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  • WINDMILL NETWORKING  |  MONDAY, OCTOBER 15, 2012
    [Blogger, Press] Will Your Social Media Service Tell You When It Hits The Iceberg?
    Somebody ordered “stop the presses” at the FeedBurner blog. Basically, bloggers of all sorts are already abandoning the FeedBurner service and are making a point of telling you why.  In this world nothing can be said to be certain, except death and taxes. Benjamin Franklin. Anyone who invested a lot of time, energy and (ouch!)
  • WEBBIQUITY  |  MONDAY, NOVEMBER 29, 2010
    [Blogger, Press] An Open Letter to Jimmy Wales
    Since every company is a “leading&# something-or-other according to its own press releases, the word has little if any real meaning in most cases. Bloggers now include highly regarded journalists, analysts, executives and independent subject matter experts. Hi Jimmy. Got your fundraising appeal for Wikipedia. Call off the dogs.
  • WRITTENT  |  MONDAY, MAY 26, 2014
    [Blogger, Press] SEO & Blogging = a Match Made in Heaven?
    Companies with 51+ website pages get 48% more traffic, and those that publish 15+ blog posts monthly get 5x more traffic than non-bloggers. Every high-quality guest post you write, press release you distribute, and forum thread you create conveys to prospects that you are an expert in your field. Have you heard the term? Learn it well.
  • MARKETING ACTION  |  TUESDAY, JULY 23, 2013
    [Blogger, Press] Content Marketing on a Shoestring Budget: Distribution
    Press releases. Engage industry experts such as bloggers and editors. Here’s part two of of our recap of the webinar “ Direct Marketing on a Shoestring Budget, Part 2: Content Marketing.” In the last post, I covered Carolyn Goodman’s tips for generating outstanding content; you can check that out here. Lots of graphics.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Blogger, Press] BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person
    s a huge and terrifying step to press a button and potentially allow the whole world to read your words. Posted in Guest bloggers. Guest bloggers (20). Search the BMJ. BMJ Journals. BMJ Careers. BMJ Learning. BMJ Knowledge. BMJ Group. BMJ Group blogs. Subscribe to the BMJ blog feed here. person. 10 Jun, 08 | by BMJ Group. Web 2.0
  • EARNEST ABOUT B2B  |  TUESDAY, SEPTEMBER 14, 2010
    [Blogger, Press] Vital statistics for B2B marketers – The case study
    Email: We worked hard to identify a group of key commentators and influencers in the b2b marketing space – from established publishers to influential bloggers. PR: Press releases with details of the video and links were sent out both to key journalists and via free online newswires with instant results and coverage. Objectives.
  • B2BBLOGGERS  |  FRIDAY, JUNE 4, 2010
    [Blogger, Press] Print Advertising's Fit Into Today's Marketing Mix #B2Bchat Recap.
    Though research @chuckmartin1 shared today suggests 66% of b2b buyers rely on trade press for information – [link]. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Enjoy the read and special thanks go to @KentHuffman for moderating this week for me. b2bento: Nowhere! Must know your audience.
  • B2BBLOGGERS  |  WEDNESDAY, APRIL 28, 2010
    [Blogger, Press] 6 Tips for Understanding the B2B Business Decision-Making Process.
    In her spare time, Jessie contributes to local and regional publications, and she gained some nonprofit experience working with organizations such as an environmental awareness association, a literary press, and the local ballet company. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Why buy?
  • WRITTENT  |  THURSDAY, APRIL 10, 2014
    [Blogger, Press] 11 Ways to Come Up with a Rocking Content Marketing Strategy
    You might feel downright uncomfortable when it comes to even thinking about sending out press releases, or learning technical SEO. The world’s best bloggers are expert curators. Image source. No more mediocrity. If that isn’t your motto as a content marketer, it should be. Are you with me? Do Something Each Week that Scares You.  .
  • HUBSPOT  |  MONDAY, SEPTEMBER 27, 2010
    [Blogger, Press] Top 5 Inbound Marketing Articles to Start the Week: Improve Your Pitches
    Unfortunately, when it comes to public relations , a rushed pitch is likely to end up in journalists' and bloggers' trash cans. Weekly Press Release Optimization Webinars. Find out how effective your press releases are and learn practical tips and strategies to make them even better! As marketers, we're all strapped for time.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, SEPTEMBER 19, 2010
    [Blogger, Press] Marketing observations from Europe
    Would love to have some of the European {grow} community members weigh in on this topic. I did get to meet some high-profile bloggers on my trip (video interviews forthcoming!) When I pressed her for a reason why she couldn’t fulfill this minor request, she reluctantly complied.  Must have worked. Not together of course.
  • THE TOP LINE  |  MONDAY, NOVEMBER 8, 2010
    [Blogger, Press] Value proposition example for a professional service provider
    We help [your most promising prospects] that [need help with the pressing concern you address] succeed by [providing the material improvement you will deliver].  Blog this on Blogger. This time, I’ve used it to describe the value I offer my clients as a B2B strategic marketing consultant (below the value proposition formula).
