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  • B2BBLOGGERS  |  WEDNESDAY, MARCH 28, 2012
    [Blogger, Writing] 3 Simple Ways To Differentiate Your Business To Attract Today’s B2B Buyers
    37Signals does a great job at writing for individuals. We write and write and write, seamlessly to no end. B2B Blogger B2B Marketing Guest PostsBuilding that differentiation is difficult, especially when you offer a commodity-based product. Here are three tips to help you connect more deeply with buyers.
  • WRITING ON THE WEB  |  THURSDAY, JUNE 30, 2011
    [Blogger, Writing] Serial Writing Formula: 1=5+2=7+1
    But once in a while I stumble upon something that makes sense , saves time , and produces exponential results. I’m talking about serial writing. also am writing a press release with the 6 steps included. So this is the start of another series: How to Write a Series of Articles for Marketing. Blog this on Blogger.
  • SMALL MANUFACTURER BLOG  |  WEDNESDAY, OCTOBER 12, 2011
    [Blogger, Writing] [Rant] Why I Delete Emails from PR “Pros” Without Reading Them
    Tweet I would definitely attend the Publicity Club of New England’s October 19, 2011 program, “ Blogger Relations for PR Pros ,” even if I weren’t on the panel. If you’re a PR Pro who wants great results for your clients, I’ve got a few tips for how you can reach a busy blogger like me: 1.
  • B2BBLOGGERS  |  WEDNESDAY, JUNE 20, 2012
    [Blogger, Writing] Is Pinterest Pointless for B2B Firms?
    And as Donna Ray Berkelhammer writes at North Carolina Law Life , “just because you aren’t making money from your Pinterest site or the copied artwork … doesn’t mean you couldn’t be liable for thousands of dollars in penalties.” B2B Blogger B2B Marketing B2B Social Media Content MarketingViral Traffic = High Bounce Rates.
  • BIZNOLOGY  |  FRIDAY, JUNE 29, 2012
    [Blogger, Writing] Why you shouldn’t bring your social media (completely) in-house
    For most companies, one would generally need to rehire everyone in a company to make certain they’re died-in-the-wool social media passion players with exceptional communications, empathy, and writing skills. Photo credit: edrabbit. Plus, Zappos is a died-in-the-wool customer-service-centric company with an aggressive visionary founder.
  • PAUL GILLIN  |  WEDNESDAY, APRIL 10, 2013
    [Blogger, Writing] Book Review: Tales From a Veteran Blogger
    The guidelines…signaled to employees, clients and the market that IBM would stand behind its [people],” he writes. I’ve been a reader of Ed Brill’s blog for several years, not because of any particular  interest in the IBM/Lotus products that he long championed, but because he’s just so good at blogging. Telling Stories.
  • SAZBEAN  |  MONDAY, FEBRUARY 20, 2012
    [Blogger, Writing] 10 Social Media Tips for Bloggers
    When it comes to building an audience and driving traffic, bloggers are turning to social media with record results. Instead of relying on organic search or (gasp) IRL friends, successful bloggers know they have to develop a following on key social networks as a way to promote their brands and ultimately get more clicks.
  • WRITING ON THE WEB  |  MONDAY, AUGUST 9, 2010
    [Blogger, Writing] Blog Writing Tips for Business Clarity
    Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. This weekend I was reviewing some books on business writing, including Harvard Business Review’s Guide to Better Business Writing. It’s why you’re writing the memo or report.
  • WEBBIQUITY  |  WEDNESDAY, SEPTEMBER 1, 2010
    [Blogger, Writing] Best Social PR Guides and Tips of 2010 (So Far)
    And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. How to Reach Out to Bloggers by Chris Brogan. Social media has fundamentally altered the practice of public relations. Like what?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 31, 2014
    [Blogger, Writing] Best blog posts of 2014
    Maybe you will agree … To Be a Great Blogger, Put on Your B h Mittens   – I especially loved the illustration that wnet with this post. thought this was a very entertaining way to talk about the patience and tolerance required to be a successful blogger. Podcasts Writing best practices The rest of the Top 10.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 8, 2013
    [Blogger, Writing] How I totally screwed up my blogging strategy
    For the first time in four years, I seemingly had nothing to write about. Being a good blogger means always being alert to these ideas — and most important — capturing them. For me, that means writing them down wherever I am and then simply writing the headline for the idea in WordPress as soon as I can.
  • MODERN B2B MARKETING  |  TUESDAY, SEPTEMBER 3, 2013
    [Blogger, Writing] How to Write Your First Blog Post
    Author: Megan Ziman Trust me, writing your first blog post can be scary. Day one at Marketo, I was informed that one of my projects as a Social Media & PR intern would be writing for the blog. I’ll admit, I was scared. This motivated me to continue writing. Before you start writing, you have to come up with a subject.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 1, 2010
    [Blogger, Writing] Content Marketing with Emotions: Write with Feeling
    Are you writing with feeling? Next time you review your writing, try to identify possible feelings in the reader. wonder how many of you think about negative things to write about. Of course there’s a way to write about negative feelings, and still have a positive outlook, positive solutions. Emotional Writing.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, AUGUST 27, 2013
    [Blogger, Writing] My most important lesson in business almost killed my blog
    Who wants to write about that stuff every week? An insider’s guide to audience connection Unusual writing advice from a person who shouldn’t give writing advice Do you have to be a great writer to be a great blogger? Who wants to write about that stuff every week? Long curly hair. little disheveled.
