MarketingSherpa Marketing Summit, Richard Fouts of Gartner talks Social Media and Communications
Smashmouth Marketing
OCTOBER 8, 2009
Every television commercial for IBM tells you to go to their web site. or tells you to watch for their ad campaign on television, or to watch for them at an upcoming trade show. Dell for example, woke up one day to a crisis situation due to an angry blogger named Jeff Jarvis, who lambasted Dell for its lousy customer service.
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