that have become topical again, you can alert bloggers in the appropriate niche to their existence and politely ask for a mention and backlink. Bloggers are always looking for great content to share with readers. Write best-of posts. Publish an e-book. Create downloadable PDFs. Let’s Talk!
  • FEARLESS COMPETITOR  |  TUESDAY, JULY 16, 2013
    [Blogger, Writing] Why Writing Guest Posts Should Be Very Important to You
    So if you want to promote a business like the sales lead generation company , Find New Customers , start writing guest posts! And when you write a post for a very popular blog like Marketo , you get tons of audience. Do you write guest posts? 'Guest posts not only bring links, they bring an audience for your content marketing.
  • WRITING ON THE WEB  |  MONDAY, FEBRUARY 14, 2011
    [Blogger, Writing] Business Blog Writing: Come on, light my fire!
    When it comes to writing content for a business blog , most professionals start from their point of view. It’s an intellectual process  in which you write, “Here’s our company’s biggest advantage, and here is what you need to do.” Blog this on Blogger. Blog Writing: What Can We Learn From Reality TV? Digg this!
  • VIRALLY BLOG  |  MONDAY, NOVEMBER 12, 2012
    [Blogger, Writing] How Content Planning Makes Writing Easier
    You will fail to write with enthusiasm and your audience will sniff that out like a lingering expulsion on an airplane. It is hard enough to write a blog when you’re not in the mood; researching a topic to write about when you’re short on time, short on energy and short on inspiration makes it even harder to get started.
  • WRITING ON THE WEB  |  MONDAY, AUGUST 9, 2010
    [Blogger, Writing] Blog Writing Tips for Business Clarity
    Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. This weekend I was reviewing some books on business writing, including Harvard Business Review’s Guide to Better Business Writing. It’s why you’re writing the memo or report.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 1, 2010
    [Blogger, Writing] Content Marketing with Emotions: Write with Feeling
    Are you writing with feeling? Next time you review your writing, try to identify possible feelings in the reader. wonder how many of you think about negative things to write about. Of course there’s a way to write about negative feelings, and still have a positive outlook, positive solutions. Emotional Writing.
  • SAZBEAN  |  MONDAY, FEBRUARY 20, 2012
    [Blogger, Writing] 10 Social Media Tips for Bloggers
    When it comes to building an audience and driving traffic, bloggers are turning to social media with record results. Instead of relying on organic search or (gasp) IRL friends, successful bloggers know they have to develop a following on key social networks as a way to promote their brands and ultimately get more clicks.
  • WRITING ON THE WEB  |  FRIDAY, AUGUST 19, 2011
    [Blogger, Writing] Educate Your Readers: 4 Learning Styles
    You write to  educate,   entertain,   engage and enrich  readers when you want to build readerships and get great results with your blogging. If you’re not a savvy psychologist or a teacher, you may be ignoring some of your readers if you’re only writing to those with your own learning style. What’s a business blogger to do?
  • PAUL GILLIN  |  WEDNESDAY, APRIL 10, 2013
    [Blogger, Writing] Book Review: Tales From a Veteran Blogger
    The guidelines…signaled to employees, clients and the market that IBM would stand behind its [people],” he writes. 'I’ve been a reader of Ed Brill’s blog for several years, not because of any particular  interest in the IBM/Lotus products that he long championed, but because he’s just so good at blogging. Telling Stories.
  • WRITING ON THE WEB  |  FRIDAY, AUGUST 20, 2010
    [Blogger, Writing] Working at Home: Desperate House Bloggers
    Gaby, my housekeeper from Jocotepec,  knows not to bother me when I’m writing on the computer, but she came in because the dryer went out, so we had to call a repairman. Because in order to write good blog content, you need to share a little about yourself with readers. still want to write that post, but will save it for later.
  • DIANNA HUFF - B2B MARCOM  |  WEDNESDAY, OCTOBER 12, 2011
    [Blogger, Writing] [Rant] Why I Delete Emails from PR “Pros” Without Reading Them
    Tweet I would definitely attend the Publicity Club of New England’s October 19, 2011 program, “ Blogger Relations for PR Pros ,” even if I weren’t on the panel. If you’re a PR Pro who wants great results for your clients, I’ve got a few tips for how you can reach a busy blogger like me: 1. Ok, whew.
  • WRITING ON THE WEB  |  MONDAY, JANUARY 27, 2014
    [Blogger, Writing] Write an Ebook: How Are Books and Blogs Alike?
    src="[link] width="300" height="240" title="Write an Ebook: How Are Books and Blogs Alike?" /> How do business bloggers write an ebook ? To me, writing a blog post is a micro version of ebook writing. usually write a list of solutions that help with this problem. 'and Blogs Alike?" One step at a time.
