Webbiquity

NOVEMBER 23, 2015

Brands that are successful at pitching their news and stories to bloggers increase their online presence, gain credibility, and score those coveted “earned” backlinks that Google values as a factor in search rankings. Yet bad, even horrible , blogger pitching practices remain common—because they are easy. ” Perfect!

Blogger 100

Blogger Practices PR Outreach 100

Optinmonster

MAY 20, 2022

Maybe you’re wondering how does a retargeting pixel work? We’re going to teach you how a retargeting pixel works and how you can use retargeting pixels with OptinMonster to increase your conversions. How Does a Retargeting Pixel Work for Bloggers. How Does a Retargeting Pixel Work for Publishers. Ecommerce store.

Work Management 92

Work Management eCommerce Trigger Marketing Advertising Funnels 92

nDash

DECEMBER 15, 2020

Creating a robust guest blogger program can give marketing teams breathing room, increase blog cadence, improve SEO and enhance brand reach. But how do you find guest bloggers? Where to Find Guest Bloggers. Finding a lineup of guest bloggers takes time and sleuthing skills but isn’t terribly difficult. Follow Hashtags.

Blogger 52

Blogger Ad Building Outreach Eye-Tracking 52

ClickZ

JANUARY 15, 2021

Brands have to, at all costs, find the best way to predict customers’ path-to-purchase that works in the new normal. The winners of this new economy are going to be brands that can deliver their products directly to consumers digitally and achieve excellence in personalized ecommerce marketing. About Jivox.

eCommerce 114

eCommerce Personalization Paid Search Agency Purchase Intent 114

Onalytica B2B

MAY 3, 2018

A common topic on people’s minds when starting out an influencer program is around the optimal number of influencers that they should be working with in order to achieve results. Specific questions around this that we get a lot from our clients are: ‘ how many influencers should we be working with?’ Your investment.

Work Management 242

Work Management Budget Programs Enterprise Management Marketing Budget 242

Brandpoint

MARCH 30, 2020

No matter where you are in your career, chances are you already know the crucial role your personal brand plays in helping you achieve your goals. The image you convey and content you produce — whether as a speaker, writer, thought leader or CEO — all build your personal brand.

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Convince & Convert

JANUARY 28, 2014

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. I interviewed bloggers who had phenomenal experiences with PR pros and compiled this post. Finding the Right Bloggers. So I created one.

Blogger 151

Blogger Outreach Case Study Case Studies 151

Webbiquity

APRIL 23, 2024

A high ROI in email marketing indicates that your campaign is working; the right people are seeing it and being compelled to take the intended action, which could be downloading a resource, making a purchase, or subscribing to a newsletter. Adding some personality to your subject lines is another crucial component.

ROI 172

ROI Email Marketing B2B Marketing Marketing Automation Services 172

Writing on the Web

AUGUST 20, 2010

Here’s what happened yesterday and how it all worked out. If you work at home, and on the computer, you probably have days like these. As soon as he got here, of course it started working again. Nevertheless, it needed a revision, so he went to work. Meanwhile the builder arrived to work on some screen doors.

Blogger 100

Blogger Work Management Digg Buzz 100

B2B Memes

AUGUST 31, 2010

It’s a popular tactic among B2B bloggers to look at dry B2B topics through the prism of seemingly unrelated personal enthusiasms. But for lots of B2B bloggers, the logical connection is less important than the personal one. Their aim is instead to connect with readers on a personal level. Probably not.

Blogger 100

Blogger Personalization B2B Comparison 100

Webbiquity

APRIL 11, 2023

AI is being used to automate mundane tasks, drive data analysis, create personalized customer experiences, and much more. Blog Posts AI is perfect for bloggers who want to write new content, update old content, or write more guest posts. The latest ChatGPT stats show what took the world by storm with the use of this technology.

Marketing AI 313

Marketing AI Curation Content SERP 313

Biznology

DECEMBER 3, 2013

I am hereby making the jump from humans to robots for all my blogger research. And what was I comparing all of these social CRMs, influencer-identification services, and blogger databases to? I was comparing them to the cost of hiring a team of people to do all of the work by hand. And I need a lot of them.

Blogger 80

Blogger Outreach Work Management Campaigns 80

Webbiquity

JANUARY 8, 2019

Done wrong, it can seriously damage both your personal and brand reputation. Blogger outreach is one key tactic within a broader influencer marketing strategy. Don’t use blogger outreach purely for creating backlinks. Don’t use blogger outreach purely for creating backlinks. That’s not how it works.