  • HUBSPOT  |  THURSDAY, AUGUST 21, 2014
    [Blogger, Writing] How to Become the Best Blogger in Your Niche
    So here’s my thesis: If you are the best blogger in your niche, you can be the most successful in your niche. If blogging is the core of content marketing, and content marketing is the path to success, then we must conclude that being a kickass blogger is the path to marketing success. What can I write about? Conclusion.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, FEBRUARY 17, 2013
    [Blogger, Writing] Yes, You Were You Born to Blog.
    Through many personal discussions, we came to realize how similar our perspectives were … and how frustrated we were that some of our friends and colleagues could not make the leap and start their blog, or take their writing to the next level. We decided to write a small, Tao-like book that focused on the human potential of blogging.
  • WINDMILL NETWORKING  |  MONDAY, MARCH 10, 2014
    [Blogger, Writing] Are You Interested in Becoming Social Media Writer? Start by Blogging
    At one time, those who were interested in getting into writing were advised to begin by trying to get short stories published. Now, anyone who wants to be a social media writer can start blogging and subsequently gain an audience more quickly. To get into blogging, one needs to select from the many blogging platforms.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 25, 2014
    [Blogger, Writing] What would I do if I were starting my blog from scratch?
    Here is mind game successful bloggers play with each other. “If you had to start over right now, how would you do it?” So here is my answer, an amalgam of stuff that worked and stuff I learned from mistakes I learned along the way. If you write consistently – let’s say two hours a week – blogging will become easier over time.
  • ENGAGE  |  TUESDAY, JANUARY 22, 2013
    [Blogger, Writing] Minimum Viable Awesome: 6 Ways To Simplify Your Web Writing Workflow
    Let’s say you’re a blogger. If you’re really good, I mean really good at this writing thing, you’ll be able to pull an idea out of anywhere and run with it. But writing for the web is way more effective when it’s broken up into short pieces, drawing your eye and making you, the reader, feel smarter.
  • SAZBEAN  |  FRIDAY, SEPTEMBER 21, 2012
    [Blogger, Writing] Blog Headline Writing Lessons from Mega-traffic Sites
    What’s one of the most simple traffic building tools that even most top bloggers don’t use? Surprisingly, few bloggers take advantage of the ability to target a separate headline for people browsing the site and people searching via Google, Bing, etc. – Blog Headline Writing Lessons from Mega-traffic Sites by Roger Dooley.
  • SAVVY B2B MARKETING  |  THURSDAY, APRIL 26, 2012
    [Blogger, Writing] The Death of Creativity in Writing
    One of my sons, who had done poorly on the writing essay portion of. the SATs, along with two of his buddies, will be taking a class I am teaching on how to write an essay for the test. This is what writing has come down to. This week my kids are on spring vacation from school. It wants to see if you can follow rules.
  • HUBSPOT  |  THURSDAY, AUGUST 28, 2014
    [Blogger, Writing] How to Develop an Unforgettable Voice in Your Writing
    This is the mysterious “knack for writing” that people talk about. It lies within your power to hone, develop, and sharpen your writing voice. In this article, I''ll share seven of the techniques that helped me to develop my writing voice. I’m confident they will work for you, too. 1) Give every article a laser focus.
  • SAVVY B2B MARKETING  |  THURSDAY, SEPTEMBER 1, 2011
    [Blogger, Writing] How to Be a Guest Blogger Any Editor Will Love
    Writing for other blogs is a fantastic way to share your expertise and get your name out there. This way the author gets a really good feel for your writing style. With many of my bloggers, we have set deadlines for posts. These are the tips I’d give to anyone who wants to be a guest blogger. Understand guidelines.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, APRIL 21, 2014
    [Blogger, Writing] The cure for Bloggus Interruptus
    Bloggers who commit to a consistent schedule find that it becomes easier, faster, and more fun. Even the creative juices start flowing better once you adopt the discipline of regular writing. have been extremely disciplined in my writing and approach, churning out at least two strong posts a week without fail. Until last month.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 3, 2014
    [Blogger, Writing] Shut up or speak your mind? The struggle in today’s hyper-sensitive world
    Before I write a new post or even tweet nowadays, I hold my breath and wonder if the content is too offensive and might tarnish my online presence. The artist in me says write what you want, the business professional tells me to watch my words … to not risk my brand. The post discussion quickly escalated into a sh!%storm. storm.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 11, 2011
    [Blogger, Writing] Do you appreciate your blogger network?