  • HUBSPOT  |  TUESDAY, MARCH 13, 2012
    [Blogger, Writing] 17 Foolish Mistakes to Avoid as a Guest Blogger
    As a guest blogger, you need to have the skill sets of an SEO expert, a public relations professional, and obviously, a blogger , in order to be successful. Most guest bloggers do this as a result of having no (or a poorly crafted) guest blogging strategy. 9) Not Selling Your Writing Ability. 1) Having NO Strategy.
  • SAVVY B2B MARKETING  |  THURSDAY, SEPTEMBER 1, 2011
    [Blogger, Writing] How to Be a Guest Blogger Any Editor Will Love
    Writing for other blogs is a fantastic way to share your expertise and get your name out there. This way the author gets a really good feel for your writing style. With many of my bloggers, we have set deadlines for posts. These are the tips I’d give to anyone who wants to be a guest blogger. Understand guidelines.
  • HUBSPOT  |  FRIDAY, JULY 1, 2011
    [Blogger, Writing] How to Write the Best Blog Post EVER
    Some of the most common blogging advice is to write great posts. The problem is that few experts (if any) actually go into detail about how to actually write compelling and interesting blog posts. Today, we are going to review the elements of great blog posts so you can use these traits to write the best blog post ever.
  • B2B MEMES  |  THURSDAY, FEBRUARY 3, 2011
    [Blogger, Writing] A Lesson from the Digital Productivity Terrorists
    Commenting on a Folio: magazine blog last week, an anonymous “Exhausted Editor” bemoaned an increasing digital workload : “I’ve got enough junk to write/post/cover. I’m tired of writing the stories, cooking the meals, flying the corporate digital jet and waxing the furniture—figuratively, of course.” And yet I wonder.
  • B2BBLOGGERS  |  WEDNESDAY, MARCH 28, 2012
    [Blogger, Writing] 3 Simple Ways To Differentiate Your Business To Attract Today’s B2B Buyers
    37Signals does a great job at writing for individuals. We write and write and write, seamlessly to no end. B2B Blogger B2B Marketing Guest PostsBuilding that differentiation is difficult, especially when you offer a commodity-based product. Here are three tips to help you connect more deeply with buyers.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Blogger, Writing] Blog Writing: What Can We Learn From Reality TV?
    (Guest Post: I’m on vacation, so I invited Tim Handorf to write a guest post. Tim writes on the topics of online colleges and universities. As a blogger, you know by now that increasing your traffic means grabbing your audience’s attention and keeping it. Blog this on Blogger. That’s right. Reality TV.
  • BIZNOLOGY  |  TUESDAY, APRIL 30, 2013
    [Blogger, Writing] Social media tip: People don’t like being collected
    'You know how much I am obsessed with “ long-tail blogger outreach ,” right? It’s a book about writing that suggests that no matter how overwhelming the Herculean task before you — the overwhelming wall of tasks that keeps you from writing that great American novel — you can reduce it to simple steps.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MARCH 5, 2013
    [Blogger, Writing] Do you have to cheat to be successful on the social web?
    He had somebody ghost-writing his blogs. Is it more important to write a great book or have the financial resources to make it look like a great book? Will my blog readers eventually be more attracted to bloggers who display their awards and badges like a a five-star general? He seemed too good to be true. He was a cheat.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, FEBRUARY 18, 2014
    [Blogger, Writing] To be a great blogger, put on your b h mittens
    am writing this in a crowded, noisy airport sitting through my seventh flight cancellation in two weeks. But with whatever I write, I want to connect to people in a professional, and hopefully uplifting way. am writing this in a crowded, noisy airport sitting through my seventh flight cancellation in two weeks. Not on the web.
  • WRITING ON THE WEB  |  WEDNESDAY, MAY 22, 2013
    [Blogger, Writing] Guest Blogging: Just How Important Is It?
    'Having guest bloggers post content for your blog can be a great tool to get more readers to visit your site. Guest blogging has recently become much more common, likely because bloggers are seeing the good things that can come to their blog when they invite others to share. So how do you find guest bloggers? Photo Source).
  • HUBSPOT  |  WEDNESDAY, MARCH 7, 2012
    [Blogger, Writing] 9 Questions You MUST Ask Before Hiring a Freelance Blogger
    Many will hire an in-house blogger to create content and manage the blog's CMS. Others don't need a full-time employee(s) to manage their blogging needs, though, and will opt for a part-time, freelance blogger. Usually, freelance bloggers don't manage your CMS, but the content creation effort lies squarely on their shoulders.
  • WRITING ON THE WEB  |  WEDNESDAY, MAY 25, 2011
    [Blogger, Writing] Why You Should Be Happy Before You Blog
    Your emotions are imbedded in your words and how you write. What I’m asking is that you pause before you write for your audience. Get clarity, and then go into the right mindset before writing a word. If you are feeling rushed, anxious, grumpy, angry or pressed to finish something quickly without thinking, stop and don’t write.