Outreach 235

Outreach Autoresponders Blogger Marketing Proposals 235

Webbiquity

MARCH 26, 2024

Who It’s For This book is a valuable guide for: Journalists PR professionals Marketers Bloggers Executives Speakers Non-fiction authors Basically, it will improve effectiveness for anyone whose job is to communicate to audiences, particularly anyone who writes for a living. What’s more, we are all awash in content.

Newsletter 172

Newsletter Blogger PR Paper 172

Hubspot

APRIL 20, 2020

In the morning, you might wake up drowsy with no commute or morning team chats to put you in the work mindset. Then, when you finally feel like you're on a roll and about to get everything on your to-do list done, you might look out the window, realize how dark it is, and discover that you've worked straight through dinner.

Work Management 101

Work Management Hubspot Creativity Barriers 101

Sharpspring

JUNE 3, 2021

Then it’s time to start working on your personal brand: Why Personal Branding Matters. One of the most common questions I get from clients and other agency founders: “Why would I spend time establishing my personal brand if all I need is to promote my business?”. Obviously, you would. Well, there are many reasons.

Personalization 129

Personalization SEO Brand Identity Branding 129

Biznology

MAY 22, 2015

If you have ever created a content marketing strategy, then you’ve probably heard the term “influencers,” and possibly even worked with some. These online personalities generally have a large following in a particular arena – whether it’s parenting, skincare, or entertainment. Hire them to consult. Have them tweet. Have them post.

Blogger 80

Blogger Marketing & Strategy Marketing Strategy Content Marketing 80

Webbiquity

APRIL 18, 2024

B2B marketing automation doesn’t just do the heavy lifting, it also digs deep into data, giving you insights into what’s working and what’s not. Reduced churn: Personalized follow-ups and timely engagement can reduce customer churn. Personalized content that resonates with us is what stands out.

Marketing Automation Services 155

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 155

Hubspot

JUNE 6, 2017

Because these folks -- like bloggers and social media personalities -- build a following over a long period of time by producing interesting, quality content, people begin to trust them. 7 Ways to Work with Influencers. Communication is imperative throughout the process of discovering and working with an influencer.

Blogger 101

Blogger Skype Advertising Agencies Lead Ranking 101

Writing on the Web

MARCH 10, 2014

Ever get stuck with blogger’s block? Writer’s and blogger’s block is a completely natural event experienced by writers , usually as a side-effect of writing for a deadline. If none of these ideas are working, then you need to take a step back. Can’t get a spark of creativity going? Surf the internet.

Blogger 100

Blogger Creativity Paper Internet Marketing 100

Seismic

JANUARY 26, 2022

With fewer in-person events and conferences, sales reps continued to use social media to engage new customers. In a time when sales processes have become automated and impersonal, buyers are more attracted to personalized experiences. If you have a point of view that you can share, you’ll begin to build your voice and personal brand.

Personalization 52

Personalization Ad Building Brand Identity Branding 52

Seismic

JANUARY 26, 2022

With fewer in-person events and conferences, sales reps continued to use social media to engage new customers. In a time when sales processes have become automated and impersonal, buyers are more attracted to personalized experiences. If you have a point of view that you can share, you’ll begin to build your voice and personal brand.

Personalization 52

Personalization Ad Building Brand Identity Branding 52

Contently

OCTOBER 16, 2018

From widespread layoffs to the rise of content marketing jobs —which are starting to eclipse the more-familiar reporter, editor, and blogger job titles—it’s a confusing period for anyone who writes for a living. Up until Airbnb, I’d worked for news and lifestyle media publications exclusively, and always in the digital space.

Work Management 155

Work Management Brand Identity Branding Paid Search Agency 155

Sprout Social

APRIL 3, 2024

Brands working with UK influencers are required to follow Advertising Standards Authority (ASA) Guidelines. What to consider when choosing UK fashion influencers Although we admire the massive awareness of the Rihanna’s and Kim K’s of the fashion space, brands shouldn’t limit themselves to only working with mega influencers.

Advertising Agencies 96

Advertising Agencies Lead Ranking Youtube Blogger 96

Writing on the Web

JULY 8, 2015

Know what works best for your content marketing strategies, especially when creating a website or blog, introducing yourself, a new product, or special promotion. According to Dr. Susan Weinschenk, in her book Neuro Web Design: What Makes Them Click : We are most influenced when we know the person and the person is telling a story.