  • MODERN B2B MARKETING  |  WEDNESDAY, OCTOBER 3, 2012
    [Blogger, Press] Communicating your Brand’s Story through Marketing Automation
    by Dayna Rothman We’d like to welcome Justin Gray as a guest blogger in today’s post. The way you share your successes is often more important than the success itself.  If you think issuing a press release is going to stand alone in painting a picture of who you are – think again. He can be reached at  jgray@leadmd.com.
  • WRITING ON THE WEB  |  WEDNESDAY, MAY 11, 2011
    [Blogger, Press] How Blogging Is Like Playing Tennis
    If you just regurgitate press releases, or take very little risk with your blog posts, you will not attract very many readers. ’ Blog this on Blogger. Blogging for your business is like playing tennis: you read the environment, deliver key shots, get ready for the next post, respond to feedback, and try to stay on target.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Blogger, Press] 12 Filtering Tips for Better Information in Half the Time
    StumbleUpon is a valuable tool as a reader or a blogger. As a blogger, SU is far superior to Digg , Reddit or any other service in terms of delivering traffic. Especially after you come back from a week’s vacation and you have 1000 unread feeds, you are very likely to just press SHIFT A. This is a whole new ballgame.
  • MARKETING LEADERSHIP COUNCIL   |  WEDNESDAY, JULY 25, 2012
    [Blogger, Press] How Big Companies Can Stay Innovative
    Thiel pressed Schmidt as to why his company isn’t innovating more: …Google is no longer a technology company [.] it’s basically ?? Apologies in advance; this will be a bit long, but it’s an important topic that’s worth deep exploration. You’ve been warned! it’s a search engine.  Focus. Simple as that.
  • INDUSTRIAL MARKETING TODAY  |  WEDNESDAY, JULY 14, 2010
    [Blogger, Press] Is Content Curation an Easy Way for Content Marketers to Do More.
    Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word.
  • HUBSPOT  |  MONDAY, AUGUST 2, 2010
    [Blogger, Press] 8 Steps to Build An Inbound Marketing GamePlan
    Media and blogger database as the foundation of your media relations and blogger outreach efforts. Internal publicity calendar , highlighting planned press releases, feature story pitches, editorial opportunities and associated events. You can find Paul on Twitter @ paulroetzer , and the PR 20/20 blog. But first you need a plan.
  • THE TOP LINE  |  TUESDAY, JUNE 29, 2010
    [Blogger, Press] New social media site invites users to review public health care services
    Press release lead paragraph. Blog this on Blogger. “Simmons College’s Department of Health Care Administration launched a new website that will gauge the experiences of Boston-area healthcare users who have their services paid for by public programs. The many faces of Barbara Bix, Managing Principal, BB Marketing Plus.
  • DELICIOUS B2BMARKETING  |  THURSDAY, SEPTEMBER 30, 2010
    [Blogger, Press] Get the Most Out of Twitter Hashtags
    Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Social Media Mashable on Facebook Join Us! One of the most complex features of Twitter for new users to understand is the hashtag , a topic with a hash symbol (“#&# ) at the start to identify it. How about #bizducks instead? If you a.
  • THE TOP LINE  |  THURSDAY, OCTOBER 28, 2010
    [Blogger, Press] Green value proposition example
    We help [your most promising prospects] that [need help with the pressing concern you address] succeed by [providing the material improvement you will deliver].  Blog this on Blogger. service provider’s “green&# value proposition. promised to provide examples in follow up posts. Capture attention with specifics. Tweet This!
  • FEARLESS COMPETITOR  |  MONDAY, NOVEMBER 2, 2009
    [Blogger, Press] 7 Simple Steps to Get Started With Content Marketing
    Contributing Blogger. Of course, you had to write some brochures and issue some press releases. In this broader community there are lots of great ideas and the best part about social media and bloggers is they are open for comment, dialogue and sharing of information. Jep Castelein. How different the world is today! Focus.
  • WINDMILL NETWORKING  |  WEDNESDAY, JANUARY 18, 2012
    [Blogger, Press] Winning the Attention Game in Content Marketing
    E.g., calling your content “news” and sending a press release over the wires can have a dramatic impact on how the information is received and where it is featured. Optimize Story, Wrapper and Delivery Mechanisms to Break Through and Achieve Your Goals. The truth is, I don’t really believe these words. 140-Characters ADD.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 26, 2011
    [Blogger, Press] 8 Mobile Apps Marketers Can't Live Without
    Need a mid-afternoon caffeine fix to get you through blogger's block? You know when to type in your password, when to press pound, and how to erase the message without the prompts. There is nothing like getting a smartphone for the first time and having the opportunity to choose from millions of apps. You can tag your notes.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, OCTOBER 5, 2010
    [Blogger, Press] Top 56 B2B Marketing Posts for September 2010
    And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. The webinar, “ Enhancing Your Career in the B2B Press ,” is sponsored by the American Society of Business Press Editors.).
  • DELICIOUS B2BMARKETING  |  WEDNESDAY, NOVEMBER 28, 2012
    [Blogger, Press] Study: B-to-B Marketers Lagging With Social Media
    Sales & Marketing. --> Bloggers. --> Resources. Press Conference. ); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. RSS Feeds. --> --> Bookmark FOLIOMag.com. folio. MediaPRO Community. Job Board. SEARCH FOLIO: Search. Careers. Careers Home. Search Jobs. Add Your Resume. Featured Jobs. Newest Jobs. Post a Job.