  • WEBBIQUITY  |  MONDAY, AUGUST 30, 2010
    [Blogger, Writing] Should a Blog be Part of Your Corporate Website or Stand on Its Own?
    Your internal (or agency) staff, who may at different times write content for both the company blog and corporate website, have only one content creation tool to learn. Authors can write blog posts, add comments, install or update plugins, and perform virtually any other function on the blog from any Internet connection. Location?
  • WEBBIQUITY  |  THURSDAY, SEPTEMBER 30, 2010
    [Blogger, Writing] How to Write a Social Media Policy
    Guidelines for Content creators (bloggers, presenters, video, podcasts etc.). Why is having a social media policy in place so critical? Because virtually 100% of companies are now involved in social media—whether they acknowledge it or not. If no one else is discussing a company, its employees almost certainly are. Social sharing sites (e.g.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 14, 2012
    [Blogger, Writing] What Proctology Exams Teach Us About Social Media
    As Hurricane Sandy swept across the Eastern seaboard, killing hundreds of Americans, racking up billions of dollars in damage, and wreaking havoc on millions of lives, certain intrepid bloggers thought it a wise idea to write about “What Hurricane Sandy can Teach us About Social Media.” Do we really need that? Here it is.
  • WRITTENT  |  MONDAY, MAY 13, 2013
    [Blogger, Writing] 4 U’s of Web Copywriting: Tips for Writing Great Headlines & Copy
    'If you’ve been writing for the web long, you’ve probably heard of the 4 U’s formula, which says that content should be Urgent, Unique, Useful, and Ultra-specific. So what are the 4 U’s and how can you use them to write more powerful headlines and copy? Writing Great Headlines with the 4 U’s. Writing Great Copy with the 4 U’s.
  • WEBBIQUITY  |  MONDAY, MARCH 12, 2012
    [Blogger, Writing] 12 (of the) Best Social PR Guides, Tips and Techniques of 2011
    Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? send generic pitches) for successfully getting others to write about your product / service / news / client etc. ” Every print publication now has an online version.
  • HUBSPOT  |  THURSDAY, OCTOBER 25, 2012
    [Blogger, Writing] 8 Reasons Even YOU Can Be a Kick-Butt Business Blogger
    Well the truth is, I know any one of you -- yes, even you -- can be an amazing business blogger. That means if your job is to provide customer support for an SEO software company, you have the subject matter expertise to write a blog post like, "3 Advanced Hacks for Finding New Keywords for Your SEO Strategy." I don't know how.
  • SAVVY B2B MARKETING  |  MONDAY, AUGUST 3, 2009
    [Blogger, Writing] 5 Things You Should Know BEFORE You Write an eBook
    eBooks are all the rage in B2B marketing, which is why we are thriled to feature this guest post from our friend and fellow blogger, Jonathan Kranz, who just published an eBook on eBooks. On the marketer's content menu, eBooks are the main dishes - the entrées that can give your company entrée onto the prospect's short list of worthy vendors.
  • SAVVY B2B MARKETING  |  MONDAY, AUGUST 3, 2009
    [Blogger, Writing] 5 Things You Should Know BEFORE You Write an eBook
    eBooks are all the rage in B2B marketing, which is why we are thriled to feature this guest post from our friend and fellow blogger, Jonathan Kranz, who just published an eBook on eBooks. On the marketer's content menu, eBooks are the main dishes - the entrées that can give your company entrée onto the prospect's short list of worthy vendors.
  • HUBSPOT  |  FRIDAY, OCTOBER 11, 2013
    [Blogger, Writing] A Simple Formula for Writing Kick-Ass Titles
    hence me writing this here post. Here''s a simple formula to follow to write kick-ass titles. Foolproof Formula for Writing Wonderful Titles. Or even that they''re all companies -- instead of, say, individual bloggers that target B2B audiences. 'Look, I said ass. And in a minute, you''ll know why. 2) Stay accurate.
  • WRITING ON THE WEB  |  SUNDAY, OCTOBER 24, 2010
    [Blogger, Writing] Neuromarketing Books for Marketing to Brains
    If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. Blog this on Blogger. There are new neuromarketing companies and books galore, and I believe most offer important clues for content marketers.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JULY 11, 2011
    [Blogger, Writing] Turn the beat around. Let’s blog upside down
    If you’re Malcolm Gladwell, you can write 10,000 words without a care. If headlines are so important … maybe we should write the headlines first? Blogging best practices beginning a blog blogging best practices blogging tips new bloggersI’m asked to review a ton of blogs.  Some of them are pretty sorry.  
  • ENGAGE  |  TUESDAY, JANUARY 24, 2012
    [Blogger, Writing] How Writers Can Stop Being Scared of Their Own Voices
    was writing a review of the movie “High Noon” and after a decent lead , I just lost my voice. reached out to that professor, along with one of my literary Twitter followers, and came up with three tips writers can use to master their writing anxiety. Your writing voice, just like anything else on your person, gets fatigued.
