Buzz Marketing for Technology

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PR needs to Focus on Conversations

Buzz Marketing for Technology

With the number of traditional publications declining it brings the traditional walls that have been the master of the Public Relations industry down with it. Blog this on Blogger. This is really doing the PR industry a disservice. Let me explain …. PR becomes this amorphous blob that can move into many adjacent markets.

PR 100
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IBM Social Computing Guidelines

Buzz Marketing for Technology

These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere. IBMers should not use these media for covert marketing or public relations. Some bloggers work anonymously, using pseudonyms or false screen names.

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A reading list for aspiring knowledge workers. Future Tense:

Buzz Marketing for Technology

Elizabeth Albrycht is a 16-year veteran of high technology public relations practice and co-founder of the New Communications Forum , a conference series designed to bring journalists and marketing and PR professionals together to learn how to use participatory communications tools. › New bloggers on the future of work. ›