    Last week, I talked about using the long tail of blogger outreach –the idea that you can’t pin your hopes for most public relations efforts on only the A-list bloggers. For blogger outreach to work, over and over, you need to be endlessly generous and endlessly appreciative.
  • WRITING ON THE WEB  |  TUESDAY, JANUARY 11, 2011
    [Blogger, Writing] Content Marketing with Stories: Better than Facts
    In his book Meatball Sundae , Seth Godin writes, “People just aren’t that good at remembering facts. So if you’re a professional with a blog, or writing content for your web pages or e-newsletter, what kinds of stories should you be writing? Some bloggers and writers are natural storytellers, some aren’t.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 22, 2010
    [Blogger, Writing] Writing Better Content: An Emotional Pathway
    Writing quality content that markets your products and services online follows a logical progression, but it also follows an emotional pathway. been reviewing basic steps for writing quality content for the web that works to get you found, get known and get clients. Blog this on Blogger. Curiosity , desire , imagination.
  • HUBSPOT  |  FRIDAY, MARCH 20, 2015
    [Blogger, Writing] A Simple Formula for Writing Kick-Ass Blog Titles
    It''s one thing to write great content, but it''s another thing to get it read and ranked -- which is where nailing the title comes in. This post will outline a simple formula for writing kick-ass titles and headlines. And download this free report for even more data-backed tips on writing awesome titles and headlines.
  • KOMARKETING ASSOCIATES  |  THURSDAY, APRIL 2, 2015
    [Blogger, Writing] 5 Traffic-Driving B2B Blog Topic Ideas
    Don’t know what to write about when it comes to your B2B website’s blog? This is often a common problem for many bloggers and marketers in almost every industry. Once you’ve found something interesting to cover, writing an original piece of content about it. Testimonials. Case Studies. Company Events. Thought Leader Pieces.
  • WEBBIQUITY  |  THURSDAY, SEPTEMBER 30, 2010
    [Blogger, Writing] How to Write a Social Media Policy
    Guidelines for Content creators (bloggers, presenters, video, podcasts etc.). Why is having a social media policy in place so critical? Because virtually 100% of companies are now involved in social media—whether they acknowledge it or not. If no one else is discussing a company, its employees almost certainly are. Social sharing sites (e.g.
  • WRITTENT  |  WEDNESDAY, APRIL 30, 2014
    [Blogger, Writing] 11 Ways to Write Damn Good Headlines
    I’m going to be bold here and create an ultimatum for bloggers. Naturally, you should always be writing for humans, but keep Google in the back of your mind as well. One of the worst mistakes you can make as a blogger is to assume that random Internet surfers know what they’re doing. Sufficiently scared? Name-drop.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, SEPTEMBER 25, 2014
    [Blogger, Writing] Why Ann Handley is the Queen of Content
    And, she has new book out, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content , which we discuss in the short video at the top of the page. Check out the video and see why every marketer writes, every salesperson writes, in fact … Everybody Writes! She’s an enigma. Chapman)? Chapman)?
  • HUBSPOT  |  TUESDAY, JUNE 12, 2012
    [Blogger, Writing] 10 Free Tools Every Business Blogger Should Bookmark
    As a business blogger , most of the tools you need to do your job live right up there in your noggin. Do you understand the subject matter you're writing about? Here are 10 free tools that will make you a better business blogger , and how to use them. 10 Free Tools Business Bloggers Should Bookmark. 1) RSS Reader.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Blogger, Writing] The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore
    Many bloggers are writing  reasonable  content. And don’t tell me, “it’s hard coming up with new stuff to write about,” or, “I’m so busy, I don’t have time to figure this out for myself.”. But what I find to be the worst is mediocrity. And they’re probably getting  some results.
  • WRITING ON THE WEB  |  WEDNESDAY, MAY 25, 2011
    [Blogger, Writing] Why You Should Be Happy Before You Blog
    Your emotions are imbedded in your words and how you write. What I’m asking is that you pause before you write for your audience. Get clarity, and then go into the right mindset before writing a word. If you are feeling rushed, anxious, grumpy, angry or pressed to finish something quickly without thinking, stop and don’t write.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Blogger, Writing] Blog Writing: What Can We Learn From Reality TV?
    (Guest Post: I’m on vacation, so I invited Tim Handorf to write a guest post. Tim writes on the topics of online colleges and universities. As a blogger, you know by now that increasing your traffic means grabbing your audience’s attention and keeping it. Blog this on Blogger. That’s right. Reality TV.
  • WRITING ON THE WEB  |  FRIDAY, AUGUST 19, 2011
    [Blogger, Writing] Educate Your Readers: 4 Learning Styles
    You write to  educate,   entertain,   engage and enrich  readers when you want to build readerships and get great results with your blogging. If you’re not a savvy psychologist or a teacher, you may be ignoring some of your readers if you’re only writing to those with your own learning style. What’s a business blogger to do?