  • SAVVY B2B MARKETING  |  TUESDAY, FEBRUARY 14, 2012
    [Blogger, Writing] Savvy Speaks: Bloggers We LOVE
    Mark Schaefer of {grow} is already one of our favorite bloggers. So when he started a movement for Valentine's Day called " Have you hugged your blogger today? Here are some of our favorite bloggers - who are yours? Some of my favorites writers write about writing. Which bloggers do YOU love? Wendy.
  • B2B MEMES  |  TUESDAY, AUGUST 31, 2010
    [Blogger, Writing] Do Personal Passions Make You a Better B2B Blogger?
    It’s a popular tactic among B2B bloggers to look at dry B2B topics through the prism of seemingly unrelated personal enthusiasms. But for lots of B2B bloggers, the logical connection is less important than the personal one. It can be an effective approach, but it’s not without landmines. But Little Bunny Foo-Foo? Tell us more!
  • AVITAGE  |  MONDAY, OCTOBER 28, 2013
    [Blogger, Writing] Help Me Resolve My Blogging Dilemma
    Common Problem It occurs to me that my problem is similar to the challenges many business bloggers face. Content Publishing blog ideas blogging write blog posts 'I have accumulated an inventory of over 25 important blog ideas. These are not simple observations that are easy to blog. This is especially true in larger organizations.
  • WRITING ON THE WEB  |  SATURDAY, JANUARY 25, 2014
    [Blogger, Writing] 6 Easy Tips to Be a Better Blog Writer
    Did the job of blogging or writing fall into your lap? Bloggers come from all walks of life, that’s one thing that I know for sure. Whether you’re a professional writer or not, here are some tips on how to be more productive and efficient when it comes to writing. All I need to write is my PC, a notebook, and a pen.
  • WRITING ON THE WEB  |  WEDNESDAY, FEBRUARY 1, 2012
    [Blogger, Writing] 5 Ways to Get Readers to Respond
    You spend a lot of time writing content on your blog but if the only comments you get are from people looking for free marketing, maybe it’s time to revise your content strategies. About Blogs Content Marketing Online Marketing blog content blog writing content marketing with blogs Writing for the WebPolls. External Links.
  • SAVVY B2B MARKETING  |  THURSDAY, APRIL 26, 2012
    [Blogger, Writing] The Death of Creativity in Writing
    One of my sons, who had done poorly on the writing essay portion of. the SATs, along with two of his buddies, will be taking a class I am teaching on how to write an essay for the test. This is what writing has come down to. This week my kids are on spring vacation from school. It wants to see if you can follow rules.
  • WINDMILL NETWORKING  |  MONDAY, MARCH 10, 2014
    [Blogger, Writing] Are You Interested in Becoming Social Media Writer? Start by Blogging
    'At one time, those who were interested in getting into writing were advised to begin by trying to get short stories published. Now, anyone who wants to be a social media writer can start blogging and subsequently gain an audience more quickly. To get into blogging, one needs to select from the many blogging platforms.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 21, 2013
    [Blogger, Writing] The best advice I ever received for my business, and my blog
    Most bloggers adopt a mantle of invincibility and that is certainly the easy path to take: “I publish, therefor I’m correct.” ” But being a humble blogger leads to meaningful social media engagement and ultimately, crowd-sourced wisdom. ” Pretty good question! But the answer was easy. Nobody is that smart.
  • SAZBEAN  |  WEDNESDAY, MARCH 21, 2012
    [Blogger, Writing] Get More Comments: Write Unfinished Blog Posts
    Most bloggers want to know their words are leaving an impact. Comments are a blogger’s best friend. But the biggest struggle, especially for bloggers just starting out, is getting the first few comments. The best way to get readers to comment on your post is to write a half-finished article. people have asked me. They do.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 21, 2014
    [Blogger, Writing] Courage and blogging
    ” I also think this has made me a better blogger. Last week, Lori Ruff asked me why I seem to be able to think differently on my blog, why I write about things that other people don’t write about. The difference is, I’m putting it in writing. also think this has made me a better blogger.
  • WRITING ON THE WEB  |  MONDAY, AUGUST 30, 2010
    [Blogger, Writing] Brain-Based Blogging: The 4 F’s of Action
    One of the things I like about blog writing and publishing content on the Web is the connection to people. The only thing that makes your readers similar may be their interest in the niche you are writing about, because you solve problems they have, because you share interests and passions with them. Blog this on Blogger.
  • WRITING ON THE WEB  |  MONDAY, OCTOBER 18, 2010
    [Blogger, Writing] What Drives Us? 4 Keys to Creating Compelling Content
    The Content Marketing Institute recently surveyed content marketers who report that’s their #1 challenge: How to write content that is “ engaging, “ that gets readers to pay attention, the compels them to take action. think these four basic drives will help you write better content that fully engages readers.
