Remove work

Paul Gillin

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Got a Cause? Pen a Poem. Win 10 Grand.

Paul Gillin

Here’s how it works: Submit an original poem that reflects the work and/or mission of your nonprofit organization. There’s also a Blogger’s Choice Award, whereby a randomly selected blogger who helps promote the program (like me) gets to choose an applicant to receive a $1,000 cash grant. They’re Googling to be sure.

Blogger 50
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This Brand Ambassador Program Goes Against the Grain

Paul Gillin

The PR agency for a startup called Social Rebate has been asking bloggers to comment on the company’s somewhat novel approach to brand ambassadorship. Founder Dave Balter (right) has worked on hundreds of brand ambassador program since 2001. Human beings just don’t work that way. Related articles. and a BzzAgent).

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My New Book, ‘Attack of the Customers,’ is now available

Paul Gillin

Several of the case studies in New Influencers involved customer attacks in the days when blogs were about all people had to work with. We used Amazon CreateSpace and hired professional design and copy editing resources, but much of the work between the covers was done with Microsoft Word. I certainly could use your help.

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Oracle’s Updated Social Media Policy

Paul Gillin

Social media activities must not interfere with your workor productivity at Oracle, and your personal activities should take place outside of work. com ) of Oracle‘s Corporate Communications team to discuss work related blogs. Your current management must approve your activities related to Oracle’s business. sato @ oracle.

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Microsoft Down, But Hardly Out

Paul Gillin

Bloggers have been kicking the crap out of stack ranking since the VF article appeared, but it’s really not as bad an idea as it sounds. I worked at a company that used a similar system, and in the right scenario it’s actually pretty effective. The person at the bottom isn’t likely to be around very long.

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Oracle’s Social Media Policy

Paul Gillin

Social media activities must not interfere with your work or productivity at Oracle, and your personal activities should take place outside of work. In addition, if you are VP-level or above, make sure to contact <name withheld> of Oracle‘s Corporate Communications team to discuss work related blogs.

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Social Marketing Hangover

Paul Gillin

There’s a period of exuberance, followed by the cold reality that the new tool won’t shorten the work week or lead to permanent weight loss. The time when a clever blogger could amass an audience of 30,000 loyalists in a year has passed. Blaming the Tools. So Now What? Social marketing is hard.