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NOVEMBER 28, 2011 Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1
Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Among the findings: “Three-quarters of all executives said they watched work-related videos on business websites at least once a week, and more than half did the same on YouTube.” SERPs: The Benefits of Being No.
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MAY 10, 2012 How B2B Marketers Can Succeed on the 6 Big Social Networks
So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest. Did you know that LinkedIn is 277% more effective for lead generation than Facebook and Twitter? Why not add a call-to-action in those slides, repurpose them as lead generation content, and share it on LinkedIn? At HubSpot, we update our LinkedIn company status 4 times a day, each time publishing either a new blog post, or a lead generation offer. 5) Generate leads on your products/services tab. Like this.
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MARCH 26, 2012 Best Web Presence Optimization Guides and Tips of 2011
One of the most interesting aspects of web presence optimization (WPO) is how frequently bloggers and journalists write about the concept without actually using the term. Krista LaRiviere (see below), a co-founder of gShift Labs , is one of the few bloggers who have embraced the term. Web Presence Optimization (WPO) Guides and Insights. The New Breed of B2B Buyer by Chaotic Flow.
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