  • WRITING ON THE WEB  |  MONDAY, JULY 19, 2010
    [Blogger, Writing] Content Creating Processes: Do you know too much?
    Most educated professionals I know will tell you they struggle when it comes to preparing speeches and writing content. Write to teach and persuade. When I teach a simple thing like how to write a blog post, I’ve got slides and paragraphs that go back to the invention of the printing press! Blog this on Blogger.
  • WRITING ON THE WEB  |  MONDAY, MARCH 24, 2014
    [Blogger, Writing] Creative Work, Blogging, Writing and Resistance
    Everyone encounters resistance when it comes to blogging, writing, and creative work. It doesn’t matter if you’re a scientist, blogger, CEO or rock star. Write about it. Write. 'Ever get stuck? It’s so easy to give in, isn’t it? Work requires you to actually do something. And it loves fear. Design.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, FEBRUARY 27, 2014
    [Blogger, Writing] The secret ingredient for successful small business blogging
    Small business bloggers have an opportunity to specialize and to develop their own small fan club. Blogging doesn’t mean you’re just writing, pressing that publish button, and promoting your posts. Do you write with passion? They can gain readers because they love hearing the blogger’s voice. Do you write with passion?
  • HUBSPOT  |  TUESDAY, JANUARY 14, 2014
    [Blogger, Writing] How to Stop Hating Writing (and Actually Get Kinda Good)
    According to Corey, "There are a million reasons we marketers find it hard to write: It’s not our job. Check out their two cents below, and then grab your own copy of The Marketer''s Pocket Guide to Writing Good. Oh, and then go write something! like, just unabashed hatred for something I''m writing. Start writing.
  • SAVVY B2B MARKETING  |  MONDAY, MAY 23, 2011
    [Blogger, Writing] 3 (Eye-Opening) Benefits I Learned Writing a Free E-Book
    if you're thinking about writing an eBook, here are some ideas for you! After all, why would you give away your e-book, which you’ve spent hours writing, proofing and designing? Well, try writing and giving away a free e-book. Once you’ve written your first e-book, you might feel the urge to write another one.
  • CONTENT MARKETING TODAY  |  FRIDAY, APRIL 9, 2010
    [Blogger, Writing] Content Marketing Today Hits #15 on the Junta42 Top Blogger List
    Writing on the Web. Share and Enjoy: Tags: Blogging Content Marketing Knowledge Center News Online Social Media junta42 top bloggers Joe Pulizzi’s 8th Installment Reviews Record 353 Blogs to Select Content Marketing Thought Leaders. We are especially pleased because this is one tough crew of content marketing thought leaders. Internet.
  • WEBMARKETCENTRAL  |  THURSDAY, SEPTEMBER 25, 2008
    [Blogger, Writing] Blogger Outreach for PR - Worst Practices
    Despite the fact that several smart PR bloggers, including Cece Lee , Laura Moncur and Elge Premeau have written about what works in blogger outreach for PR, there are still a lot of agencies and PR people who just don't get it. Their efforts at appealing to bloggers are awkward at best, counterproductive at worst. Seth Godin.
  • MODERN B2B MARKETING  |  WEDNESDAY, DECEMBER 14, 2011
    [Blogger, Writing] The Art of Guest Posting: 7 Tips to Writing a Successful Pitch
    Similar to how a cover letter complements a resume, the purpose of a pitch letter is to attract a blogger or other publisher’s interest to your blog post. Pitch letters don’t need to be complex or verbose, but the most successful ones entice bloggers into wanting to learn more about what you have to say. Not all bloggers are the same.
  • WRITING ON THE WEB  |  TUESDAY, JANUARY 11, 2011
    [Blogger, Writing] Content Marketing with Stories: Better than Facts
    In his book Meatball Sundae , Seth Godin writes, “People just aren’t that good at remembering facts. So if you’re a professional with a blog, or writing content for your web pages or e-newsletter, what kinds of stories should you be writing? Some bloggers and writers are natural storytellers, some aren’t.
  • WRITING ON THE WEB  |  THURSDAY, OCTOBER 28, 2010
    [Blogger, Writing] Basic Human Motivation: 4 Ways to Engage Readers
    As content marketers, if you are writing content designed to persuade and influence, you need to know what makes people tick. Blog this on Blogger. There are universal drives that are common in all human beings, across cultures, across the globe. We can learn a lot from evolutionary studies. We are still driven by four key motivators.
  • ENGAGE  |  MONDAY, NOVEMBER 12, 2012
    [Blogger, Writing] Checklist: 7 (More) Questions to Ask Before Hitting Publish
    Know that your readers’ time is valuable, and write accordingly. If you’re a good blogger, this post is one of hundreds. You write about topics that interest you, so if you wouldn’t bother reading the post, why should anyone else? Hopped on the blogging bandwagon yet? Are the spelling and grammar correct? Don’t fall victim.
