Hinge Marketing

MAY 28, 2014

In other words, a press release on your website about an award you won is one thing, but blogging about how customers can handle an industry challenge is another. Both meet the awareness threshold that defines PR – hence the merging of PR and marketing – but the blog post is a more relevant way of showing your expertise.

PR 48

PR Blogger Top of Funnel Planning 48

seo.co

OCTOBER 4, 2021

If you’re looking for simple ways to get involved and strengthen your local relevance online, try some or all of these 15 actionable ideas: 1. First and foremost, use onsite title tags and metadescriptions to maximize your geographical relevance. Create location-relevant blog posts. In fact, some directory pages on Yelp!

SEO 98

SEO Ideal Customer Profiles Communities Press 98

Optinmonster

MAY 11, 2023

Start Your Own Blog Bloggers were some of the first online businesses and they knew how to promote themselves. First, it allows you to borrow the audience and the authority of the other blogger or podcast host. Most bloggers will include a link to your website if you create a guest post for them.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Optinmonster

FEBRUARY 11, 2024

Get Bloggers to Review Your Product As I mentioned earlier, offering free accounts in exchange for reviews from influential bloggers can be another way to get the word out about your product or service. Offer competitive commissions to attract bloggers and influencers in your niche. Unsurprisingly, Hotmail grew fast.

Paid Content 86

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 86

seo.co

JANUARY 31, 2023

Scaling your link building to the point that you receive daily, quality inbound links from other bloggers can take years. Content should be relevant to your target market. This can be done through guest blogging, press releases, RSS feeds, social media syndication, and more. Linkable assets should be visually pleasing.

Link Building 111

Link Building Ad Building Advertising Agencies Outreach 111

Scoop.it

OCTOBER 27, 2022

If your marketing team has been feeling the pressure lately — or if you’re pressed for time — content curation can be a godsend for your service-based business. As a service-based business, you’re always pressed for time — so what better way to alleviate some pressure than to supplement with curated content? See how we can help.

Curation 86

Curation Work Management Marketing Management Service 86

Optinmonster

MAY 16, 2023

” Well, let us share some compelling reasons: Improved Search Engine Rankings Off-page SEO signals, particularly backlinks from authoritative and relevant websites, endorse your website’s quality. Aims to improve your web pages’ user experience, readability, and relevancy. The benefits of guest posting are multi-fold.

SEO 76

SEO Lead Scoring Lead Ranking Link Building 76

Outgrow

OCTOBER 7, 2021

Take into account the demographics of their followers, especially if you are a local business and want to be relevant and establish an instant connection. Whether it is bloggers, Instagrammer, or YouTubers, know which social platform is best for your business. 8 Distribute Press Releases and Create a Press Kit.

eCommerce 101

eCommerce Outgrow Business Marketing Budget 101

Buffer

MAY 4, 2022

You’ve probably never envisioned yourself as a blogger. Blogger — A free Google product, Blogger has been around since 1999 and has been credited as being a game-changer in the online publishing space. Blogger provides simplicity, easy-to-use templates, and can be linked with all of your Google accounts.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Oktopost

JUNE 14, 2021

At its best, demand generation is thoroughly relevant to the pressing needs of the market today. This strategic approach is mindful of the battle for time in sourcing relevant and current keywords right now. . They can help you optimize campaigns and connect you with a relevant audience like nothing else.

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Webbiquity

MARCH 12, 2012

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? How can you make a press release more friendly to blogs, Twitter and search engines? Blogger Outreach Remains Crucial for PR Pros by SocialTimes. by Blogging PRWeb.

PR 100

PR Blogger Tips Best Practices 100

NuSpark Consulting

MARCH 3, 2016

Promote your white paper using online press release distribution services. Most press release distribution services clearly spell out how many links you can include. Most press release distribution services clearly spell out how many links you can include. Here’s a list of paid and free press release sites. Paid Search.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Hubspot

MAY 18, 2015

This phenomenon must be frustrating, if not demoralizing, for corporate bloggers who need to prove they are driving results, and prove it quickly. As you can see in the video, it’s easy to see why bloggers who rely on daily traffic as their sole performance indicator would abandon their blogs quickly. Let’s have a look.

