Digital B2B Marketing

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Reducing Twitter Spam: Triberr’s Missed Marketing Opportunity

Digital B2B Marketing

Get the Story Out Triberr has a captive audience of bloggers, particularly bloggers that cover social media, and they potentially have a great story that addresses a key complaint about Triberr to date. Social Media Integration: Today, Triberr has built a social media island.

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12 B2B Marketing Predictions for 2012

Digital B2B Marketing

I was recently informed that every marketing blogger must publish their predictions for the year ahead. So to claim my status as a blogger and not put my right to use WordPress at risk, here are my 12 serious predictions for B2B marketing in 2012. Social Media 5. Social advertising. Media Buying 7.

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12 B2B Marketing Predictions for 2012

Digital B2B Marketing

I was recently informed that every marketing blogger must publish their predictions for the year ahead. So to claim my status as a blogger and not put my right to use WordPress at risk, here are my 12 serious predictions for B2B marketing in 2012. Social Media 5. Social advertising. Media Buying 7.

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5 Key Elements of Modern Inbound Marketing

Digital B2B Marketing

Personally, I am less likely to share an article through social media if it is on a site that is covered with garish ad units or is always popping up subscribe forms. Social Sharing of Your Content When other people share your content, and the experience surrounding it, they are recommending it.

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20 B2B Marketers Losing their Brand on Pinterest

Digital B2B Marketing

Constant Contact : Looking for marketing and social media tips? Given the focus on Pinterest from marketing bloggers and press, it isn’t surprising to see Hubspot and Constant Contact, both focused on marketers, active on Pinterest.

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Become An Inbound Marketer Without Creating Content

Digital B2B Marketing

Example 1: Buffer Leo Widrich does frequent guest posts about social media tools, social sharing, creating an audience and similar topics. I’m not in Pingdom’s target audience and have never seen content from them yet I have found their tools through search and through the recommendation of other bloggers.

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4 Problems Killing Thought Leadership Marketing

Digital B2B Marketing

I see logo-ed social media accounts that don’t indicate who is behind it, or blog posts on corporate blogs posted by “admin” or “blogger” Notably, in this discussion of thought leadership , all of the example given were individuals, not companies.