  • WEBBIQUITY  |  FRIDAY, JANUARY 8, 2010
    [Blogger, Writing] How to Write an Effective Business Blog
    Instead of saying “We’re the leading producer of widgets…” or some other such self-promoting statement, demonstrate your leadership by writing about the many creative uses of widgets, what to look for in a widget, recent developments in the widget field, or whatever. Who should write for your blog? They’re boring.
  • BIZNOLOGY  |  THURSDAY, NOVEMBER 8, 2012
    [Blogger, Writing] Why you should consider centralizing your search keyword lists
    Brand marketers need the right keywords to do a better job naming products and writing messaging guides. And bloggers , of course, need to know what words their audiences use to describe their pain points. Photo credit: Wikipedia. Last month, I wrote about 2 challenges to keyword collaboration. But that’s extremely unlikely.
  • WRITING ON THE WEB  |  THURSDAY, SEPTEMBER 23, 2010
    [Blogger, Writing] The B2B Manifesto: Trust Building Comes First
    As you create content for the Web, as you write your blog posts, do you embed trust factors? Blog this on Blogger. Writing Better Content: An Emotional Pathway. How good is your “trust-building?&# I just read this term in a new digital release: The B2B Manifesto , just published by Velocity Partners in the UK. awards.
  • WRITING ON THE WEB  |  TUESDAY, DECEMBER 7, 2010
    [Blogger, Writing] Emotional Marketing Makes Memories
    Blog this on Blogger. Attracting Clients Brain Based Content Marketing Content Marketing Online Marketing Online Persuasion blog content blog writing brain science content marketing with blogs neuromarketing persuasion triggersEverything we retain in memory is because it’s gained an emotional place in our brain. Stories are key.
  • INBLURBS  |  SATURDAY, SEPTEMBER 17, 2011
    [Blogger, Writing] Bloggers, Stop Thinking… “Just Do It”
    Chances are you are clicking on “ 6 Things Bloggers Can Learn From Dr. Seuss ” over an article called “6 Tips for New Bloggers.”. Don’t Plan…Write. Doers write about content that is exciting to them. Forcing a blog post based on keyword opportunities and Google Trends is inhibiting your writing.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 6, 2010
    [Blogger, Writing] 10 Ways to Make Content More Engaging
    The Content Marketing Institute has hit another home-run with their question to content experts, “ How do you make content more engaging? &# Ten experts responded, including moi , and their answers are illuminating, especially for anyone charged with creating quality content for blogs, social media, and writing for the Web. Digg this!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, DECEMBER 13, 2013
    [Blogger, Writing] 10 Maxims of Successful Blogging: Infographic Edition
    'My post on the 10 Maxims of Successful Blogging has become one of the most popular on the {grow} blog and really summarizes the advice I give bloggers the most often. Do you have to be a great writer to be a great blogger? Here it is as an infographic, the first of a series I’ll be publishing in the coming months. I''m glad.
  • WRITING ON THE WEB  |  THURSDAY, DECEMBER 9, 2010
    [Blogger, Writing] Content Marketing Tips to Get More “Juice”
    began these writing tips when I wrote about taking one nugget of information, and instead of posting it as one blog post, you make a list of 3-5 sub-topics or issues. The point is that as long as you are writing quality posts for your readers, use that content in multiple ways, at multiple points in time, and deliver it multiple ways.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 20, 2010
    [Blogger, Writing] The Majestic Hope of Social Media
    also love all the new students coming on to the blogosphere who don’t know the “rules&# and are writing these little neutron bomb posts that deserve to be read.  But there’s something amazing and wonderful ahead.  Can you feel the hope and momentum building like I do? Something incredible is about to happen. It HAS to.
  • WRITING ON THE WEB  |  WEDNESDAY, MARCH 6, 2013
    [Blogger, Writing] Content Marketing Writers: How’s Your Cognitive Fitness?
    What’s the most important thing you can do to improve your skills as a writer, blogger, or content marketer? This is a great way to think up new and different metaphors for your writing. learned about writing fiction, plays, dialogue, memoirs and characterization. It is evident in an ability to: Assimilate information.
  • WRITING ON THE WEB  |  FRIDAY, JANUARY 14, 2011
    [Blogger, Writing] Content Marketing with Stories: Why We Tell Lies…
    Why doesn’t every piece of online content we write use narrative to give a specific example of real people using our products and services or whatever it is we want to influence? tried to hide the fact that I was not long out of graduate school and was sole-proprietor of a writing service with only 6-month’s Internet experience.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MARCH 26, 2014
    [Blogger, Writing] The economics behind Copyblogger’s decision to end blog comments
    If you are an experienced blogger these explanations probably strike you as strange. It is not uncommon for me to spend three times more effort addressing comments than writing the original post. If you are an experienced blogger these explanations probably strike you as strange. They really didn’t say. Maybe even forced.