  • WRITING ON THE WEB  |  SUNDAY, OCTOBER 24, 2010
    [Blogger, Writing] Neuromarketing Books for Marketing to Brains
    If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. Blog this on Blogger. There are new neuromarketing companies and books galore, and I believe most offer important clues for content marketers.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, DECEMBER 28, 2012
    [Blogger, Writing] Big blog posts that made a difference
    Four ways to be a spell-binding online personality — Mars Dorian rocked {grow} with his provocative writing and mind-bending art. blogging Writing best practices blog community building blog community management blogging best practicesLet’s start with the blog posts that you loved. 15 Posts that moved the conversation.
  • WRITING ON THE WEB  |  WEDNESDAY, JUNE 5, 2013
    [Blogger, Writing] Your Business Blog: Guest Blogging Etiquette
    The answer was a pretty resounding “yes.” In light of that, I thought I should elaborate on a few tips for how to be a good guest blogger. Setting standards for things like post length, how often the swap will occur, and how much editing the host blogger can do is important. Guest Blogging: How to Write a Compelling Email Offer.
  • WRITING ON THE WEB  |  FRIDAY, AUGUST 20, 2010
    [Blogger, Writing] Working at Home: Desperate House Bloggers
    Gaby, my housekeeper from Jocotepec,  knows not to bother me when I’m writing on the computer, but she came in because the dryer went out, so we had to call a repairman. Because in order to write good blog content, you need to share a little about yourself with readers. still want to write that post, but will save it for later.
  • VERTICAL RESPONSE  |  FRIDAY, OCTOBER 26, 2012
    [Blogger, Writing] Blog Wars: WordPress, Blogger, Tumblr – Which Platform Rules?
    In a smackdown of sorts, I’ve laid out the pros and cons of 3 major blog contenders: WordPress , Blogger and Tumblr. The tool is compatible with Blogger, Blogroll, TypePad, Posterous, LiveJournal and more. BLOGGER – established 1999. Blogger is very user-friendly and highly regarded by beginner bloggers. Pros: .
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 20, 2010
    [Blogger, Writing] The Majestic Hope of Social Media
    also love all the new students coming on to the blogosphere who don’t know the “rules&# and are writing these little neutron bomb posts that deserve to be read.  But there’s something amazing and wonderful ahead.  Can you feel the hope and momentum building like I do? Something incredible is about to happen. This is fresh.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JULY 23, 2013
    [Blogger, Writing] Shut up and blog: How to create endless ideas for content!
    My friend Alex Lavidge described an experiment on a Facebook post — For the next 100 days he’s going to hand-write notes to people who have impacted him. And then write it down somewhere! And then write it down somewhere! have a backlog of nearly 200 possible blog post ideas. How do I keep the ideas coming? People.
  • B2BBLOGGERS  |  MONDAY, APRIL 16, 2012
    [Blogger, Writing] B2B Social Media FAQ: How Much Should We Budget?
    Writing, publishing, and sometimes scheduling content with links to strategic blog posts and web pages. B2B Blogger B2B Marketing B2B Social MediaA question we get repeatedly from B2Bs that are new to social media marketing is, how much should we budget? Minimum Budgeting Requirements. This is a daily activity. Brand monitoring.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, SEPTEMBER 9, 2013
    [Blogger, Writing] 8 Practical motivations to blog when no one is reading it
    He wrote me a note and told me that he was disheartened because he was putting a lot of effort into his writing but nobody was reading his blog. You are improving through every blog post you write. Do you have to be a great writer to be a great blogger? You are improving through every blog post you write. readers a day.
  • BIZNOLOGY  |  TUESDAY, JANUARY 29, 2013
    [Blogger, Writing] If you perform only to an empty house your show will close
    This can include a long-tail blogger outreach campaign, it should include an A-list influencer outreach, be they on blogs, Twitter, Facebook, or wherever. And how dare you! I was an English Major in college with a minor in creative writing. I was always participating in poetry readings and submitting to poetry journals.
  • WRITING ON THE WEB  |  WEDNESDAY, MAY 22, 2013
    [Blogger, Writing] Guest Blogging: Just How Important Is It?
    Having guest bloggers post content for your blog can be a great tool to get more readers to visit your site. Guest blogging has recently become much more common, likely because bloggers are seeing the good things that can come to their blog when they invite others to share. So how do you find guest bloggers? Photo Source).
  • WRITING ON THE WEB  |  MONDAY, DECEMBER 12, 2011
    [Blogger, Writing] Business Blog: 4 Reasons to NOT Write Your Own
    Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat,  not  – waste their precious productive hours  writing their own blog posts  and  website content. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing. How to Write Like You Talk.
  • HUBSPOT  |  TUESDAY, MARCH 4, 2014
    [Blogger, Writing] Confessions of a Full-Time Blogger
    A recent conversation a few of us full-time bloggers had via our corporate chat platform: "Before I check the style guide , does anyone remember if we capitalize the word my in headlines?". 10) "Some of my most creative writing comes after I''ve had a drink. 21) "I secretly still like Google''s Blogger platform. It''s a pronoun.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Blogger, Writing] The blogger’s electronic arsenal
    All of my writing is done on this computer. D – Kodak Zi8 HD video camera. And when you’re in the airport, those crying babies, annoying beep-beep-beep golf carts, and ridiculously loud gate announcements all fade away so you can concentrate on writing. Please … no lectures about Macs!  This is my rock.
