Anything Goes Marketing

MARCH 8, 2009

For example, our sales team can see my travel plans and perhaps pull me into a prospect meeting if I'm in that area. Blogger: Blogging is the Differentiator Some people may have written off blogging and I admit that I have a love/hate relationship with it but in 2009 I’m definitely seeing it as even more important social media tool.

Social Media 100

Social Media Web 2.0 Media Blogger 100

Anything Goes Marketing

NOVEMBER 19, 2006

Your sales team should always thank prospect for their time in a follow up email to a prospect meeting. Some companies add their sales rep's pictures to their email, why not customer service? I regularly try and go out and seek those bloggers that have linked to my blog to see what they are writing about and leave a comment.

Blogger 100

Blogger Tagging Email Marketing Marketing Prospects 100

Anything Goes Marketing

JULY 15, 2006

Making this consistent (eg: first week of each month) works best as bloggers will know when your next post will come out. In addition, ensure that they don't use too much marketing and sales terminology. They've gone away from the idea of using blogs as a straight up sales tool. Bloggers are not those types of people.

Business Blogging 100

Business Blogging Emarketing Business Blogger 100

Anything Goes Marketing

AUGUST 26, 2006

He has a number of resources that you can have a look at as well.

Paper 100

Paper Lead Generation Generation Leads 100

Anything Goes Marketing

NOVEMBER 16, 2008

With an RSS feed, you can promote in your email footers and it can be re-used by other bloggers and companies. Why would I want to send less communications when I need to keep up the number of leads to my sales team?". Recycling doesn't just include those leads that are not "sales ready" or not yet ready to buy.

Lead Ranking 100

Lead Ranking Top of Funnel RSS Lead Nurturing 100

Anything Goes Marketing

MARCH 9, 2008

This approach works for the average blogger but companies need better tools. At the time I didn't have any answers except for Feedblitz 's tool which allows web visitors to get updated via email every time you submit a blog post (they have some new paid tools as well). In addition, this information (email clicks) can be tracked.

RSS 100

RSS Email Marketing Trends Planning 100

Anything Goes Marketing

JANUARY 16, 2007

When you first start out, you get readers that notice you when you are a young and naive blogger. Other companies (and bloggers) should learn from Mini and try and replicate this approach. Did you know that XYZ has increased sales 300% since using our product?". I digress. A blog is like a company in many ways.

Loyalty 100

Loyalty Traffic Web 2.0 Blogger 100