  • MARKETING INTERACTIONS  |  WEDNESDAY, JUNE 23, 2010
    [Blogger, Press] Webinar Q&A Part 2: How to Build an eMarketing Strategy to Drive Sales
    Consider analysts, leading bloggers and non-competing companies that are using social media. News: This typically means that companies want to share their latest press releases or Kudos. Yesterday, I posted round 1 of the answers to questions submitted during the webinar. This is round 2. This depends on your lead management process.
  • SOCIAL MEDIA B2B  |  THURSDAY, MAY 19, 2011
    [Blogger, Press] More Ways To Know If Your B2B Company is Social Media-Ready
    Relationship building skills also translate to reaching out to online influencers, but the PR pros need to understand that an email press release to bloggers doesn’t build a relationship. Last week I wrote a post about how to know if customer service reps at a B2B company are ready for social media. Marketing Staff. Sales Force.
  • DELICIOUS B2BMARKETING  |  MONDAY, NOVEMBER 8, 2010
    [Blogger, Press] 5 Proven Strategies for B2B Social Media Marketing
    “In the past nine months alone we have seen huge successes through the combination of blogging , Twitter , Facebook , online press releases, downloadable reports/case studies and Linkedin ,&# he explained. Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Learn more. Be a resource.&# 4.
  • DELICIOUS B2BMARKETING  |  THURSDAY, NOVEMBER 4, 2010
    [Blogger, Press] 5 Proven Strategies for B2B Social Media Marketing
    “In the past nine months alone we have seen huge successes through the combination of blogging , Twitter , Facebook , online press releases, downloadable reports/case studies and Linkedin ,&# he explained. Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Learn more. Be a resource.&# 4.
  • DELICIOUS B2BMARKETING  |  TUESDAY, JANUARY 4, 2011
    [Blogger, Press] Why Host a Blog on Your Corporate Website?
    Unless they’re mentioned in the news, do they really have interesting content that you – as a blogger/journalist - would want to link to? › Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? Thought leadership is a good thing. Links Let’s be real. White papers? Case studies?
  • INDUSTRIAL MARKETING TODAY  |  FRIDAY, MAY 21, 2010
    [Blogger, Press] How to Use a B2B Blog to Win Customers and Influence Prospects
    It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. 2. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. agree with you about being able to contact experts or bloggers. All Rights Reserved.
  • TOM PISELLO  |  FRIDAY, SEPTEMBER 10, 2010
    [Blogger, Press] Tom Pisello: The ROI Guy: IT Budgets into 2011 - Robbing Peter to.
    The press release announcing the Gartner Executive Program study results can be found at: [link] Mark McDonald, group vice president and head of research at Gartner Executive Programs will provide more detailed analysis on the CIO Agenda at Gartner Symposium/ITxpo, being held October 17-21 in our hometown of Orlando, Florida.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, SEPTEMBER 19, 2010
    [Blogger, Press] Marketing observations from Europe
    In fact, at one hotel, I was charged five euros (about $6) for 15 minutes of Internet time. I did get to meet some high-profile bloggers on my trip (video interviews forthcoming!) When I pressed her for a reason why she couldn’t fulfill this minor request, she reluctantly complied.  Must have worked. Not together of course.
  • PR MEETS MARKETING  |  TUESDAY, FEBRUARY 24, 2009
    [Blogger, Press] Online Reputation Management: Radian6
    liked how the service provides a social profile of each media outlet, such as blogger info or Twitter followers/following/updates. For example, did a free eBook create a spike on Twitter with retweets or a press release increase the online mentions through your news distribution. Photo courtesy of Radian6. General Capabilities.
  • HUBSPOT  |  THURSDAY, OCTOBER 28, 2010
    [Blogger, Press] Get a Head Start on Blogging by Post-Dating a Month of Content
    Companies who are producing great content at a consistent cadence usually plan for their success – whether through an editorial calendar filled by members of a team or with a single blogger who is crafting a lot of content at once and then publishing it in separate posts. Post Dating an Article in Blogger. Try HubSpot for Free!
  • CONTENT MARKETING TODAY  |  FRIDAY, JUNE 4, 2010
    [Blogger, Press] Learn How to Do an SEO-Optimized Online News Release from the New IPad Todo App Example
    They provide a link to a media kit for reporters and bloggers. Its effective use of a PR Web press release puts it in the same league as much larger organizations. Even small companies can make a news splash by emulating these best practices on PR Web. The iPad is the new computing superstar with 2 million units sold in 2 months.
  • HUBSPOT  |  THURSDAY, JULY 26, 2012
    [Blogger, Press] How to Run Marketing Team Meetings That Don't Suck
    wouldn't it be interesting for a blogger to learn a little bit about a PPC experiment? This could be anything from press coverage, speaking engagements, engaging with power players on social media, a smash hit blog post, an email that received unprecedented click-through rates. Meetings suck. Set an Agenda. Review Important Metrics.
