ViewPoint

DECEMBER 20, 2011

This year, we’re honored to have published posts from twenty-seven guest marketing and sales bloggers here on ViewPoint, and I wanted to say to all of you how much I appreciate your contributions. Ann Handley , Chief Content Officer, MarketingProfs, and the co-author of Content Rules 4 Trends Shaping B2B Marketing in 2011.

Blogger 120

Blogger B2B Thought Leadership Work Management Marketing Management 120

Writing on the Web

APRIL 13, 2011

Or as the authors of Content Rules say, “Produce great stuff, and your customers will come to you. Content rules!&# ~ Ann Handley and C.C. Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc. Tweet This!

Rules 100

Rules Content Digg Press 100

Writing on the Web

APRIL 11, 2011

Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc. Blog this on Blogger. How can you make your writing interesting, more like a good movie or book? I wish I knew, but like great art, it’s hard to define.

Rules 100

Rules Content Digg Custom Publishing 100

Optinmonster

FEBRUARY 11, 2024

Make sure to comply with Twitter’s contest rules. Again, pay strict attention to Facebook’s contest rules. Get Bloggers to Review Your Product As I mentioned earlier, offering free accounts in exchange for reviews from influential bloggers can be another way to get the word out about your product or service.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Content Standard

DECEMBER 17, 2015

If your brand publishes sponsored content from advertisers, pay close attention: The Federal Trade Commission (FTC) has regulations covering this content, and companies can pay dearly for failing to follow the rules—but the real-world penalties may not be what you would think. The Content Marketing Golden Rule: Disclose, Disclose, Disclose.

Rules 40

Rules Content Blogger Paid Search Agency 40

Convince & Convert

AUGUST 20, 2015

To expand on yesterday’s post on how brands are balancing good marketing with lawful compliance , I interviewed a brand who emphasizes ethical marketing and double checks that all of their blogger outreach complies with FTC Guidelines. The blogger program is a paid program in which we compensate bloggers monetarily for their posts.

Guidelines 153

Guidelines Blogger Merchandising Outreach 153

B2B Marketing Savvy

OCTOBER 6, 2009

Companies, bloggers and other “word-of-mouth” marketers are advised to disclose any “material connections” (payments or receipt of merchandise and/or service, in kind) that consumers would not expect. A blogger (or two) in the crowd reports on the event and reactions. What are the disclosure rules that apply? Where is the line?

Blogger 40

Blogger Rules Word of Mouth Advertising Agencies 40

Buzz Marketing for Technology

SEPTEMBER 25, 2007

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected?

Blogger 100

Blogger Copyright Buzz Privacy 100

Optinmonster

DECEMBER 19, 2022

Scott Wyden Imagery uses OptinMonster’s eCommerce display rules to target users with items in their cart. Blogger Adam Enfroy uses an exit popup to offer an irresistible lead magnet. Ryan Robinson’s exit popup optin features a clear photo of the blogger so that new subscribers can match a name with a face.

Intent 95

Intent Top of Funnel Examples Conversion 95

NuSpark Consulting

JANUARY 21, 2019

I’m generally a play-by-the-rules kinda gal. Breaking the Rules. The anecdotal evidence that breaking the rules sometimes pays off comes from the world of email marketing. Rule 1: Thou Shalt Not Sell. Rule 2: Thou Shalt Not Talk About Yourself. It just happens in an entrepreneurial environment.

Marketing AI 164

Marketing AI Practices Account Based Marketing Best Practices 164

Buzz Marketing for Technology

MAY 7, 2007

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected?

Blogger 100

Blogger Copyright Buzz Privacy 100

Anyword

SEPTEMBER 22, 2022

Many bloggers use affiliate links on their blog posts in order to earn some money from their audience. Because the blogger or writer receives commission when someone engages with their content, an affiliate link may not be 100% unbiased. Why Do We Have to Disclose Affiliate Links? In a perfect world, this would be the case.

Blogger 98

Blogger Ad Frequency Content Transparency 98

SendX

MAY 31, 2021

For instance, you can set up automation rules which would be triggered by certain events and it will in turn lead to some other event. Simply put, Email Marketing Automation works on “If This, Then That” rules which are specified by you. Likewise, you can use dynamic email marketing to send personalised emails to your contacts.

Marketing Automation Services 195

Marketing Automation Services Marketing Automation Email Marketing Automation 195

ClearVoice

JUNE 7, 2021

Whether you’re writing for your first blog or are an experienced blogger, you also need to focus on the quality and style of your blog writing. Others, like failing to follow verb tense rules , can lead readers to conclude your blog isn’t authoritative or reliable. A great blog post is also compelling and highly engaging.

