Marketing Insider Group

MAY 12, 2020

This is how we research and write for our blog and our clients as well btw). You’re not only writing for search engines. Many bloggers make that mistake, concentrating on the keywords more than on making their 1,000-plus-word posts easy for human readers to finish. Caring for Yellow Cherry Varieties. Black Cherry Care Pointers.

Lead Scoring 282

Lead Scoring Lead Ranking Paid Search Agency Keywords 282

Biznology

OCTOBER 11, 2011

Last week, I talked about using the long tail of blogger outreach –the idea that you can’t pin your hopes for most public relations efforts on only the A-list bloggers. For blogger outreach to work, over and over, you need to be endlessly generous and endlessly appreciative.

Blogger 80

Blogger Long Tail Marketing Outreach PR 80

Webbiquity

JUNE 1, 2021

That’s a 44x ROI. Done wrong, you will end up spending significant dollars to generate little if any ROI. Hordes of bloggers may want to collaborate with you for the sales commission. What your buyers write about you and how they rate your offerings is going to shape your business’s future.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

ClearVoice

OCTOBER 14, 2022

44% of marketers are struggling to measure return on investment (ROI) ( Kentico ). Just 8% of marketers are able to attribute ROI to their content plan ( Kentico ). Measure the ROI of content marketing initiatives ( Digital Agency Network ). 80% of bloggers report that blogging delivers results ( Orbit Media Studios ).

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Influitive

MARCH 3, 2017

Sujan Patel, author, blogger, public speaker and co-founder of multiple startups including Mailshake and Narrow, has an answer. As a content marketer, everything you do revolves around producing the best content as quickly as possible.

Blogger 100

Blogger Startups Content Marketing Planning 100

Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. The way I write changes from time to time, but two things never change: who I'm writing for, and how to deliver the best experience. When you sit down to write, what are some of the questions you ask yourself? Determine your persona.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

LeadSquared

OCTOBER 26, 2017

You can consider a few things that the people interested in your products or services might want to learn and write relevant content. You will want to uncover popular bloggers and other influencers in your industry and to reach out to them. Using Social Media to Attract Attention and Drive Sales.

Inbound Marketing 52

Inbound Marketing Paid Content ROI Marketing & Strategy 52

Content Standard

MAY 8, 2018

But business rarely plays the long game; goals and KPIs are often short-term in a dash for content marketing ROI, and stretch goals don’t do much to encourage thinking about a five-year strategy. ” Does Chasing Content Marketing ROI Cause Long-Term Damage? What do you think it’s doing to your brand?

Top of Funnel 73

Top of Funnel ROI Planning Content Marketing 73

Online Marketing Institute

AUGUST 21, 2018

But as a blogger building your personal brand, guest posting may be the foremost strategy for ensuring your readership base increased over time, and that your name is established in the blogosphere. When you write informative articles on someone else’s blog or website, you increase their readership base. The result?

Webinar Metrics 52

Webinar Metrics Marketing & Strategy Marketing Strategy Blogger 52

Optinmonster

FEBRUARY 21, 2024

But while simple, most bloggers don’t think to grow their traffic this way. Write Pillar Articles In our writing, we focus on writing one pillar article that covers everything, rather than writing a bunch of different blog posts all related to the same topic. Ready to hear how we did it?

Paid Content 74

Paid Content Traffic Webinar Metrics Marketing & Strategy 74

Optinmonster

MAY 11, 2023

Start Your Own Blog Bloggers were some of the first online businesses and they knew how to promote themselves. All you need to do is write blog content that’s helpful to your audience. To get the best return on investment (ROI) from blogging, your blog posts should be written with conversion in mind.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Convince & Convert

JULY 17, 2015

You’ll also find that working within a targeted market will greatly increase your ROI. The ROI is more than worth it, but there are a few things to consider before jumping in. Rather, attend any conference where bloggers in your niche vertical will be. Use research tools to scout for vertical bloggers.

Verticals 155

Verticals Blogger Conference Custom Publishing 155

Zoominfo

APRIL 8, 2018

Once you write 52 or more blog posts, blog traffic generation increases by up to 77% ( source ). Marketers who prioritize blogging are 13x more likely to achieve a positive ROI on their efforts ( source ). Companies with blogs generate 55 percent more website visits than companies without blogs ( source ). Click-through rate has a.67

Business Blogging 201

Business Blogging Statistics Business Lead Scoring 201

Anyword

JULY 14, 2021

It has a lot of advantages, like the ability to make a passive (or semi-passive) income and the potential for a high ROI. AI also has great potential when it comes to writing outreach emails for purposes such as building links. It has tools for writing: Ads Landing/Product Pages Emails Blogs SMS (text messages) Editorial Promotions.