  • WEBBIQUITY  |  TUESDAY, NOVEMBER 2, 2010
    [Blogger, Press] Book Review: Social Media Marketing
    Li comes down a bit hard on PR agencies; true, most of them are ham-handed when it comes to social media, mass-blasting out press releases to bloggers (Li offers an excellent guide to conducting blogger outreach the right way in chapter 11) and generally treating social media like a broadcast channel. Social Events (e.g., Blogs.
  • WEBBIQUITY  |  MONDAY, JULY 26, 2010
    [Blogger, Press] 19 New Featured Sources on the B2B Marketing Zone
    The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers.  the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Time to Kill the Press Release? Sarah Worsham ( @sazbean ). June 7, 2010. Topics.
  • HINGE MARKETING  |  MONDAY, DECEMBER 16, 2013
    [Blogger, Press] Visible Expert Profile: Tim Ash
    Tim had been making a name for himself in the world of conversion rate optimization when an author friend recommended him to the well-established Wiley Press publishing company. Related Stories 7 Steps to a Successful Blogger Outreach Campaign Does Design Matter? Becoming a Lead Dog. The year before that, it was 24.
  • WEBBIQUITY  |  THURSDAY, MARCH 10, 2011
    [Blogger, Press] The Powerful Effects of Social Media in Egypt
    After the second day of mass protest in Egypt, and after Associated Press filmed an Egyptian activist and protester being gunned down, the Internet, texts messages and PDA access to the Internet was shut down by Egyptian government. Guest post by Thomas Morrison. Secondly, social media increases government transparency and accountability.
  • CONNECT THE DOCS  |  FRIDAY, DECEMBER 4, 2009
    [Blogger, Press] 11 Marketing Lessons to be Learned from Driving
    Whether or not you like it, your customers, prospects, partners, analysts, bloggers, press and competitors are watching you constantly. Bloggers might post something nasty about your service. Analyst or press might give your product a negative review. 11 Marketing Lessons to be Learned from Driving. STRATEGY. Walt Disney.
  • SMALL MANUFACTURER BLOG  |  FRIDAY, JUNE 4, 2010
    [Blogger, Press] 7 Tips for Getting People to Your B2B Blog
    This means you can't write product pitches or publish press releases or talk about your company or post any of that other corporate dreck that puts people to sleep. Once you start leaving comments, your fellow bloggers will be so happy they'll start leaving comments on your blog -- as will other readers who find your comments. Welcome!
  • SOCIAL MEDIA B2B  |  TUESDAY, JUNE 10, 2014
    [Blogger, Press] YouTube Insights for B2B from the Frozen Food Master
    The promise of “anyone can be a publisher” really took off when Blogger made a free blog platform. Instead of a message coming from a press release, it could be the same message delivered by the CMO. But at night he opens the freezer, cranks up the microwave and transforms into the Frozen Food Master.
  • MARKETING ACTION  |  THURSDAY, JULY 25, 2013
    [Blogger, Press] A Newbie’s Guide to Link Building
    Through the use of appealing and creative content, you open your website up for the possibility of natural linking to take place via social media, bloggers and webmasters with hopes of creating a viral effect. The content that you provide can stem from press releases, info graphics, or even a compelling company blog.
  • HUBSPOT  |  FRIDAY, JULY 8, 2011
    [Blogger, Press] 9 Insider PR Tips for Attracting Media Attention
    These days, not only can you attract the attention of traditional outlets including newspapers and television stations, but you can also look to bloggers and online outlets for coverage and exposure. In a nutshell, I've gathered a good amount of insight from spending time in the media world. This often happens when auto emails are sent.
  • DELICIOUS B2BMARKETING  |  MONDAY, JUNE 15, 2009
    [Blogger, Press] How NOT to pitch a blog | Online Marketing Blog
    Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, NOVEMBER 23, 2011
    [Blogger, Press] 10 Things About Operating A Teleprospecting Firm To Be Thankful For
    It's that time of year where every blogger in the universe posts what they are thankful for, or tries to work what they do into a Thanksgiving meal metaphor. I've read some negative press about them this year. Given my general lack of creativity I LOVE THIS TIME OF YEAR. You send us prospecting lists written on napkins. Keep it up. 6.
  • WRITTENT  |  TUESDAY, JULY 16, 2013
    [Blogger, Press] 25 Compelling Reasons to Blog for Business Yesterday
    In a recent survey of bloggers, it became clear that the majority of corporations creating custom content were clued into the secret that it’s an amazing way to generate new business: Image credit: Zemalf. As Sprout Content’s Dechay Watts points out, many journalists consider business bloggers a primary source for stories. Billion.
  • B2BBLOGGERS  |  WEDNESDAY, JUNE 30, 2010
    [Blogger, Press] Podcasting As Content Marketing: An Interview With Podcast Pro.
    Everybody’s pressed for time. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Use promo code “B2Bbloggers&# and save 20% off the July 8th event in Philadelphia. Wouldn’t you love it if customers carried your marketing materials around in their pocket? It can happen when you a create podcast.
