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The Effective Marketer

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The Science of Email Marketing « The Effective Marketer

The Effective Marketer

Test them, see if they work, then be the judge. You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! No one knows your industry and customers better than you.

Planning 100
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What My Paper Route Taught Me about Content Marketing

The Effective Marketer

Today, content marketers must support readers who find content via RSS, email subscriptions, bookmarking sites, social media, and organic search. By testing and analyzing re-shares and mentions, content marketers can develop intelligent timetables for both scheduled posting and active engagement. Meaningful blog categories.

Paper 100
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because you can't beat free marketing training

The Effective Marketer

They always have great content based on lots of testing they’ve done and publish their results frequently. You can follow any responses to this entry through the RSS 2.0 Since I’ve seen their reports and webinars in the past, the presentation about calls to action and landing pages was more of a refresher.

Training 100
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copywriting that sells: powerful copy is easier than you think

The Effective Marketer

Far from exceptional (I am a very harsh critic) and very focused on basics, I nonetheless had some great insights and came out with great action-ready items I am putting to the test at work. The ultimate test is whether the reader acted on your call to action. You can follow any responses to this entry through the RSS 2.0