Marketing AI 111

Marketing AI Copywriting Planning SMS 111

Valasys

JANUARY 9, 2023

Increase ROI. Utilizing MarTech also allows you to track ROI from different channels to make more informed decisions about where to invest resources for maximum returns. The technology used to write and publish blogs is called MarTech. Build Connections With Other Bloggers/Experts. Choosing the Right Platform.

Marketing Automation Services 40

Marketing Automation Services Marketing Management Blogger Customer Satisfaction 40

seo.co

APRIL 26, 2023

For law firms and attorneys, strategizing with these trends in mind will only enhance online marketing ROI. You need the right relationships with other bloggers, website owners, journalists, and industry insiders to gain access to their publishing platforms. This is true for a number of reasons: Restrictions and regulations.

Trends 98

Trends Lead Scoring Lead Ranking Link Building 98

Convince & Convert

NOVEMBER 20, 2015

Legions of bloggers and website publishers will log on November 21 and discover that the familiar digits displaying the number of Twitter shares on their content have disappeared. I don’t think Twitter can convince bloggers to pay for sharing data directly. Image via BigStockPhoto.com. Where’d the numbers go?

Twitter 167

Twitter API Blogger Social Media 167

Directive Agency

SEPTEMBER 3, 2019

However, the competitive landscape of content marketing is flooded with thought leaders, “professional” bloggers, and people pretending to be one or the other. What we were able to do for our client in the construction project management software space was have them write a blog piece that piggybacked off a parallel industry.

Top of Funnel 40

Top of Funnel Traffic Work Management Marketing Management 40

SmartBug Media

APRIL 9, 2020

For me, writing concise, snappy web or print copy leaves me feeling like Don Draper (minus the bar cart and cocktails), while blogging (which I’ve been doing since before blogs were “blogs”) leaves me feeling like investigative journalist Bob Woodward. The Basics of Writing Website Copy. The Basics of Writing Blog Copy.

Marketing Websites 105

Marketing Websites Copywriting Urgency Marketing Buyer Personas 105

Adobe Experience Cloud Blog

DECEMBER 14, 2011

Similar to how a cover letter complements a resume, the purpose of a pitch letter is to attract a blogger or other publisher’s interest to your blog post. Pitch letters don’t need to be complex or verbose, but the most successful ones entice bloggers into wanting to learn more about what you have to say. Not all bloggers are the same.

Tips 48

Tips Blogger Lock-In CAN-SPAM 48

Martech

NOVEMBER 29, 2021

Link-building outreach platforms will help you to find relevant bloggers & websites that you can email and connect with to try and earn a backlink. Recommended Group: B2B Bloggers Boost Group. If you were looking to build links to your website about pets, you’d be better off finding a group that various pet bloggers reside in.

Link Building 100

Link Building Work Management Marketing Management Service 100

Convince & Convert

SEPTEMBER 21, 2015

Remember, if your goal is to achieve positive ROI in the long and short term, you must choose a revenue model that is based on your traffic, the type of content you publish, your ability to track and produce user insights, and your ability to attract a niche audience. One writing tactic I like to use is reverse engineering a blog post.

Tips 164

Tips Case Studies Eye-Tracking Blogger 164

Webbiquity

FEBRUARY 25, 2016

His ROI increased by 34%…. Think about it: if the above paragraph did not mention anything about Ned’s search engine ranking and ROI, would you still feel “compelled” to read it? Make sure to use first person format (I, me and myself) in writing a case studies. His blog’s search engine ranking improves by 15%. About the Author.

Case Studies 100

Case Studies Case Study Small Business Marketing Studies 100

Online Marketing Institute

AUGUST 17, 2018

The brand contacted bloggers who were drawing good traffic writing articles on home décor, interior design, DIY, and furnishing. Then, it simply asked them to write unbiased reviews of its products. Takeaway: Leesa owes its success to the trustworthy bloggers it associated with. Try our classes for free.

Case Study 52

Case Study Case Studies Studies Advertising Agencies 52

seo.co

MAY 2, 2021

This makes SEO an ongoing process that is well worth it sooner or later – as it provides lasting results and high ROIs. Without these tools, you might get stuck in an endless cycle of writing content , getting permission to post on other sites, and getting rejected hundreds of times over until something sticks. MOZ Link Explorer.