  • HUBSPOT  |  MONDAY, SEPTEMBER 12, 2011
    [Blogger, Press] 5 Obvious Ways to Grow an Email List That You’re Ignoring
    Pam is a marketing communications/social media manager and freelance blogger who loves Boston, photography, charity events, sushi, wine, and the Red Sox. “ABC Monthly Email") and adding a simple entry box for the subscriber to enter an email address and press 'submit.'. This is a guest post written by Pam Sahota. Free ebooks.
  • CONTENT MARKETING TODAY  |  FRIDAY, JUNE 5, 2009
    [Blogger, Press] Herman Miller: Great Chairs, Great Company, Great Content Marketing
    Although the traditional press would have been essential to the success of a new product a decade ago, it’s the blogosphere that is overwhelmingly influential today. Go after those bloggers who care about your part of the business and product universe. Virtually all of the articles about the new chair come from blog writers.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, AUGUST 3, 2010
    [Blogger, Press] Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010
    But where can a conscientious business blogger find free, legal images to use on their blog? Many beginning bloggers turn to the image search in Google. Time to Kill the Press Release? Best of B2B Marketing. July 1, 2010 to July 31, 2010. Featured Sources. Like hooking their toilet up to Twitter.  Bloody great idea. Tweet This!
  • INDUSTRIAL MARKETING TODAY  |  MONDAY, SEPTEMBER 20, 2010
    [Blogger, Press] B2B Lead Generation Using a Business Blog
    Median leads were 77% higher among marketers with blogs of 52+ articles versus bloggers with 24 to 51 articles. In order to satisfy the demands of the C-suite, the marketing department usually provides easy-to-measure metrics like traffic, page views, time spent and number of leads captured. The focus here is definitely on quantity.
  • PR MEETS MARKETING  |  MONDAY, FEBRUARY 2, 2009
    [Blogger, Press] Using Social Media: Part 6 - Measurement
    Feedburner is a nice way to track subscribers to your blog or any RSS feed that you create for corporate updates, such as press releases, newsletters, etc. Using Social Media: Part 5 – Blogger Relations.  . Copyright 2007 by noblelgnoble. This is the sixth post in a 6 part series on how I using social media. Measure What Counts.
  • WINDMILL NETWORKING  |  TUESDAY, AUGUST 16, 2011
    [Blogger, Press] Why Niche Social Networks Like Empire Avenue Matter to Social Media Marketers
    This promotion will be happening in conjunction with a KLOUT Promotion, blogger giveaway, online press releases, and trade show efforts. Social media websites are filled with communities and large numbers of people, and most businesses decide to strategically market to the largest websites that exist: Facebook, Twitter, and LinkedIn.
  • HUBSPOT  |  MONDAY, FEBRUARY 11, 2013
    [Blogger, Press] 101 Sure-Fire Ways to Make People Hate Your Marketing
    Guest blogging is a great way to get in front of a new audience and expand your reach , so you should probably send the same exact pitch to every relevant -- and irrelevant -- industry blogger you know. 94) Send out a press release about every little insignificant thing. If you're creating marketing people love , that is. Oh look!
  • WRITTENT  |  MONDAY, JUNE 24, 2013
    [Blogger, Press] How to Write a Bare-Bones Content Strategy for Small Business
    Is your company so incredibly fresh-off-the-press that you haven’t made a single sale yet? Inbound Links: These numbers can indicate how your content stacks up against the competition, and whether other bloggers consider your work worthy of citing. It’s so easy to get caught up in content envy. Compile Customer Assets. That’s okay.
  • THE TOP LINE  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Blogger, Press] Drip campaigns keep your company top of mind: 5 steps for success + an example
    Identify a pressing concern. One of the best ways to identify a pressing concern is to monitor news in your target audience’s industry.  Is a new competitor entering the market?  Blog this on Blogger. How do you stay top of mind when everyone is head’s down trying to get their own jobs done?  Make it personal.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, NOVEMBER 2, 2010
    [Blogger, Press] Top 56 B2B Marketing Posts October 2010
    Today I came across a comment from Adam Tinworth on the reignited debate, in certain UK circles at least, over whether bloggers can be legitimate journalists. Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Great content this month via the B2B Marketing Zone.
  • THE EFFECTIVE MARKETER  |  TUESDAY, MAY 3, 2011
    [Blogger, Press] The Challenges in Adoption of Marketing Technology « The Effective.
    With markeeting budgets still being threatened due to economic uncertainty, marketers are pressed to justify their purchases and show ROI. Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail?
  • BLUE FOCUS MARKETING  |  MONDAY, DECEMBER 5, 2011
    [Blogger, Press] 2012 Social Media Business Trends
    Award Winning Blogger at Webbiquity. New forms of press releases optimized for mobile readers will evolve. As the end of the year draws near, it’s time to start looking at social media trends for 2012. Businesses should get ready for seismic shifts on the digital landscape. So what are the social media trends for business in 2012 for….[building
  • MARKETING ACTION  |  MONDAY, JUNE 8, 2015
    [Blogger, Press] SEO for Alternative Content Types, Part 2: Optimizing Video for SEO
    Press. Or you could use that same video and in some cases it may be relevant to an article that you’re getting published somewhere as a guest blogger or guest contributor. That includes video, infographics, images, PDFs, and more. Part one sets up the context and key points of alternative SEO. Prospects. Customers. Distributors.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, OCTOBER 14, 2008
    [Blogger, Press] cybersoc.com: 3 types of blog: closed, conduit and participant in the conversation
    Bloggers who create blogs like this tend to engage with the comments on their blogs and link out heavily, using tools like RSS readers and technorati to follow the "buzz" Some also use social bookmarking or social recommendation tools to save, order and share links. That writer bloggers are going to become the history writers.