Blogger 28

Blogger Video Marketing Dwell RSS 28

markempa

JUNE 3, 2012

Laura Sturaitis, Executive Vice President of Media Services and Product Strategy, Business Wire , a press release distribution company. Multimedia press releases spread news faster. Multimedia press releases use links, videos and images to tell the story, and they attract attention. A blogger may grab an image.

Public Relations 120

Public Relations Lead Ranking Lead Scoring Tactics 120

Outgrow

DECEMBER 20, 2022

Role of Press Releases in ranking higher in SERPs. Mickie’s press releases have led to the publication of pieces in the Wall Street Journal, CNN, Bloomberg, and numerous other esteemed media outlets. We recently interviewed Mickie Kennedy for our monthly podcast – ‘ Marketer of the Month ’!

PR 52

PR Marketing & Strategy Paid Search Agency Marketing Strategy 52

Hubspot

SEPTEMBER 2, 2019

Even I -- a social media-obsessed millennial blogger -- had trouble figuring out how the heck it worked when I first logged on last year. To share the video, press the forward sign underneath the comment symbol to see your sharing options. The scanning process will begin instantly so you don't have to press any other buttons.

Press 101

Press Profiling Social Media Video Marketing 101

seo.co

JUNE 16, 2021

When deciding which podcasts to ask if you can appear on, naturally, you should choose those relevant to your niche. You also need to stop and consider how you can potentially offer value to bloggers and journalists. Submit Press Releases. Press releases are very easy to write. Press releases are very easy to write.

Wikipedia 59

Wikipedia Ideal Customer Profiles Ad Exchange Blogger 59

Scoop.it

JANUARY 19, 2023

Organic traffic results from a search engine’s algorithm working to bring the most relevant and trustworthy results to its users. Source: Bloggers Ideas The most common SEO issues Here are the most common issues that can affect your search rankings and, consequently, your organic traffic. Why is organic traffic important?

Traffic 91

Traffic Organization CTR Lead Ranking 91

Lenny's Newsletter

SEPTEMBER 5, 2023

Get press Three startups I looked at had meaningful success with early PR. ” — Spenser Skates , CEO and co-founder Canva: “We had a fair bit of press based on our very first funding round. Press loved writing about funding, so anytime you can talk about funding, it was easy to get a story.”

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Webbiquity

MARCH 22, 2010

Relevant blogs can drive targeted direct traffic from the blogger’s social media sphere of influence. And coverage from independent bloggers enhances a company’s reputation and credibility. Numerous bloggers have written about how to pitch blogs, such as B.L. Blog links are valuable for SEO.

Blogger 100

Blogger PR Outreach B2B Thought Leadership 100

Convince & Convert

APRIL 18, 2012

If you’re a blogger or individual consultant, you might only need one calendar. It also lets you easily assign pieces of content to individuals and reminds those people when things are due through email notifications so you’re not hounding people for that guest post, newsletter copy, press release, podcast, etc.

Paid Content 158

Paid Content Social Media Tools Product 158

Vision Edge Marketing

FEBRUARY 25, 2014

Influencers exist within every ecosystem – these can be members of the press/blog community, analysts and industry thought leaders, industry experts, trusted advisors, etc. The breadth, quantity and quality of your influencers will impact the success of this strategy. .

Paid Search Agency 100

Paid Search Agency Marketing & Strategy Public Relations Acquisitions 100

Webbiquity

MARCH 13, 2019

I frequently answer questions on LinkedIn and leave a link to relevant blog posts I’ve written. When we released Press Release Grader the other day, a few blog posts and a few Tweets later, 20+ bloggers blogged about it and many more public relations (PR) professionals told their Twitter followers about it.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Sharpspring

JUNE 3, 2021

Contact relevant radio shows and podcast owners and present yourself as a guest expert willing to get interviewed. Some of the most successful bloggers I know, such as Leo Babauta, Chris Brogan and Steve Pavlina don’t draw a clear line between their private and business life. Add a CTA on how to contact your press team.

Personalization 129

Personalization SEO Branding Brand Identity 129

Convince & Convert

MAY 16, 2013

Use Google to Identify Where You Can Submit Press Releases, Articles, and Guest Blog Posts. Every time you have a press release, have you ever thought about investing a few hours searching for places to manually post your news? It’s a win for you and for your clients. Why is this beneficial?