Tips 105

Tips Blogger Thought Leadership Guidelines 105

Webbiquity

AUGUST 17, 2021

I use Agora Pulse and am happy with it, but my blogger friend Nikola has been raving about Missinglettr for quite some time, so I’ll have to try that tool next. With every ad, you need to read up on the latest rules and guidelines now. Pro tip: use an automation tool to automate Pinterest as much as possible.

Social Media 359

Social Media Advertising Channels Media Business 359

NuSpark Consulting

JULY 13, 2014

It also helps you to build relationships with the influencers in your industry. • BlogDash – [link] - Blogdash helps you to organize and publish content then search and find specific bloggers using keyword search.

Outreach 100

Outreach Rules Tools Buzz 100

Biznology

FEBRUARY 13, 2018

Rule #1 of Influencer Marketing: Influencer Marketing is a lot like traditional publishing: you can be bankrupt with success. AH sold influencer marketing ( née blogger outreach) since Autumn 2006— twelve-years ago now—and Gerris Corp continues in this tradition. Influencer marketing is almost aways all-or-nothing. 50’s a fail.

Social Media 216

Social Media Social Marketing Marketing Strategy Marketing & Strategy 216

Optinmonster

JULY 12, 2021

Before we get started, let’s get clear on how bloggers actually make money. For that, you’ll want to use OptinMonster’s targeting rules. Some of these rules include: Exit-Intent® Technology : Recover abandoning users as they’re actively leaving your website. Not sure if OptinMonster is right for bloggers?

Tools 69

Tools Lead Scoring Lead Ranking Blogger 69

Writing on the Web

JULY 12, 2010

Blog this on Blogger. If you agree with what I’m saying, have found landing pages to be a problem, and want a solution, read more about the WP Sales Page template developed by Suzanne Bird-Harris, here: PatsiPicksWPSalesPage. Share this on Bebo. Add this link to Box.net. Subscribe to the comments for this post? Share this on Facebook.

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

Onalytica B2B

MARCH 23, 2017

Let us consider the following scenario: The PR team are best at controlling the message but only have time to manage 30 key journalists + a handful of high profile bloggers. There is no hard and fast rule as to who should take the lead in influencer marketing though.

PR 244

PR Marketing Management Outreach Lead Ranking 244

Marketing Insider Group

MAY 12, 2020

The Reason Behind the 1,000-Plus Words Blog Post Rule of Thumb. Many bloggers make that mistake, concentrating on the keywords more than on making their 1,000-plus-word posts easy for human readers to finish. Blog post length, however, isn’t the only factor that helps your blog move up in the search engine ranks.

Lead Scoring 288

Lead Scoring Lead Ranking Paid Search Agency Keywords 288

Contently

FEBRUARY 2, 2021

We had just presented a list of different types of writers the company needed to hire, including copywriters, bloggers, editors, and social media creators. A connection is the metric of success that tends to break the rules a lot with copywriting,” There are, however, a few ways to differentiate that connection.

Copywriting 214

Copywriting Paid Search Agency Advertising Agencies Content Marketing 214

Optinmonster

JUNE 3, 2021

It’s the perfect tool for bloggers, solopreneurs, small businesses, and larger organizations. For that, you can use OptinMonster’s powerful targeting rules. Some of the most popular rules include: Exit-Intent® Technology : Recover abandoning users by showing campaigns as they’re actively leaving your site.

Top of Funnel 74

Top of Funnel Business Cross-Selling eCommerce 74

Trade Press Services

FEBRUARY 19, 2024

Well-written press releases encourage journalists, bloggers, and influencers to write a story about you, your topic, or your company. Don’t rule out industry awards. Press releases are a valuable medium for sharing news related to research or scholarly contributions. Do attend industry conferences and conventions.

Marketing AI 99

Marketing AI Press Peer-to-peer Paid Search Agency 99

Sharpspring

JANUARY 19, 2022

There followed a series of updates, manual penalties and ever-changing rules in Google’s efforts to regulate the link building market. Creating high-quality content that attracts links as well as reaching out to bloggers or journalists is the most powerful and perfectly legit link building method. Content development + outreach.