Budget Programs 98

Budget Programs Link Building Software Lead Ranking 98

ConvertKit

JUNE 4, 2021

An author platform (sometimes called a book platform or a writing platform) is the combined visibility you have from all different platforms containing your target audience. The more people you can reach with your writing, the stronger your author platform. Write a guest post for their blog. Let’s jump in. Offer payment.

Ad Building 88

Ad Building Webinar Metrics Marketing & Strategy Landing Pages 88

Convince & Convert

MAY 19, 2016

Every time you write a blog post, it counts as another indexed page on your website , which improves your rank with search engines. here is a blog post from the Roojoom team that attracted considerable attention: Managing the Content Pipeline with the Right Dose of Guest Bloggers. Feature Study. Whitepapers are not a drive-by read.

Top of Funnel 94

Top of Funnel Webinar Metrics Marketing Funnels Content 94

Biznology

JULY 17, 2018

That’s a pretty great ROI. And, I can’t say it enough: $250/post is just the starting fee for neophytes and beginners–baby bloggers. While she doesn’t like to brag about her success, for clients that work, they make $6 for every $1 they spend. Grease That Palm!

Budget Programs 135

Budget Programs First-Mover Advantage Ad brokers Long Tail Marketing 135

Valasys

JULY 20, 2020

The marketers figured that many B2B companies often fail to procure the conversions and Return on Investment (ROI) from social media platforms. Marketers must reassess the previous and trending strategy to profit expected ROI from campaigns. B2B falls flat on forming status among social platforms. Author Bio. Hi, I’m Sarah Smith.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

Hubspot

JUNE 6, 2017

Because these folks -- like bloggers and social media personalities -- build a following over a long period of time by producing interesting, quality content, people begin to trust them. For example, if you work for a company that manufactures auto parts, it might not make sense to partner with a fashion blogger. 2) Sponsored Posts.

Blogger 101

Blogger Skype Advertising Agencies Lead Ranking 101

KoMarketing Associates

DECEMBER 14, 2015

REDEFINING THE ROI OF PR. “We The result is that we can now tie PR to an ROI rather than be dependent only on nebulous findings like number of clips or impressions. Write and create relevant content for them. DATA-DRIVEN ROI. I built a content experience to focus on gaining subscribers.” WORD-OF-MOUTH MARKETING.

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

Webbiquity

JANUARY 12, 2016

By the end of this article you will be on the road to developing a deep clarity and focus in your content strategy that will eventually skyrocket your ROI. An aspiring bloggers end goal (I suspect), would be income and impact. Learning to write headlines. Understand Your Customer’s Desired Outcome. Buying a domain.

Content Marketing 100

Content Marketing Autoresponders Content Blogger 100

ClearVoice

JUNE 17, 2019

You’ve considered many variations of a creative career, from writing scripts to being a social media coordinator to being a professor. The ROI speaks for itself. The market for this type of writing is strong, and it crosses over from the writer/journalist side to the communications/PR side. Get to Work.

Paid Content 92

Paid Content CMS Development Paid Search Agency Advertising Agencies 92

Marketing Insider Group

SEPTEMBER 1, 2015

Small businesses feel at a disadvantage when it comes to creating an effortless social media and PR plan that engages with a target audience and has an actual ROI. If you have little money to do this, assign your employees posts with titles and outlines to do the writing. to write for you. Trust me, it ain’t pretty.

Small Business Marketing 100

Small Business Marketing Social Media PR Automation 100

Valasys

JULY 31, 2023

Affiliate Marketing: Imagine working with bloggers or reviewers who promote your software and earn a commission for every lead they refer to you. Analyzing data and refining your strategies based on insights will be crucial to maximizing your ROI.

Lead Generation 52

Lead Generation Advertising Channels Sales Qualified Leads Generation 52

Biznology

SEPTEMBER 25, 2014

Are they trying to write SEO copy but it’s just not clicking – and your site is suffering as a result? Discover how you can give your writers a road map for online writing success. This is similar to how some in-house writers are trained in SEO writing. Their writing will quickly improve. Easy, right?

SEO 80

SEO Google Training Webinar Metrics 80

Sage Marketing

MARCH 2, 2020

Start by mapping out potential influencers such as bloggers or analysts. ROI Analysis. In executing the marketing material, it’s generally preferable to have a professional marketing advisor, who can be entirely objective and who is not inside your company, to write about your business solution.

Lead Generation 83

Lead Generation Generation Lead Ranking Lead Scoring 83