Click Rate 100

Click Rate Blogger Trigger Marketing Contact Marketing 100

Oktopost

MARCH 22, 2022

Using peer-to-peer referrals to promote a business’s products and services is an excellent way for individuals to market to the people in their professional and personal networks. There’s nothing more powerful than “a current customer just like me” telling prospective customers what it’s like to work with you. #2.

Peer-to-peer 88

Peer-to-peer Word of Mouth Advertising Agencies Paid Search Agency 88

Biznology

JANUARY 3, 2012

Would you prefer to be the ugliest pretty person or the prettiest ugly person? This is all according to your preference, but when it comes to a blogger outreach campaign, the decision is never so zero-sum, not nearly so either/or. Start small and grow to make blogger outreach work for you.

Blogger 80

Blogger Outreach Long Tail Marketing Lock-In 80

Hubspot

MAY 6, 2020

As remote work and satellite offices become more common, marketers are discovering that global teams can be incredibly beneficial to a company's culture and ability to hire diverse talent. These benefits allow your team to work better together and can lead your international teammates to feel more included in your team's day-to-day work.

Work Management 97

Work Management Tips Marketing Management Hubspot 97

Hubspot

NOVEMBER 25, 2019

Let's get into the specifics of what content seeding is and how it works. When they work with influencers on content seeding, they choose platforms their target audience is interested in, like my favorite podcast, True Crime Obsessed (TCO). Even with the "free SEO" clients, I would meet them in person FIRST. Content seeding.

Examples 95

Examples Advertising Agencies Content Class 95

Marketing Insider Group

MARCH 31, 2021

For example, if your business sells aftermarket parts for high-end sports cars, a well-known local car dealer would be a strategic choice for a guest blogger. It also endears your brand to the local experts whom you invite to become guest bloggers. You’ll likely need a restock of your pointe shoes in no time.

Buyer Personas 327

Buyer Personas SMS Content Communities 327

Biznology

MAY 2, 2017

Earned media micro-influencer marketing still works — it’s alive and well , but it isn’t easy and it always demands your awesome. Since I am a business person and a professional, it would be stupid to say no, so I would be more than willing to work together for $250.” That’s not over.

Advertising Agencies 196

Advertising Agencies Paid Search Agency Media Long Tail Marketing 196

Navigate the Channel

JANUARY 19, 2024

In today’s digital age, social media is not just a networking tool; it’s a powerful platform for marketing, especially for bloggers. Understanding the Social Media Landscape Platforms like Facebook, Twitter, Instagram, LinkedIn, and Pinterest each offer unique advantages for bloggers.

Social Media 65

Social Media Media Blogger Demographics 65

Writing on the Web

DECEMBER 19, 2011

Blogging for your business works like this: You blog about the problems you solve for your clients. The more work I’m getting ghost blogging for executive coaches , the more interesting my writing becomes, and the more fun I’m having. It’s working for me to get found, get known and get clients.

Business Blogging 100

Business Blogging Business Blogger Blast Campaigns 100

Webbiquity

MARCH 8, 2018

But as bloggers and vloggers have risen in number and following, and including them as part of marketing strategies has become the norm, they’ve started to become celebrities in their own right—with the ability to demand more money for their influence and time. Actionable Strategies To Start Working With Micro-influencers.

Top of Funnel 224

Top of Funnel Blogger Multi-Channel Marketing Funnels 224

Webbiquity

JULY 30, 2020

If you’re working with influencers, they can help spread the word on platforms like TikTok, Snapchat, and Instagram. Find Ways to Personalize Your Marketing. You can use event personalization to create a more unique and targeted marketing strategy. Lexie Lu is a freelance designer and blogger from Williamsport, PA.

Planning 332

Planning Event Marketing Marketing Plans Blast Campaigns 332

Webbiquity

OCTOBER 22, 2020

Here are 11 effective ways to use personal branding to boost your business. Your personal appearance is an important part of your visual brand. Consider whether you could benefit from working on your composure (you can practice in front of a mirror). Gain personal qualifications. There are many ways to market yourself.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Biznology

JULY 5, 2016

As I mentioned last month in Influencer Marketing Tools of the Trade , Dan Krueger and I are in the midst of an earned-media blogger outreach campaign on behalf of Skinny & Co. If you’re doing things right, you really should be aiming at doing 80%-90% of all the work for each and every blogger.

Outreach 140

Outreach Blogger Media Advertorials 140