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The Trade Show Countdown: How to Prepare Your Business for a Trade Show

Webbiquity

If you are like most business owners or managers, trade shows are part of your marketing plan for the coming year. So, you need to get the most out of your participation in every trade show. A key element in optimizing trade show participation is proper advance planning. In 2017, 79% of U.S. Six to 12 Months Out.

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Beyond Events & Trade Shows: Affiliate & Referral Marketing Strategies for SaaS [PART 2]

SmartBug Media

If you’ve read part one of this two-part blog series, you’ve learned that the ability to connect with leads, acquire customers, and build your brand does not go away when trade shows and events go virtual—or are canceled altogether. Bloggers/influencers. Some examples include: Search affiliates. Review sites. Coupon sites.

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The Importance of an Email Marketing Database for a Business

SendX

It’s why you hear so many professional bloggers throw around the phrase, “the money is in the list!” One blogger, Bryan Harris, did just that to build his email list from scratch. In our example, notice that the blogger started his email by emphasizing that he planned to find and share “cool” places to “hang outdoors.”

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What 4 of HubSpot’s Recruiters, Hiring Managers, & Executives Say About Being a “Jack of All Trades”

Hubspot

In other words, she was what most corporate folks would call, a “jack of all trades”. Most of the bloggers didn’t begin their careers in marketing either. With a team full of generalists who never studied or specialized in marketing, they still generated three times more organic traffic than Google’s own blog.

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Founders: Market Yourself, Not Just Your Business

Webbiquity

Carefully evaluate whether it’s worth gaining any qualifications beyond the minimum requirements of your trade. Though it requires a significant time commitment, writing a blog is a great opportunity to get your personal voice across, show off your expertise, and drive organic search traffic. Encourage others to quote you by name.

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Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. unknown sources), and concludes “We can draw a lot of assumptions but few conclusions from the drop in search traffic.”

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How to Use Niche Publishers to Drive Revenue

Convince & Convert

That high percentage of traffic is also a problem. Rather than focus on sites that provide general traffic, go after niche publishers and targeted verticals. When you sign content-focused publishers as affiliates, you automatically diversify your traffic. No more getting 90 percent of traffic from one site.

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