  • WRITTENT  |  THURSDAY, JANUARY 29, 2015
    [Blogger, Writing] 17 Battle-Tested and Data-Backed Writing Tips
    However, we can offer you a list of 17 fascinating  writing tips that are backed by data: 1. If you don’t have any tricks up your sleeve, formulate new data or concepts like a “surprise” in your writing. 6. Tailoring your messages significantly is a  powerful writing tip for email marketing. Image source.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 29, 2015
    [Blogger, Writing] 3 Lessons Spammers Taught Me About Marketing to Strangers
    Lesson: Whenever I write to someone I don’t know, I want to make sure I know how to address that person. Hey Mars, I’ve written a round-up post with the 30 best bloggers. I’ve included you of course and posted the link below. Politely reply even if the person you write to has denied your request. Address like an ace. Hey You!
  • WEBBIQUITY  |  MONDAY, AUGUST 30, 2010
    [Blogger, Writing] Should a Blog be Part of Your Corporate Website or Stand on Its Own?
    Your internal (or agency) staff, who may at different times write content for both the company blog and corporate website, have only one content creation tool to learn. • The blog has the same “look and feel&# as the rest of the site, supporting corporate branding. The next question is: where should I put the blog? Location? Location?
  • VIRALLY BLOG  |  MONDAY, NOVEMBER 12, 2012
    [Blogger, Writing] How Content Planning Makes Writing Easier
    You will fail to write with enthusiasm and your audience will sniff that out like a lingering expulsion on an airplane. Sticking to these 8 categories will also help you from writing content that’s irrelevant to your readers. Write. If you think of additional blog topics, write them down as you think of them.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MAY 26, 2013
    [Blogger, Writing] 10 Maxims of Successful Blogging
    Write a blog post that only you could write. 2. Find a few other like-minded bloggers who are just starting out and support each other through sharing and comments. Comments Awesome post for the inspiring blogger. I see too many people. We live in an increasingly information-dense world. You have no competitors.
  • WRITTENT  |  WEDNESDAY, JANUARY 28, 2015
    [Blogger, Writing] 7 Writing Strategies to Boost Traffic on Your Blog
    Every blogger wants to boost traffic on their blog, but not everyone has the right online writing strategies. Writing Strategies: 7 Ways to Boost Blog Traffic. 1. Following  on-page best practices is among the best online writing strategies. Write response posts. Get renowned bloggers to guest post on your blog.
  • WRITTENT  |  WEDNESDAY, AUGUST 27, 2014
    [Blogger, Writing] 5 Writing Tips to Drive Your Readers to Action
    To help you learn how, though, here are 5 time-tested writing tips that help you convert your blog post traffic. 1. Write for Your Niche. One of the most important writing tips to drive your readers to action is writing for your niche. Sometimes, From all the writing tips, this might be the most important.
  • WEBBIQUITY  |  TUESDAY, JULY 22, 2014
    [Blogger, Writing] 23 Outstanding Social PR Guides
    Is blogger outreach still an effective PR strategy? Guides to Influencer and Blogger Outreach. GroupHigh.com – The “Blogger Outreach” Multi-Tool by Justice Mitchell. The 10 best ways to pitch a blogger by ragan.com. ” Streamlining Blogger Outreach With Inkybee by Soulati-’TUDE!
  • SOCIAL MEDIA B2B  |  THURSDAY, JULY 19, 2012
    [Blogger, Writing] 10 Steps to Creating a Network of Guest Bloggers
    Anyone running a B2B blog is always on the lookout for guest bloggers from outside their own organization. But how do you get those quality guest bloggers to contribute to your blog? Here are the ten steps to building a network of guest bloggers that I have followed for the B2B PR Blog and the B2B Social Media Guide. 1.
  • SAVVY B2B MARKETING  |  MONDAY, AUGUST 3, 2009
    [Blogger, Writing] 5 Things You Should Know BEFORE You Write an eBook
    eBooks are all the rage in B2B marketing, which is why we are thriled to feature this guest post from our friend and fellow blogger, Jonathan Kranz, who just published an eBook on eBooks. On the marketer's content menu, eBooks are the main dishes - the entrées that can give your company entrée onto the prospect's short list of worthy vendors.
  • SAVVY B2B MARKETING  |  MONDAY, AUGUST 3, 2009
    [Blogger, Writing] 5 Things You Should Know BEFORE You Write an eBook
    eBooks are all the rage in B2B marketing, which is why we are thriled to feature this guest post from our friend and fellow blogger, Jonathan Kranz, who just published an eBook on eBooks. On the marketer's content menu, eBooks are the main dishes - the entrées that can give your company entrée onto the prospect's short list of worthy vendors.