  • TOM PISELLO  |  MONDAY, NOVEMBER 29, 2010
    [Blogger, Press] Five Reasons You May Not Be Spending Enough on Content Marketing
    For example, this could include methodologies, presentations, white papers and assessment tools to help sales professionals identify and illuminate buyer issues, benchmark buyers versus competitors and best practice leaders, and create / drive solution roadmaps to help resolve the most pressing customer issues. Powered by Blogger
  • TOM PISELLO  |  WEDNESDAY, JULY 7, 2010
    [Blogger, Press] Tom Pisello: The ROI Guy: How to Break Free of the Pack.
    One suggestion we have used with customers to help them maximize differentiation is to provide executive assessment tools, , that can assess customer opportunities and align solutions to help solve the most pressing needs / solve specific problems. Powered by Blogger Wednesday, July 07, 2010 How to Break Free of the Pack?
  • E-STORM  |  WEDNESDAY, AUGUST 25, 2010
    [Blogger, Press] We've made the Inc. 5000 list for the third year straight!
    e-storm International Home Careers Careers in Kuala Lumpur e-storm Bloggers Antony Ho Archi Rajwat Daniel Riveong Ivana Petraskova Jonathan Reyes Kevin Ritchie Lisa McGuire Mehrshad Mansouri Nicole Reber Robert Yang William Gaultier Privacy Policy Thank You for Contacting e-storm! 5000 list for the third year straight! The 2010 Inc.
  • EARNEST ABOUT B2B  |  THURSDAY, SEPTEMBER 12, 2013
    [Blogger, Press] The marketing graveyard has shut up shop
    Get that right and it doesn’t matter if you are using twitter, email, DM or good old press ads – you will get results. In the word of a great blogger: If the message is right, who cares what screen people see it on? A blog post on the death of email caused quite a stir recently. There was even evidence to back it up.
  • TOM PISELLO  |  MONDAY, OCTOBER 11, 2010
    [Blogger, Press] Tom Pisello: The ROI Guy: Marketing Hierarchy of Needs: Achieving.
    marketers "earn their way in" (via publishing helpful information on a blog etc.) in contrast to outbound marketing where they used to have to "buy, beg, or bug their way in" (via paid advertisements, issuing press releases in the hope they get picked up by the trade press, or paying commissioned sales people, respectively.
  • THE EFFECTIVE MARKETER  |  MONDAY, JANUARY 11, 2010
    [Blogger, Press] Choosing an Email Marketing Software « The Effective Marketer
    Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? Titled “Managing the Vendor Selection Process”, it talked about my experience in selecting a new email marketing software for my company.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, OCTOBER 14, 2008
    [Blogger, Press] Productivity 2.0: How the New Rules of Work Are Changing the Game | Zen Habits
    At my workplace some of what I see tho’ is a lot of enthusiasm and bandwagon jumping for things like this, at the same time as they drop headcounts and leave people so pressed for resources that they don’t have the freedom to adopt these principles. Zen Habits. About. Links. Uncopyright. Forum. Subscribe ( RSS | Email ). Print.
  • WINDMILL NETWORKING  |  MONDAY, FEBRUARY 1, 2010
    [Blogger, Press] How Businesses Can “Share” and Become “Social” in Social Media
    Are you just going to blast us with your press releases on your Twitter feed or Facebook Fan Page? Remember: social media was created for average people like you and me, not businesses. Another aspect about Social Media is, at the end of the day, it’s all about sharing. This is always a tough one for companies. What to do? Agree?
  • WEBBIQUITY  |  SUNDAY, FEBRUARY 14, 2010
    [Blogger, Press] Don’t They Know Who You Are? Why Reputation Management is Crucial
    These individuals are often the “face&# of their organizations; as they get quoted in press releases and news articles, pen bylined articles, speak at conferences, and talk to industry influencers and prospective customers, their names can become almost as well known as their brands. This Time, It’s Personal. How To Be Seen.
  • SOCIAL MEDIA B2B  |  FRIDAY, JUNE 25, 2010
    [Blogger, Press] What is Your B2B Company About?
    Bloggers and speakers are always looking for examples and they rarely contact a pr person or look at a press release. Every day you meet people in real life and on the web and you tell them what your B2B company does. Start with Keywords. You already know what your company does, but can you describe it succinctly? Share it Internally.
  • BIZNOLOGY  |  FRIDAY, SEPTEMBER 9, 2011
    [Blogger, Press] Hey Internet Industry! Enough Already!
    Recently, the news has been filled with the latest comings and goings (and speculation around who’s next) among some of the Internet space’s heavyweights, starting with the A-list blogger Michael Arrington of TechCrunch. In Image via CrunchBase. He pushed just far enough to get officially fired. back to relevance. Well, do the math. Maybe.