  • WRITTENT  |  MONDAY, FEBRUARY 11, 2013
    [Blogger, Writing] 13 Business Blog Writing Tips
    If writing isn’t your strong suit, then creating blog posts and other content marketing initiatives can be a huge hassle. The good news is, almost every business blogger feels this way at one point or [.]. You know how powerful great content can be — you just don’t feel up to the task of creating it. Blogging
  • SOCIAL MEDIA B2B  |  THURSDAY, JULY 19, 2012
    [Blogger, Writing] 10 Steps to Creating a Network of Guest Bloggers
    Anyone running a B2B blog is always on the lookout for guest bloggers from outside their own organization. But how do you get those quality guest bloggers to contribute to your blog? Here are the ten steps to building a network of guest bloggers that I have followed for the B2B PR Blog and the B2B Social Media Guide. That means.
  • BLOG MY CALLS  |  THURSDAY, DECEMBER 12, 2013
    [Blogger, Writing] Some Random Thoughts About PR/Blogger Outreach from a Former Reporter
    Why are you writing boring things and sending those boring things to reporters? The same is true of blogger outreach. If you are bored by your pitch, the reporter/blogger likely will be also. 'Before I became the lead gen, content marketing and PR dude for LogMyCalls, I was a TV news reporter and anchor for 4 years. Not news.
  • WRITING ON THE WEB  |  WEDNESDAY, JUNE 19, 2013
    [Blogger, Writing] Top 4 SEO Tips for Small Business Blogs on a Shoestring Budget
    These platforms create a meeting point for bloggers and blog owners looking for guest blogs, so you can easily identify quality opportunities. For example, let’s you want to write posts about e-cigarettes, your search query could be “E-cigarette guest blogs”, “quit smoking guest blogs”, etc. Aim your energies at quality blogs.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 20, 2010
    [Blogger, Writing] Content Marketing that Speaks to the Old Brain
    Knowing how the brain works will help you write better as well as help you with presentations to influence others. How can you apply the lessons of this story in your own content marketing and blog writing? Blog this on Blogger. One evening as I was entering a restaurant in San Francisco, a homeless person stopped me. Digg this!
  • HUBSPOT  |  TUESDAY, JANUARY 21, 2014
    [Blogger, Writing] A Creative Way to Write a Month's Worth of Blog Content in a Day
    'To my fellow bloggers out there who struggle to find the time to produce a lot of premium blog content: I feel your pain. Now that you know how many posts you need to write, come up with some working titles so you have a backlog of ideas to work from. Content Format: Some posts are more difficult to write than others. Bloggin
  • WRITING ON THE WEB  |  TUESDAY, NOVEMBER 2, 2010
    [Blogger, Writing] Search Engine Results: 3 Tips for Savvy Bloggers
    You’ve got to optimize your reader-focused content (so the search engines know what you’re writing about). Blog this on Blogger. No More Geek-Speak: SEO for Smart Bloggers. I don’t know why it took me so long to learn this SEO stuff, but I DO know that I wouldn’t post one more blog post without using Scribe SEO Tool.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, DECEMBER 28, 2012
    [Blogger, Writing] Big blog posts that made a difference
    Four ways to be a spell-binding online personality — Mars Dorian rocked {grow} with his provocative writing and mind-bending art. blogging Writing best practices blog community building blog community management blogging best practicesLet’s start with the blog posts that you loved. 15 Posts that moved the conversation.
  • HUBSPOT  |  TUESDAY, JUNE 5, 2012
    [Blogger, Writing] How to Write Stellar How-To Posts for Your Business Blog
    How-to posts are favorited by bloggers and readers alike. For all of these reasons, it behooves you to become really great at writing them. And what's a more fitting way to learn how to write a stellar how-to post than a how-to post itself? the options are numerous. But one type stands out from the rest. the how-to post.
  • DELICIOUS B2BMARKETING  |  TUESDAY, JANUARY 4, 2011
    [Blogger, Writing] How to Become a Stellar Guest Blogger
    This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1. Engage Yourself!
  • WRITING ON THE WEB  |  THURSDAY, JUNE 23, 2011
    [Blogger, Writing] Engaging Content: 7 Tips to Get Readers to Think
    When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases. Write about a problem you experienced or a mistake you made, and ask, “What would you have done?&#. Blog this on Blogger.
  • BIZNOLOGY  |  FRIDAY, OCTOBER 14, 2011
    [Blogger, Writing] Blog Guest Posting: It’s a Privilege Not a Birthright
    What I am writing here is not a reaction to the great posts that Chris Abraham wrote recently here at Biznology: How to pitch a blogger and How NOT to pitch a blogger. You see the Internet is a place where content is king, but most that are producing it aren’t exactly writing royalty. It was where I practiced writing.