  • WRITING ON THE WEB  |  WEDNESDAY, FEBRUARY 1, 2012
    [Blogger, Writing] 5 Ways to Get Readers to Respond
    You spend a lot of time writing content on your blog but if the only comments you get are from people looking for free marketing, maybe it’s time to revise your content strategies. About Blogs Content Marketing Online Marketing blog content blog writing content marketing with blogs Writing for the WebPolls. External Links.
  • WINDMILL NETWORKING  |  THURSDAY, MAY 10, 2012
    [Blogger, Writing] Time to Write Off Your Company Blog?
    The usual complaints prevailed: it takes too long to compose posts and reader apathy is discouraging.  In other words, writing without reader comments or feedback is a non-starter.  It’s much easier to post text and videos to Facebook, teens argued , and besides, that’s where their audience hangs.  So is blogging headed for intensive care? 
  • HUBSPOT  |  MONDAY, JULY 7, 2014
    [Blogger, Writing] 8 Mistakes Most Beginner Bloggers Make (And How to Avoid Them)
    You get a paycheck for sitting on the internet all day and writing. but when they actually sit down to write their first couple of posts, it hits them: This is way harder than I thought. It''s okay -- it happens to pretty much every new blogger. Mistake 2: Your writing is too stiff. Solution: Write like you talk.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JULY 11, 2011
    [Blogger, Writing] Turn the beat around. Let’s blog upside down
    If you’re Malcolm Gladwell, you can write 10,000 words without a care. Here’s something I think about.  If headlines are so important … maybe we should write the headlines first? Blogging best practices beginning a blog blogging best practices blogging tips new bloggersI’m asked to review a ton of blogs. 
  • WRITTENT  |  MONDAY, OCTOBER 6, 2014
    [Blogger, Writing] 4 Must-Know Writing Tips You Aren’t Using
    The simple truth is that each and every piece of writing – no matter the quality, length, or current success – can be made better. To help you maximize that potential for growth, here are 4 must-know writing tips you should definitely add to your arsenal. 1. Don’t Be Afraid to Break “Conventional” Writing Rules. I get it.
  • INBLURBS  |  SATURDAY, SEPTEMBER 17, 2011
    [Blogger, Writing] Bloggers, Stop Thinking… “Just Do It”
    Chances are you are clicking on “ 6 Things Bloggers Can Learn From Dr. Seuss ” over an article called “6 Tips for New Bloggers.”. Don’t Plan…Write. Doers write about content that is exciting to them. Keep a consistent tone and write consistent blog posts you take pride in, the readers will follow!
  • WRITING ON THE WEB  |  THURSDAY, MARCH 31, 2011
    [Blogger, Writing] Content Curation: How to Become a Thought Leader
    share these key points with anyone who struggles with writing online for their business and needs ideas for what to write. Blog this on Blogger. Business Blog Writing and Content Marketing: Come on, light my fire! first heard the term content curation is this post by Rohit Bhargava back in 2009. Share this on del.icio.us.
  • WRITING ON THE WEB  |  SATURDAY, JANUARY 25, 2014
    [Blogger, Writing] 6 Easy Tips to Be a Better Blog Writer
    Did the job of blogging or writing fall into your lap? Bloggers come from all walks of life, that’s one thing that I know for sure. Whether you’re a professional writer or not, here are some tips on how to be more productive and efficient when it comes to writing. All I need to write is my PC, a notebook, and a pen.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, DECEMBER 18, 2011
    [Blogger, Writing] Three steps to add bling to your blog
    Go non-linear.  In school and in business, we’re conditioned to write in a linear way. And I don’t mean abandoning your best friend Ruth.  I mean cut extraneous writing. There is no good writing, only good re-writing. The heart of originality is bringing YOUR experience and personality to your writing.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 19, 2012
    [Blogger, Writing] The Paradox of Social Media Popularity
    The fear of how people will respond to you can start to creep into your work until it becomes so watered down that you become part of the echo chamber.  In some ways, isn’t it liberating to be an early stage blogger with few readers? B y  Srinivas  Rao, Contributing {grow} Columnist. But you’re free to say anything.
  • CONTENT MARKETING TODAY  |  FRIDAY, APRIL 9, 2010
    [Blogger, Writing] Content Marketing Today Hits #15 on the Junta42 Top Blogger List
    Writing on the Web. Share and Enjoy: Tags: Blogging Content Marketing Knowledge Center News Online Social Media junta42 top bloggers Joe Pulizzi’s 8th Installment Reviews Record 353 Blogs to Select Content Marketing Thought Leaders. We are especially pleased because this is one tough crew of content marketing thought leaders. PR 2.0.