  • EARNEST ABOUT B2B  |  THURSDAY, MAY 27, 2010
    [Blogger, Press] Just how connected are the world’s top 5 IT services companies?
    Blogs: IBM has actively encouraged its staff to participate and interact online so the sheer number of IBM bloggers is no surprise. It was a simple idea. Take the top 5 IT services companies globally - and see how they’re managing their brands on the social web. So the top 5 under scrutiny (as defined by Services Top 100 ) . 1. IBM. 2.
  • WINDMILL NETWORKING  |  WEDNESDAY, APRIL 7, 2010
    [Blogger, Press] Twitter in Japan Update 2010 – Statistics, Video and Duck Mouth?
    As it turns out, the hashtag #ahiru and the logo represent the term “ahiruguchi,&# which literally means duck mouth or duck lips.  It was November 19, 2009 when a famous Japanese blogger named Matsuyou decided to change her profile photo. Recent Press Coverage about Twitter Service in Japan (joi.ito.com). windmillnetworking.com).
  • DELICIOUS B2BMARKETING  |  SUNDAY, OCTOBER 31, 2010
    [Blogger, Press] The 39 Social Media Tools I’ll Use Today
    Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# But, if you want to organize and harvest the tweets about your posts, this is the plug-in you want. Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. Smart. implement bit.ly
  • BIZNOLOGY  |  TUESDAY, JUNE 29, 2010
    [Blogger, Press] T-Mobile Curates Web Content
    So it is easier for consumers, customers, and the press to come to our product sites to get early information, and since we use RSS feeds to bring ongoing information in, you can get robust product information(demos, videos, etc.) MM: How do you deal with bloggers and other press who consistently leak product details, but get them wrong?
  • E-STORM  |  MONDAY, MARCH 1, 2010
    [Blogger, Press] Quick Debrief on the EDU Research Group 2010 Conference
    e-storm International Home Careers Careers in Kuala Lumpur e-storm Bloggers Antony Ho Archi Rajwat Daniel Riveong Ivana Petraskova Jonathan Reyes Kevin Ritchie Lisa McGuire Mehrshad Mansouri Nicole Reber Robert Yang William Gaultier Privacy Policy Thank You for Contacting e-storm! You can check out the slides of our presentation below.
  • HUBSPOT  |  THURSDAY, JUNE 9, 2011
    [Blogger, Press] Important Lessons in Online Reputation Management From @AndyBeal [@InboundNow #24]
    Andy gives the example of a campaign Motrin launched about baby-wearing that was considered condescending by mommy bloggers and Twitter users. Does the CEO have a tendency to get negative press, and you're listening for that? He's the co-author of a book called Radically Transparent. An online reputation management horror story.
  • MODERN B2B MARKETING  |  THURSDAY, NOVEMBER 26, 2009
    [Blogger, Press] Dreamforce 2009: Engaging Effectively with Social Networks using Salesforce.com
    There are over 200 million blogs and 54% of bloggers post content or tweet daily. 34% of bloggers post opinions about products and brands. Learn more in our Press Release: Marketo Connects Social Media With Marketing Automation. Why should I care about Social Networks? . 96% of GenY has joined a social network.
  • DELICIOUS B2BMARKETING  |  TUESDAY, JULY 31, 2012
    [Blogger, Press] Top Social Media Measurement and Tracking Tools
    Sales & Marketing. --> Bloggers. --> Resources. Press Conference. ); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. RSS Feeds. --> --> Bookmark FOLIOMag.com. folio. MediaPRO Community. Job Board. SEARCH FOLIO: Search. Careers. Careers Home. Search Jobs. Add Your Resume. Featured Jobs. Newest Jobs. Post a Job.
  • E-STORM  |  WEDNESDAY, DECEMBER 2, 2009
    [Blogger, Press] Seven Requirements for any Social Media Initiative (or Seven.
    e-storm International Home Careers Careers in Kuala Lumpur e-storm Bloggers Antony Ho Archi Rajwat Daniel Riveong Ivana Petraskova Jonathan Reyes Kevin Ritchie Lisa McGuire Mehrshad Mansouri Nicole Reber Robert Yang William Gaultier Privacy Policy Thank You for Contacting e-storm! Let’s use the press release as an analogy.
  • THE ROI GUY  |  MONDAY, JANUARY 17, 2011
    [Blogger, Press] Tom Pisello: The ROI Guy: Value Selling Tools and the Buying Lifecycle
    Powered by Blogger Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. But up-front purchase price isn’t everything.
  • E-STORM  |  WEDNESDAY, JANUARY 20, 2010
    [Blogger, Press] Multichannel Marketing: Public Relations' Impact on PPC
    e-storm International Home Careers Careers in Kuala Lumpur e-storm Bloggers Antony Ho Archi Rajwat Daniel Riveong Ivana Petraskova Jonathan Reyes Kevin Ritchie Lisa McGuire Mehrshad Mansouri Nicole Reber Robert Yang William Gaultier Privacy Policy Thank You for Contacting e-storm! 45 to 64 make highest US median weekly earnings.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Blogger, Press] PKM and the Organization - Pollard
    trust your instincts. < £ Salon Bloggers & > September 27, 2006. -->. Island Press. The thoughts expressed herein are strictly those of the blogger. Dave Pollards environmental philosophy, creative works, business papers and essays. September 2006. Sat. 1. 2. 3. 4. 5. 6. 7. 8. 9. Aug Oct. MADE IN CANADA. sighed.
