Hubspot

JUNE 13, 2018

The audience persona section, for example, has case studies of real potential audience personas like "Blogger Brian". Create highly detailed buyer personas using psychographics instead of traditional demographics. Buffer's template is an incredibly thorough step-by-step guide, with examples for each section. Contently’s Content Plan.

Planning 101

Planning Marketing Plans Examples Buyer Personas 101

B2BMarketing.net

FEBRUARY 8, 2024

Here we take the liberty to refer you to our recent article on psychographics in B2B marketing for a detailed examination on how there are at least four major types of customers in the world, and how you probably have segments of each. What are their psychographic profiles? What are their goals, their motivations, their values?

Enterprise Management 52

Enterprise Management CMO Work Management Customer Satisfaction 52

LEADership

NOVEMBER 21, 2014

enables targetting based on demographics, explicit and implicit interests, professional profiles, psychographics, location targeting, keywords. getting the attention of bloggers and influencers. How do paid ads increase our exposure? lets us target potential niche followers, influencers and engagers. StumbleUpon paid discovery.

Psychographics 40

Psychographics Youtube Social Networks Blogger 40

Atomic Reach

MARCH 18, 2019

Marty Weintraub is an author, speaker, and entrepreneur focused on psychographic targeting in the digital marketing field. Chris Soames is a blogger and consultant, he has been managing international web strategies of different brands. He is also a PPC trainer, blogger, and speaker. Find her on Twitter and LinkedIn.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Convince & Convert

SEPTEMBER 14, 2010

Be a Hunter, Not a Gatherer Now, more than ever you have to know the psychographic and demographic profile of your potential customers. If you were going to run an ad in a magazine, you would ask about both the psychographics and demographics of the reader so you could target the call to action and message appropriately.

Social Media 123

Social Media Work Management Marketing Management Media 123

ConvertKit

APRIL 17, 2019

With their psychographics in mind, let’s understand how your target audience wants to be communicated with. In the same vein, a lifestyle and travel blogger could become a travel expert in a specific location. Why is now the time to invest in making that goal a reality? What is your niche audience's ideal communication style?

Ideal Customer Profiles 86

Ideal Customer Profiles Customer Surveys Focus Group Email Marketing 86

ConvertKit

APRIL 17, 2019

With their psychographics in mind, let’s understand how your target audience wants to be communicated with. In the same vein, a lifestyle and travel blogger could become a travel expert in a specific location. Why is now the time to invest in making that goal a reality? What is your niche audience's ideal communication style?

Customer Surveys 86

Customer Surveys Focus Group Ideal Customer Profiles Email Marketing 86

Valasys

MARCH 5, 2020

Intent data combines the demographic, firmographic, psychographic, technographic as well as the past browsing histories, cookie-data and the purchase histories of the existing customers as well as the prospects to deduce the most appropriate reason for them to research. Read more on How Many Blog Posts Should a B2B Company Publish Per Week?

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Hubspot

FEBRUARY 1, 2021

It's a win-win — they get more attendees excited about their session, and you get free content (that your guest blogger will likely promote to their network) to drive ticket sales. You should identify both psychographic and demographic information of your target audience to better align your messaging. Virtual Event Marketing Tips.

Inbound Marketing 98

Inbound Marketing Tips Planning Paid Search Agency 98

Brandpoint

AUGUST 26, 2019

From there, do extensive research into the demographics and psychographics of your target audience. Spend some time researching websites, bloggers and other influencers that would use and benefit from your product. One example of leveraging industry bloggers is VideoFruit , a company that provides services to build email lists.

Buzz 72

Buzz Marketing AI Product Marketing Automation Services 72

ConvertKit

OCTOBER 30, 2019

No matter what you call it, an ideal customer profile will help you understand the demographics and psychographics of your intended audience. Instead, take a moment to define your audience’s psychographics, meaning the traits and attributes that make them who they truly are. I’m overwhelmed just thinking about it!

Landing Pages 40

Landing Pages Ideal Customer Profiles Validation Blogger 40

Convince & Convert

SEPTEMBER 21, 2010

Especially if you take the position (as I do) that social media is more about customer retention than customer acquisition, it’s very much NOT for kids or demographically or psychographically slanted at all. It’s for everyone. Great comments. Thank you for them. It’s for everyone. Great comments. Thank you for them.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Adobe Experience Cloud Blog

JULY 2, 2013

I don’t mean to say I’m the world’s best known, most subscribed to, or most accomplished blogger, because the truth would prove such assertions to be lies. So the question is, what do serious bloggers do? Study: “Fire, ready, aim” seems to be the call of reckless bloggers around the world who never took the time to learn how it’s done.

Blogger 48

Blogger Psychographics Ideal Customer Profiles Marketo 48

Martech Advisor

JANUARY 28, 2020

In earned media , third-party entities such as publications, bloggers, journalists, or customers share your content. You can segregate users based on their demographic, geographic, and psychographic characteristics. You can use the forum to answer FAQs, initiate discussions, and invite industry experts to discuss topics in your niche.

Paid Content 113

Paid Content Top of Funnel Advertising Channels B2B Marketing 113

Convince & Convert

APRIL 13, 2010

link] Brad The Best Advice Has No Shelf Life – Who Influenced You? All of us have influences.

Social Media 112

Social Media Media Webinar Metrics Paid Search Agency 112

Single Grain

FEBRUARY 22, 2024

Psychographic Information: Understand their interests, hobbies, values, and lifestyle via surveys, interviews with existing customers, and feedback forms. Collaborating with guest bloggers can bring additional traffic to your website, establish brand authority, and provide valuable backlinks. Google Analytics).

eCommerce 52

eCommerce Paid Content Tactics Tips 52