Ad Building 109

Ad Building Link Building Guidelines Blogger 109

Convince & Convert

JUNE 11, 2014

If you have been looking for answers in how to get around this and you’re wanting to see your open rates increase, take a look at some of these tricks from fellow bloggers and marketers. Lose the Images Contrary to social media best practices , Gmail has its own rules. You will increase your readership by not having pictures.

RSS 167

RSS Blogger Open Rate Promotion 167

ClearVoice

APRIL 25, 2022

You can also take your knowledge and expertise and share it with others as a guest blogger, especially as a guest blogger on a high DA-ranked website. As a guest blogger on someone else’s website, your content’s backlinks can drive traffic back to your site. Don’t assume that the rules apply to everyone else except you.

Link Building 98

Link Building Ad Building Lead Scoring Lead Ranking 98

Heinz Marketing

NOVEMBER 18, 2021

Build relationships with content creators like bloggers, journalists, podcasters, event producers, or researchers to create links and therefore drive SEO benefits for your pages. . Type in your topic + “blogger” or “writer” or “author” to find people who specialize in your particular topic area. Have you heard of the 80/20 rule ?

Paid Content 130

Paid Content SEO Blogger Keywords 130

Writing on the Web

SEPTEMBER 17, 2014

All of us bloggers like to include informative bits of information in our blog posts. A lot of the time, bloggers are looking to reach as wide an audience as is possible. If you’re a blogger, you may welcome guest bloggers on your site. Back Up Your Facts with Links and/or Data. Target Readers with Your Posts.

Tips 100

Tips Blogger Small Business Marketing Rules 100

Hubspot

APRIL 13, 2021

Some of the top picks by bloggers include MemberPress , Restrict Content Pro , and Teachable. Set up payments, levels, and rules. From there, you can find payment, levels, and rules settings. Finally, it's time to set the rules. Go to the plugin in the WordPress menu, then select 'Rules' and 'Add New.'

Template 98

Template Rules User-Generated Content Communities 98

Webbiquity

MAY 6, 2020

And as Michael Brenner has reported , only 20% of bloggers publish at least two posts per week. The golden rule is consistency. While 93% of B2B marketers use email as a marketing channel and 92% use social media, just 75% of B2B enterprises have blogs. 36% publish one post per month or less. Leverage the Power of Technology.

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

Convince & Convert

DECEMBER 18, 2015

My favorite marketing example of theirs is the #7daystretch campaign, where they challenged a handful of bloggers to wear the same pants for seven days and share a picture from each day—pants provided for free, of course! Make Rules for Your Social Media Sharing. ModCloth does a great job of this. Nobody likes it!

Brand Identity 100

Brand Identity Branding Advertising Agencies Content 100

RebelMouse

AUGUST 3, 2022

Inside the Most Secure CMS of 2022 Why RebelMouse Is More Secure Than WordPress WordPress Was Built for a Blogger in Their Pajamas. WordPress Was Built for a Blogger in Their Pajamas. These rules are regularly updated when new issues emerge as well. RebelMouse Is Built for High-Value Websites That Are Stable.

CMS Development 52

CMS Development Industry CMS Elasticity Work Management 52

Optinmonster

MARCH 2, 2023

Target Your Form Now we’re going to set the display rules for your lead generation campaign. Click the Display Rules tab in the header. There are a wide variety of display rules to choose from. For example, you can mention a podcast host or blogger that you collaborated with when they send you traffic from their site.

Sales Qualified Leads 69

Sales Qualified Leads High Quality Lead Lead Ranking Lead Scoring 69

readwrite

AUGUST 22, 2010

The city of Philadelphia is demanding money from bloggers who were honest enough to report the meagerest – $11, $50 – of revenue from ads or donations. At least two small-time bloggers are being asked to pay the price for their honesty. What are the rules for microbusinesses in your city? But blogging?

Blogger 40

Blogger Blogspot Business Paper 40

Optinmonster

FEBRUARY 21, 2020

He wants to teach new bloggers how to start a blog and do the same. What it found was powerful features and targeting rules that helped it maximize its results. I also like working with campaign design and display rules. And I like how easy it is to optimize your display rules. You can do the same!

Case Study 84

Case Study Case Studies Studies Opt-out 84

Webbiquity

SEPTEMBER 26, 2017

LinkedIn rules in lead generation. Lexie Lu is a freelance designer and blogger from Williamsport, PA. They used a variety of mail and dynamic ads to read potential clients. As a result, this LinkedIn marketing strategy converted 22 percent of the leads generated into customers. Make a List.

Lead Generation 241

Lead Generation Linkedin Generation Leads 241