  • HUBSPOT  |  FRIDAY, FEBRUARY 20, 2015
    [Blogger, Writing] How to Easily Write Better Emails [Infographic]
    For example, as a blogger who manages contributors, sets up interviews, and coordinates across teams, I send a lot of emails to people who''ve never met me. So, given the chance to learn how to write better emails, wouldn''t you take it? Just think about how many people you''ve emailed, but never actually met. Email Marketing Daily
  • WRITING ON THE WEB  |  THURSDAY, APRIL 7, 2011
    [Blogger, Writing] Content Checklist: Don’t Publish Without It
    The checklist is designed for digital content creators and marketing teams, but it can and should be used by anyone writing a business blog or other content for the Web. This is similar to what I write about in my ebook, Content Marketing with Blogs. Blog this on Blogger. Anatomy of a Blog Post: A Writing Checklist.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MAY 22, 2013
    [Blogger, Writing] How I discovered my blogging voice by becoming somebody else
    found my voice as a blogger by borrowing someone else’s. found, as I began to post one blog entry after another, that a new, distinct writing voice was emerging. For the first time in 35 years of writing stories, poems, essays, academic papers, and articles; I felt free to write whatever I most needed to say. turned a.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 19, 2015
    [Blogger, Writing] 12 Ideas to Ignite Your Content NOW
    The focus needs to  shift from writing to igniting –  content ignition ! You might have read statistics on how more people are increasingly consuming content through their mobile devices, implying that we need to write short, bite-sized content to satisfy their short attention spans, right? Here we go. Push the right buttons.
  • B2B MARKETING INSIDER  |  WEDNESDAY, SEPTEMBER 17, 2014
    [Blogger, Writing] 65 Experts Chime In On How To Stay Motivated To Write
    One of the biggest questions I get is how do you find the time  to write? This is a huge topic, but it is especially important this week as my good friend and content marketing mentor, Ann Handley finally released her book Everybody Writes. Because in today’s content-driven world, writing matters more, not less.”
  • BIZNOLOGY  |  THURSDAY, SEPTEMBER 25, 2014
    [Blogger, Writing] Are your SEO writers lost in Google-land?
    Are they trying to write SEO copy but it’s just not clicking – and your site is suffering as a result?  Discover how you can give your writers a road map for online writing success. This is similar to how some in-house writers are trained in SEO writing. Their writing will quickly improve. Easy, right?
  • WRITING ON THE WEB  |  THURSDAY, SEPTEMBER 23, 2010
    [Blogger, Writing] The B2B Manifesto: Trust Building Comes First
    As you create content for the Web, as you write your blog posts, do you embed trust factors? Blog this on Blogger. Writing Better Content: An Emotional Pathway. How good is your “trust-building?&# I just read this term in a new digital release: The B2B Manifesto , just published by Velocity Partners in the UK. awards.
  • WRITTENT  |  FRIDAY, OCTOBER 24, 2014
    [Blogger, Writing] 3 Writing Techniques to Double Your Productivity
    Productivity is huge in freelance writing and blogging. First and foremost, there’s the actual work: the article writing/blogging/copywriting. In short, to succeed in your choice of career, your writing productivity needs to skyrocket – otherwise, you’ll have little/no time to manage all the other aspects of your business.
  • WRITTENT  |  MONDAY, FEBRUARY 11, 2013
    [Blogger, Writing] 13 Business Blog Writing Tips
    If writing isn’t your strong suit, then creating blog posts and other content marketing initiatives can be a huge hassle. The good news is, almost every business blogger feels this way at one point or [.]. You know how powerful great content can be — you just don’t feel up to the task of creating it. Blogging
  • HUBSPOT  |  FRIDAY, OCTOBER 11, 2013
    [Blogger, Writing] A Simple Formula for Writing Kick-Ass Titles
    hence me writing this here post. Here''s a simple formula to follow to write kick-ass titles. Foolproof Formula for Writing Wonderful Titles. 1) Start with a working title. Or even that they''re all companies -- instead of, say, individual bloggers that target B2B audiences. Look, I said ass. It''s expectation setting.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 21, 2014
    [Blogger, Writing] Courage and blogging
    ” I also think this has made me a better blogger. Last week, Lori Ruff asked me why I seem to be able to think differently on my blog, why I write about things that other people don’t write about. The difference is, I’m putting it in writing. also think this has made me a better blogger.
  • SAZBEAN  |  WEDNESDAY, MARCH 21, 2012
    [Blogger, Writing] Get More Comments: Write Unfinished Blog Posts
    Most bloggers want to know their words are leaving an impact. Comments are a blogger’s best friend. But the biggest struggle, especially for bloggers just starting out, is getting the first few comments. The best way to get readers to comment on your post is to write a half-finished article. people have asked me. They do.
  • B2B MEMES  |  TUESDAY, AUGUST 31, 2010
    [Blogger, Writing] Do Personal Passions Make You a Better B2B Blogger?
    It’s a popular tactic among B2B bloggers to look at dry B2B topics through the prism of seemingly unrelated personal enthusiasms. But for lots of B2B bloggers, the logical connection is less important than the personal one. It can be an effective approach, but it’s not without landmines. But Little Bunny Foo-Foo? Tell us more!
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 6, 2010
    [Blogger, Writing] 10 Ways to Make Content More Engaging
    The Content Marketing Institute has hit another home-run with their question to content experts, “ How do you make content more engaging? &# Ten experts responded, including moi , and their answers are illuminating, especially for anyone charged with creating quality content for blogs, social media, and writing for the Web. Digg this!