  • WINDMILL NETWORKING  |  FRIDAY, FEBRUARY 12, 2010
    [Blogger, Press] When I Win, YOU Win: Giving Away FREE Social Media Books to Those Who Participate in Social Media!
    But social media is about you, not about me, so I want to share in the victory by offering you some free social media books. What do you need to do? Just participate! Keep reading for details. You know what else happened?  A lot of the authors themselves came to my blog to comment and thank me. Crush It! Facebook Me! Optimization by Deltina Hay.
  • ENGAGE  |  FRIDAY, AUGUST 16, 2013
    [Blogger, Press] Why the Internet Needs an Editor
    But what’s to say your readers’ favorite bloggers practice the same due diligence? You’d be hard-pressed to find an editor out there who doesn’t enjoy to write. Within hours, hundreds—thousands—of worried friends, and earnest online Samaritans sprung into action. Here are two: Now I know why My mom is so overprotective of me.
  • BLOG MY CALLS  |  MONDAY, MARCH 5, 2012
    [Blogger, Press] Problems Facing Call Centers
    Just as productivity metrics fail to fully measure the effectiveness and performance of call centers; they also fail to solve, or even recognize, the most pressing problems call centers face. Productivity metrics simply fail to address, or even acknowledge, these basic problems. What about customer service? feel appreciated and challenged.
  • EB2BLEADS  |  TUESDAY, MARCH 15, 2011
    [Blogger, Press] Improve Website Ranking – A How To Guide
    Getting links from places such as industry sites, respected bloggers and press releases will build trust and authority for your website. Strategy is about making key decisions before and during a process, that determine the final outcome, and deliver a result you need. It can be a game changer for your business if done right.
  • EB2BLEADS  |  TUESDAY, MARCH 15, 2011
    [Blogger, Press] How To Improve Website Ranking
    Getting links from places such as industry sites, respected bloggers and press releases will build trust and authority for your website. Strategy is about making key decisions before and during a process, that determine the final outcome, and deliver a result you need. It can be a game changer for your business if done right.
  • EB2BLEADS  |  TUESDAY, MARCH 15, 2011
    [Blogger, Press] How To Improve Website Ranking
    Getting links from places such as industry sites, respected bloggers and press releases will build trust and authority for your website. Strategy is about making key decisions before and during a process, that determine the final outcome, and deliver a result you need. It can be a game changer for your business if done right.
  • THE NEW STRATEGIST  |  THURSDAY, FEBRUARY 2, 2012
    [Blogger, Press] The Big, Bold Benefits of Blogging for Business
    Blogs’ however is a pretty broad term, and includes innumerable variations across such platforms as Blogger, WordPress, Tumblr, Posterous, and more. If you’re simply using it as a press release newsfeed, don’t expect much in terms of results. Blogs came in at #4 on the list. Why would this be? You’d think so, but you’d be wrong.
  • B2B MARKETING TRACTION  |  MONDAY, FEBRUARY 22, 2010
    [Blogger, Press] Blog with Discipline to Get Marketing Results
    recent Hubspot survey showed that most business bloggers write no more than one blog entry a week. At one blog entry per day 90% of bloggers have acquired customers, and with multiple blog entries per day 100% have gotten customers. Hubspot suggests that you take information from your Press Releases and create blog entries.
  • SAVVY B2B MARKETING  |  TUESDAY, OCTOBER 11, 2011
    [Blogger, Press] Lessons from the Field – Blogger Outreach
    They are a full service media relations agency with offices in 5 major US cities so you would think that they would have the requisite research staff to figure out what a blogger blogs about before adding them to their distribution for products. Connect – Reach out to influential bloggers in your space based on your research.
  • THE EFFECTIVE MARKETER  |  TUESDAY, JANUARY 13, 2009
    [Blogger, Press] effective marketer principle 4: take responsibility for decisions
    Do you have to put out a press release after you revamp your whole website? Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 2 days ago Why #MarketingAutomation Projects Fail? Until there’s a clear “owner”, a task won’t get done.
  • THE EFFECTIVE MARKETER  |  SUNDAY, JANUARY 25, 2009
    [Blogger, Press] effective marketer principle 7: run productive meetings
    There are meetings to prepare a statement or press release, meetings where team members report the status of their tasks, meetings to inform other executives, and so on. And are also good source of humoristic material (see Dilbert cartoons) for the fact that they are often badly run and take way too much time. Why are we meeting? problem.
  • THE EFFECTIVE MARKETER  |  THURSDAY, FEBRUARY 12, 2009
    [Blogger, Press] Outlook Productivity Tips « The Effective Marketer
    Simply press CTRL+SHIFT+K. A new task window will open up waiting for your input. 4.        Create custom views to find emails quickly: let’s say you want to see all emails in your inbox that were sent by a particular person. Instead of clicking on the “new” icon at the top, just press CTRL+N to create a new email message. Pronto!
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