  • B2BBLOGGERS  |  MONDAY, SEPTEMBER 13, 2010
    [Blogger, Writing] 18 Hot Topics For B2B Blogs | B2Bbloggers.com - B2B Social Media.
    You may write a few posts, run out of ideas and let your blog sit empty as you devote your time to other critical projects. Post  photos and write short captions under them. Now it’s your turn, what other topics are you writing about on your corporate blog? Below are 18 topic suggestions for your corporate blog.
  • WRITING ON THE WEB  |  FRIDAY, DECEMBER 3, 2010
    [Blogger, Writing] 10 Ways to Use Facebook as a List Building Tool
    This is Facebook’s way of allowing you to write blog posts directly on FB. You can write notes with text and pictures and tag your friends to draw their attention to it. Avoid writing notes that may be seen as spam by others. Blog this on Blogger. Share your blog posts. or networked blogs.  4.       Share videos.
  • WEBBIQUITY  |  TUESDAY, SEPTEMBER 21, 2010
    [Blogger, Writing] Content Aggregation: The Future of (B2B and Consumer) Media?
    David Koretz offered one vision recently on MediaPost, writing: The news organizations of tomorrow will no longer be loud-mouthed pundits espousing a barely informed worldview. Browse My Stuff is fee-based for sponsors, free for bloggers and offers more professional publishing power. Bloggers and content marketers want traffic.
  • HUBSPOT  |  WEDNESDAY, JUNE 5, 2013
    [Blogger, Writing] How to Write the Worst Guest Blogging Pitch of All Time [Template]
    And we''re always thrilled to feature bloggers when they contribute thoughtful, original content that our amazing readers (ahem -- that''s you) would love. How to Write the Worst Guest Blogging Pitch of All Time. WRITE IN ALL CAPS. Instead : Write like you''re talking to a friend in the industry. And these pitches? Ready?
  • WRITING ON THE WEB  |  TUESDAY, JULY 5, 2011
    [Blogger, Writing] Are Your Content Readers Thinkers or Feelers?
    It contains important information to consider when writing your blog, e-newsletter or content marketing to attract clients, and it still applies today. like to cite studies whenever I write about a concept, to prove my point. You are writing one regularly, aren’t you? Blog this on Blogger. Share this on del.icio.us.
  • SAZBEAN  |  FRIDAY, NOVEMBER 11, 2011
    [Blogger, Writing] 10 Writing Mistakes that Will Guarantee Your Blog’s Failure
    You have the ability to project them well on your blog, and you are quite confident in your writing ability. Yet, unknowingly, you could be building a sinking ship, punctured by these ten writing mistakes that will doom any blog to failure. You needn’t be disheartened, however, as any blogger can avoid them. You have the ideas.
  • WRITTENT  |  WEDNESDAY, DECEMBER 11, 2013
    [Blogger, Writing] 10 Shortcuts for Writing a Blog Post in Record Time
    'Haven’t you ever wished you could speed up your blog post writing? Writing a variety of engaging work, getting buy in from management and measuring blog marketing metrics is definitely tough, too – but time is the real kicker. Always Outline Your Content Before You Begin Writing. Well, you’re not alone. Curate Content.
  • WRITING ON THE WEB  |  WEDNESDAY, AUGUST 4, 2010
    [Blogger, Writing] Online Persuasion: Creating Desire
    If you want to write content that persuades readers to take action, you write about emotional triggers AND provide reasons to act. Stephen Denning writes about this in his book The Secret Language of Leadership , and these lessons for leadership communications are applicable to writing web content. Blog this on Blogger.
  • SAVVY B2B MARKETING  |  THURSDAY, JULY 28, 2011
    [Blogger, Writing] Do You Know if Your Guest Bloggers are Legit?
    To keep pace with the needs of a regular blog, many bloggers accept guest posts. love using guest bloggers and wouldn’t change that. But as commenter Craig McBreen suggests and Mark implemented, think about adding a line that states, “this has to be your own writing.” Ask the author. Do some due diligence.
  • WRITING ON THE WEB  |  MONDAY, MAY 9, 2011
    [Blogger, Writing] A Tale of Two Websites: Good/Bad Content
    What you write on your site has to be compelling. Blog this on Blogger. Writing Web Content: 5 Simple Steps for Results. Coaching/Personal Development Content Marketing On Writing Better Online Marketing Attracting Clients Writing for the WebHow do you sell something that people don’t know they want or need?
  • WRITING ON THE WEB  |  THURSDAY, MARCH 31, 2011
    [Blogger, Writing] Content Curation: How to Become a Thought Leader
    share these key points with anyone who struggles with writing online for their business and needs ideas for what to write. Blog this on Blogger. Business Blog Writing and Content Marketing: Come on, light my fire! first heard the term content curation is this post by Rohit Bhargava back in 2009. Share this on del.icio.us.
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