  • WRITING ON THE WEB  |  THURSDAY, DECEMBER 9, 2010
    [Blogger, Writing] Content Marketing Tips to Get More “Juice”
    began these writing tips when I wrote about taking one nugget of information, and instead of posting it as one blog post, you make a list of 3-5 sub-topics or issues. The point is that as long as you are writing quality posts for your readers, use that content in multiple ways, at multiple points in time, and deliver it multiple ways.
  • BIZNOLOGY  |  THURSDAY, NOVEMBER 8, 2012
    [Blogger, Writing] Why you should consider centralizing your search keyword lists
    Brand marketers need the right keywords to do a better job naming products and writing messaging guides. And bloggers , of course, need to know what words their audiences use to describe their pain points. Photo credit: Wikipedia. Last month, I wrote about 2 challenges to keyword collaboration. But that’s extremely unlikely.
  • WRITING ON THE WEB  |  WEDNESDAY, MARCH 6, 2013
    [Blogger, Writing] Content Marketing Writers: How’s Your Cognitive Fitness?
    What’s the most important thing you can do to improve your skills as a writer, blogger, or content marketer? I’m not sure there’s any one right answer, but my vote goes to working on your cognitive fitness. learned about writing fiction, plays, dialogue, memoirs and characterization. Apply rules of logic. Why not?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, FEBRUARY 27, 2014
    [Blogger, Writing] The secret ingredient for successful small business blogging
    Small business bloggers have an opportunity to specialize and to develop their own small fan club. Blogging doesn’t mean you’re just writing, pressing that publish button, and promoting your posts. Do you write with passion? They can gain readers because they love hearing the blogger’s voice. Do you write with passion?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, FEBRUARY 18, 2014
    [Blogger, Writing] To be a great blogger, put on your b h mittens
    The unrelenting cold and snow this winter have worn me down. I am writing this in a crowded, noisy airport sitting through my seventh flight cancellation in two weeks. The post To be a great blogger, put on your b h mittens appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. You want authenticity? have issues.
  • WRITING ON THE WEB  |  FRIDAY, JANUARY 14, 2011
    [Blogger, Writing] Content Marketing with Stories: Why We Tell Lies…
    Why doesn’t every piece of online content we write use narrative to give a specific example of real people using our products and services or whatever it is we want to influence? believed that my writing products would sell themselves. Blog this on Blogger. Writing Web Content: 5 Simple Steps for Results. Digg this!
  • B2BBLOGGERS  |  WEDNESDAY, APRIL 11, 2012
    [Blogger, Writing] 10 Ways To Put Old Blog Posts To Good Use
    For those truly timeless posts, or ones that have become topical again, you can alert bloggers in the appropriate niche to their existence and politely ask for a mention and backlink. Bloggers are always looking for great content to share with readers. Write best-of posts. Publish an e-book. Create downloadable PDFs. Let’s Talk!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 14, 2012
    [Blogger, Writing] What Proctology Exams Teach Us About Social Media
    As Hurricane Sandy swept across the Eastern seaboard, killing hundreds of Americans, racking up billions of dollars in damage, and wreaking havoc on millions of lives, certain intrepid bloggers thought it a wise idea to write about “What Hurricane Sandy can Teach us About Social Media.” Do we really need that? Here it is.
  • B2BBLOGGERS  |  WEDNESDAY, MAY 2, 2012
    [Blogger, Writing] 25 Awesome B2B Blogging Tips
    Then, write your content to reach those individuals. Always be on the lookout for topics : For a lot of bloggers, there’s nothing harder than coming up with topics. Stay away for highly industry-specific terms and write in a way that can connect with customers. What’s more, writing list-style posts (like this one!)
  • WRITING ON THE WEB  |  MONDAY, AUGUST 30, 2010
    [Blogger, Writing] Brain-Based Blogging: The 4 F’s of Action
    One of the things I like about blog writing and publishing content on the Web is the connection to people. The only thing that makes your readers similar may be their interest in the niche you are writing about, because you solve problems they have, because you share interests and passions with them. Blog this on Blogger.
  • WRITING ON THE WEB  |  THURSDAY, OCTOBER 28, 2010
    [Blogger, Writing] Basic Human Motivation: 4 Ways to Engage Readers
    As content marketers, if you are writing content designed to persuade and influence, you need to know what makes people tick. Blog this on Blogger. There are universal drives that are common in all human beings, across cultures, across the globe. We can learn a lot from evolutionary studies. We are still driven by four key motivators.
  • B2B MEMES  |  MONDAY, APRIL 9, 2012
    [Blogger, Writing] The Tyranny of Images: Why Instagram and Pinterest Worry Me
    Knowing this, any blogger that wants to be read will find an image to go with the words. As a result, bloggers frequently face this choice: go without an image, or settle for one that looks good but has little to do with your topic. Writing, Photography, and the Art of Thinking Visually. But all too often it doesn’t.
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