PR 151

PR Google Press Public Relations 151

Navigate the Channel

JANUARY 3, 2023

Content, including news (old-school press) releases , helps create awareness about ideas, situations, services, people and products for both B2C and B2B companies and businesses. What’s troubling is that more than 95% of news releases are not used for one (or more) of three reasons: They aren’t relevant. Think business journals, too.).

Public Relations 65

Public Relations Contacts Tips Marketing & Strategy 65

Launch Marketing

MAY 24, 2018

Gone are the days of joining every social media platform possible and posting the same content across all of them—now, companies should select the top 2-4 platforms that work for their mission, products, services and messaging and create relevant and appealing content for their target audience. What would they want to read?

Paid Search Agency 61

Paid Search Agency Promotion B2B Marketing Planning 61

Writing on the Web

JANUARY 16, 2013

Here are some ideas for new blog content for the New Year: Guest bloggers – having a guest blogger can breathe new life into your blog. Guest bloggers offer a fresh perspective and new topics. Consider asking a guest blogger to contribute a whole series of posts rather than just one. Top 10 Topics for Your Ezine or Blog.

Business Blogging 100

Business Blogging Business Blogger Buzz 100

Biznology

AUGUST 25, 2014

20 bloggers called “Walmart Moms.”. Because the company is often a target for controversial press, a second objective is to use social media to protect, defend and enhance Walmart’s reputation. They’ve always been real moms who are bloggers. Which ones are the most relevant? 33,000+ Followers on Pinterest.

Social Media 80

Social Media Media Marketing & Strategy Blogger 80

Hubspot

MARCH 14, 2011

Press releases are like vitamins for people: we either obsess over them or don’t take full advantage of them. View our video discussing how marketers can optimize their press releases: Why Submit Your Press Release to Distribution Services? That is how you can gain potential coverage from mainstream media and bloggers.

Press 28

Press Optimization Word of Mouth PR 28

Scoop.it

JULY 8, 2021

You can filter your results by age and type, and order by relevance, freshness, and popularity. This is great to search for industry-specific questions on forums, find press mentions of your brand, uncover industry news, and more. At the same time, it’s video, quotes, and statistics that drive the strongest results. Feed Reader.

High Quality Lead 85

High Quality Lead Curation Efficiency Content 85

Biznology

NOVEMBER 8, 2012

Chances are, a relatively small set of words are both relevant to your product offerings and your client’s needs. Media relations and PR professionals need the right keywords to know how to build more relevant press releases and build better anchor text in them. And the words enriched all related social outreach.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Convince & Convert

JANUARY 6, 2016

You limit your visibility to highly relevant platforms. Marketing is not always a priority, and businesses want to keep costs low to accommodate more pressing expenses. Ride-sharing app Sidecar did this in 2014 when they partnered with famous bloggers to create a one-of-a-kind experience for their customers. So what do you do?

Marketing & Strategy 113

Marketing & Strategy Marketing Strategy Advertising Agencies Business 113

Biznology

DECEMBER 13, 2011

However, after re-reading my SMNR post , it wasn’t about technology at all, it was about the collecting and presenting of relevant assets, copy, images, and videos; it was about organizing and branding an ease-of-use “steal all this content, blogger, and please post on your blog” microsite.

Social Media 80

Social Media Demand Media Blogger 80

Engagio

NOVEMBER 20, 2017

And valuable, relevant commercial insight comes from research. Press releases. Financial press. Influencers and bloggers. Insight drives Account Based Marketing. The depth of research will reflect which tier a given account is in. Tier 1: Deep research. A few sources to consider: The company website. Annual reports.

Account Based Marketing 63

Account Based Marketing ABM Research InsideView 63

Biznology

AUGUST 6, 2012

Recently, I’ve discovered that internal links actually can pass considerable link juice, as long as the authority of your domain is high and the referring source is tightly relevant to the page to which it is pointing. The key is to create relevant links. Blogger Outreach. It will pay dividends in blogger outreach.

Google 80

Google Ad Building Domain Blogger 80

B2B Marketing Traction

MARCH 13, 2012

Follow other bloggers in your space and make note of what they write about. These stories can be very relevant and valuable for sales and for existing customers. Company news and announcements – some businesses post their press releases and announcements in their blogs. Contact New Incite today.

Blogger 100

Blogger B2B Sales Case Study Case Studies 100