KoMarketing Associates

JUNE 2, 2015

Make Yourself a Blogger. LinkedIn is allowing more and more individuals into its long-form content publishing platform on a rolling basis. To see remote candidates, include other similar commonly used keywords in the job text, such as telecommute and work from home. Interact to Build Community.

Linkedin 120

Linkedin B2B Marketing Features Industry CMS 120

KoMarketing Associates

JUNE 7, 2018

Bring in new writers, guest bloggers, freelancers, or people from other departments to write content that offers more varied perspectives and opinions. Because each person has their own unique writing style and process, it can be easy to get into a rut of doing the same types of content over and over. Look at Paid Search and Site Queries.

B2B Marketing 216

B2B Marketing Paid Search Agency Content Marketing Work Management 216

KoMarketing Associates

JULY 31, 2014

Network evaluation also helps identify potential publishers, vendors, and bloggers that might become ideal link building targets or social media marketing partners. This gives you a short list of potential audiences to win over through tactical review and communication, in which you can consider a variety of possible tactics.

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Twitter Lead Ranking 120

KoMarketing Associates

APRIL 30, 2012

Significance and reach of contributing writers, bloggers, and site network as possible to identify. Are we able to find and determine the following details about the site owner, publisher, blogger, editors, etc: Appropriate contact (name, title, etc). Site Owner-Specific Metrics. Email address, phone number perhaps.

Link Building 120

Link Building Lead Scoring Lead Ranking SEO 120

KoMarketing Associates

DECEMBER 14, 2015

” Next, I committed to answering my potential customers top questions with blog articles published nearly every day. When customers, friends, family, industry analysts, and bloggers say wonderful things about your company and convince others to buy your product, you’ve made it. REDEFINING THE ROI OF PR. .”

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

KoMarketing Associates

AUGUST 19, 2013

Michael Brenner (SAP) – Vice President of Marketing and Content Strategy at SAP, Speaker, Blogger and Social Business Marketing Leader. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. VMI grad, former artillery officer and Madison Ave ad man.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

KoMarketing Associates

MAY 2, 2017

The increase in B2B influencer marketing has been a steady increase: last year we published a news article in reporting many B2B marketers are looking to increase their budgets for influencer marketing. Publishers Wield Influence. It looks to be the same this year as well. — SignRequest (@SignRequest) April 7, 2017.

B2B Marketing 141

B2B Marketing Work Management Marketing Management B2B 141

KoMarketing Associates

JULY 28, 2020

Here are a few things to consider: Content Types: Publishing optimized blog posts is a nice place to start, as they can be used to drive brand awareness through promotional efforts in third party industry and social media sites, industry blogger outreach, fan-based forums, and communities. Reporting and Analysis.

Marketing Proposals 157

Marketing Proposals Content Marketing Planning Buyer Personas 157

KoMarketing Associates

JANUARY 19, 2016

In fact, we recently published an industry news article that showed 79 percent of marketing and public relations professionals already have a content marketing program in place, and the majority (64 percent) intend to increase their efforts in the coming year. Frequency: You will want to outline how often content will be produced.

Marketing Proposals 120

Marketing Proposals Content Marketing Planning Budget Programs 120

KoMarketing Associates

MAY 19, 2014

Site owners and publishers are immensely skeptical when they receive the email correspondence from the SEO practitioner. If we can provide recognizable value to the publishers we want links from, it’s that much easier and more powerful in the long-run.

Ideal Customer Profiles 120

Ideal Customer Profiles Outreach Search Engine Marketing High Quality Lead 120

KoMarketing Associates

JANUARY 13, 2014

As one blogger writes , “the Olympics remind us that bringing together information and curating it for your audience is critical in not only entertaining the audience, but also in helping them understand what they’re watching in a new way.”. Content Curation Matters, Too.

B2B Marketing 120

B2B Marketing Content Marketing Curation B2B 120

KoMarketing Associates

OCTOBER 31, 2014

” SEO Blogger Blind Five Year Old has a more in-depth blog post on this potential issue for large online brands. Author Note: A variation of this article originally appeared in our company newsletter, which we publish quarterly. I would love to hear your feedback and answer questions via comments below.

Search Marketing 120

Search Marketing B2B Marketing Google B2B Thought Leadership 120

KoMarketing Associates

OCTOBER 14, 2014

Nick also brought this point up during his training session (which prompted a discussion of thinking like a publisher/being a brand journalist). For one client, we’re developing long-form, curated content in an effort to generate social buzz and potential link partnerships by referencing key bloggers/industry pros in articles.

B2B Thought Leadership 120

B2B Thought Leadership Thought Leadership Training Buzz 120